Insurance · head to head
Better Agency vs Root Insurance
Better Agency
Insurance
Agency management for digital-first agencies
- From
- $199/month
- Rated
- -

Root Insurance
Insurance
Car insurance priced primarily on driving behavior measured through an app test drive
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Better Agency better Agency's own vendor domain is betteragency.io, not betteragency.com as listed in the catalogue; betteragency.com is an unrelated web design firm (archived pricing captured at 4 April 2025); Root Insurance no specific pricing rates published on website
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Better Agency and Root Insurance actually diverge.
| Attribute | Better Agency | Root Insurance |
|---|---|---|
| Starting price | $199/month | On request |
| Pricing model | subscription | quote |
| Platforms | Web, Ios, Android | Web |
| Founded | 2018 | Unknown |
Identical on both: free tier (No), user rating (Not yet rated), category (Insurance).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Better Agency
- Policy management
- Client portal
- Workflow automation
- Reporting
- Document management
- Mobile app
- API access
- Integration library
Only in Root Insurance
Nothing recorded that Better Agency does not also cover.
What people use each for
The jobs each tool is most often brought in to do.
Better Agency
- Automationnot Root Insurance
- Customer engagementnot Root Insurance
Root Insurance
- Obtaining lower premiums through telematics-based driving behavior assessmentnot Better Agency
- Stabilizing insurance costs for budget-conscious and single-parent driversnot Better Agency
- Filing claims through mobile app within three minutesnot Better Agency
- Accessing roadside assistance for towing and emergency lockout servicesnot Better Agency
- Earning referral rewards by recommending to other driversnot Better Agency
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Better Agency
- Better Agency's own vendor domain is betteragency.io, not betteragency.com as listed in the catalogue; betteragency.com is an unrelated web design firm (archived pricing captured at 4 April 2025)
- Base plan is $149 USD monthly and includes only 3 users; each additional user costs $35 USD per month on top (archived pricing page, 4 April 2025)
- Paying annually is required to get a 10 percent discount off the monthly rate, with no other discount tier published (archived pricing page, 4 April 2025)
Root Insurance
- No specific pricing rates published on website
- Quote-based model requires app download and test drive completion
- Rates calculated primarily on driving habits with telematics data
- Geographic restrictions apply (California and Maryland residents cannot use telematics-based pricing)
Pricing, plan by plan
Better Agency
$199/month- Starter$199/month
- Policy management
- Client portal
- Automation
Root Insurance
On requestNo published plan breakdown. See the Root Insurance review.
Which should you pick?
Choose Better Agency if
- You need policy management.
- You work on Web, Ios, Android.
- You also want client portal.
Choose Root Insurance if
Nothing in the data separates Root Insurance from Better Agency on the points above - pick on price and on how each one feels to use.
Questions people ask
- Is Better Agency or Root Insurance better?
- Neither clearly leads. Better Agency starts at $199/month and Root Insurance at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Better Agency or Root Insurance?
- Better Agency starts at $199/month and Root Insurance at On request.
- Does Better Agency or Root Insurance run on more platforms?
- Better Agency runs on Web, Ios, Android. Root Insurance runs on Web.
- What is Better Agency best used for?
- Better Agency is most often used for automation, customer engagement. Of those, automation and customer engagement are not what Root Insurance is typically brought in for.
- What can Better Agency do that Root Insurance cannot?
- Better Agency covers Policy management, Client portal, Workflow automation, Reporting.
Answered from the vendors’ own pages
Root Insurance: How much does Root Insurance cost?
Root Insurance does not publish specific rates. Customers receive personalized quotes after completing a test drive period (several weeks) in the Root app. Savings up to $1,300 per year mentioned for best drivers.
SourceRoot Insurance: How does Root determine insurance rates?
Root primarily bases rates on driving habits analyzed through smartphone sensor data and telematics collected during the app-based test drive period. Safe drivers receive lower personalized quotes.
SourceRoot Insurance: What is the Root Insurance pricing model?
Root uses a quote-based model where customers download the app, complete a test drive, and receive a personalized insurance quote. Rates vary by individual driving behavior and geographic location.
SourceRelated pages
More on Better Agency
More on Root Insurance
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