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Technology · head to head

Attio vs Okteto

Attio logo

Attio

Technology

The CRM built for the next generation of companies

From
Free
Free plan
Yes
Full reviewWebsite
Okteto logo

Okteto

Developer Tools

Runs production-like development environments on your own Kubernetes cluster

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Each has a real cost: Attio the free plan stops at 3 seats and 50,000 records; Okteto two of the three plans publish no price at all, with no currency and no billing period stated anywhere, so any budget above five seats requires a sales conversation before you can even compare it with an alternative.
  • They diverge on capability: Attio covers Custom data model, Okteto covers Cluster development environments.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Attio and Okteto actually diverge.

Attributes where Attio and Okteto differ
AttributeAttioOkteto
Pricing modelfreemiumquote
PlatformsWeb, Ios, Android, ApiLinux, macOS, Windows, CLI, Kubernetes, Web
CategoryTechnologyDeveloper Tools
Founded2021Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attio

  • Custom data model
  • Flexible views
  • Email integration
  • Calendar sync
  • Automations
  • Mobile app
  • Real-time collaboration
  • Templates

Only in Okteto

  • Cluster development environments
  • File synchronisation
  • Development containers
  • Environment catalogue
  • Preview environments
  • Bring your own cloud

What people use each for

The jobs each tool is most often brought in to do.

Attio

  • Sales pipelinenot Okteto
  • Customer managementnot Okteto
  • Deal trackingnot Okteto
  • Investor relationsnot Okteto
  • Partnership managementnot Okteto

Okteto

  • A microservices estate where no developer can run the full dependency graph on a laptopnot Attio
  • Giving each pull request a working environment reviewers can click rather than describenot Attio
  • Letting coding agents build and test against real databases and queues instead of mocksnot Attio
  • Removing a fleet of local Kubernetes installations that drift from production and produce false test resultsnot Attio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attio

  • The free plan stops at 3 seats and 50,000 records
  • Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
  • Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
  • Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
  • File storage is capped at 50 GB on the free and Plus tiers

Okteto

  • Two of the three plans publish no price at all, with no currency and no billing period stated anywhere, so any budget above five seats requires a sales conversation before you can even compare it with an alternative.
  • The Apache-2.0 CLI is restricted to the development section of the manifest, so build services, user management and observability all require the commercial platform and the open licence provides very little continuity insurance.
  • The last disclosed funding round is a 15 million US dollar Series A from February 2022 with nothing announced since, and the contributor base is dominated by company employees, which is concentrated risk for something embedded in every developer daily loop.
  • You must bring and pay for the Kubernetes cluster, so node cost, capacity planning and version upgrades stay with your platform team on top of the licence fee.
  • The 2026 repositioning towards AI agents means the classic developer inner loop is no longer what the marketing leads with, so a buyer purchasing that use case should confirm roadmap commitment rather than assume it.

Pricing, plan by plan

Attio

Free
  • FreeFree
    • Up to 3 seats
    • 50000 records
    • 3 objects
  • Plus$44/month
    • Up to 10 seats
    • 250000 records
    • 5 objects
  • Pro$99/month
    • Unlimited seats
    • 1000000 records
    • 12 objects
  • EnterpriseFree
    • Custom pricing
    • Unlimited objects
    • Custom record limits

Okteto

Free
  • StarterFree
    • 5 seats included
    • Self-hosted deployment into your own cluster
    • Community support
  • Scale$undefined/year
    • Contact sales, no price, currency or billing period published
    • More seats and environments than Starter
    • Self-hosted deployment
  • Enterprise$undefined/year
    • Contact sales, no price published
    • Bring your own cloud deployment
    • Available through Google Cloud and AWS marketplaces

Which should you pick?

Choose Attio if

  • You need custom data model.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want flexible views.
Attio review

Choose Okteto if

  • You need cluster development environments.
  • You want to start without paying.
  • You work on Linux, macOS, Windows, CLI, Kubernetes, Web.
  • You also want file synchronisation.
Okteto review

Questions people ask

Is Attio or Okteto better?
Neither clearly leads. Attio starts at Free and Okteto at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attio or Okteto?
Attio starts at Free and Okteto at Free.
Does Attio or Okteto run on more platforms?
Attio runs on Web, Ios, Android, Api. Okteto runs on Linux, macOS, Windows, CLI, Kubernetes, Web.
Can I use Attio for free?
Both have a free tier, so you can try either at no cost before committing.
What is Attio best used for?
Attio is most often used for sales pipeline, customer management, deal tracking, investor relations. Of those, sales pipeline and customer management are not what Okteto is typically brought in for.
What can Attio do that Okteto cannot?
Attio covers Custom data model, Flexible views, Email integration, Calendar sync. Okteto covers Cluster development environments, File synchronisation, Development containers, Environment catalogue.

Answered from the vendors’ own pages

Attio: How much does Attio cost per user?

Attio's Plus plan is $44/user/month (or $35/month annually with 20% discount). Pro is $99/user/month (or $79/month annually). The Free plan includes up to 3 seats at no cost.

Source
Okteto: Is Okteto open source?

The CLI is Apache-2.0, but the README states it supports only the development section of the manifest. Everything operationally interesting, including builds, user management and observability, is in the commercial platform.

Attio: What are Attio's seat and record limits for each plan?

Free plan includes up to 3 seats with 50,000 records. Plus supports up to 10 seats with 250,000 records. Pro offers unlimited seats with 1 million records. Enterprise has custom record limits.

Source
Okteto: What does it cost?

Only the free Starter tier with five seats is published. Scale and Enterprise are both contact sales, with no price, currency or billing period disclosed on the pricing page.

Attio: Are there additional costs for Attio beyond the per-user subscription?

Yes, workspace credits are available as add-ons ($70-$475/month depending on volume). Annual billing provides a 20% discount on the base per-user cost.

Source
Okteto: Do I need my own Kubernetes cluster?

Yes. Okteto installs into a cluster you provide and pay for, so capacity, upgrades and node costs remain your responsibility in addition to the licence.

Okteto: How is this different from running Kubernetes locally?

Environments run against the same managed databases, queues and service mesh as production, so a class of failures that only appears in a real cluster is caught before merge rather than after deploy.

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