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Employee Engagement · head to head

Assembly vs ClickMagick

Assembly logo

Assembly

Employee Engagement

Employee recognition platform for distributed teams

From
Free
Free plan
Yes
Full reviewWebsite
ClickMagick logo

ClickMagick

Affiliate Marketing

Click tracking and conversion attribution

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Each has a real cost: Assembly client counts are capped by tier, at 50 on Starter and 500 on Professional; ClickMagick the entry Starter plan is $79 a month and tracks 10,000 visitors
  • They diverge on capability: Assembly covers Social recognition, ClickMagick covers Click tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Assembly and ClickMagick actually diverge.

Attributes where Assembly and ClickMagick differ
AttributeAssemblyClickMagick
Pricing modelfreemiumsubscription
CategoryEmployee EngagementAffiliate Marketing
Founded20212013

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Assembly

  • Social recognition
  • Rewards catalog
  • Points system
  • Mobile app
  • Analytics
  • Manager tools
  • Customizable workflow
  • Reporting

Only in ClickMagick

  • Click tracking
  • Conversion tracking
  • Link cloaking
  • Split testing
  • Bot filtering
  • ClickFunnels
  • Shopify
  • Facebook Ads

What people use each for

The jobs each tool is most often brought in to do.

Assembly

  • Building client onboarding workflows without codingnot ClickMagick
  • Creating invoice and payment apps instantlynot ClickMagick
  • Capturing client intake with budget detailsnot ClickMagick
  • Logging billable hours from app workflowsnot ClickMagick

ClickMagick

  • Tracking clicks and conversions across advertising campaignsnot Assembly
  • Attributing sales to traffic sources and funnelsnot Assembly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Assembly

  • Client counts are capped by tier, at 50 on Starter and 500 on Professional
  • Automation tasks are metered, at 100 a month on Starter and 1,000 on Professional
  • Extra internal users cost $29 each on Professional and $59 on Advanced, on top of the plan
  • Full white-labelling requires Advanced at $499 a month and SSO is Enterprise only at $2,000
  • The workspace locks when a trial lapses and the account may be deleted after 30 days

ClickMagick

  • The entry Starter plan is $79 a month and tracks 10,000 visitors
  • Additional sites or stores are $40 a month each and are not available on Starter at all
  • Visitor allowances jump by a factor of ten between tiers, at 10,000, 100,000 and 1,000,000, so a site between two tiers pays for the higher one
  • No overage rate is published, so exceeding an allowance has no stated cost
  • The lower advertised rates require paying a year up front

Pricing, plan by plan

Assembly

Free
  • FreeFree
    • 5 active contacts
    • 1 internal user
    • 50 build credits/month
  • Starter$20/month
    • 50 active contacts
    • 1 internal user
    • 200 build credits/month
  • Professional$90/month
    • 500 active contacts
    • 3 internal users
    • 200 build credits/month
  • Advanced$401/month
    • Unlimited contacts
    • 5 internal users
    • 200 build credits/month

ClickMagick

Free
  • Starter$66/month
    • 10,000 tracked visitors
    • 1 user
    • 1 website
  • Standard$166/month
    • 100,000 tracked visitors
    • 2 additional team members
    • 5 ad accounts per platform
  • Pro$291/month
    • 1,000,000 tracked visitors
    • Unlimited team members
    • Unlimited ad accounts

Which should you pick?

Choose Assembly if

  • You need social recognition.
  • You want to start without paying.
  • You also want rewards catalog.
Assembly review

Choose ClickMagick if

  • You need click tracking.
  • You want to start without paying.
  • You also want conversion tracking.
ClickMagick review

Questions people ask

Is Assembly or ClickMagick better?
Neither clearly leads. Assembly starts at Free and ClickMagick at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Assembly or ClickMagick?
Assembly starts at Free and ClickMagick at Free.
Does Assembly or ClickMagick run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Assembly for free?
Both have a free tier, so you can try either at no cost before committing.
What is Assembly best used for?
Assembly is most often used for building client onboarding workflows without coding, creating invoice and payment apps instantly, capturing client intake with budget details, logging billable hours from app workflows. Of those, building client onboarding workflows without coding and creating invoice and payment apps instantly are not what ClickMagick is typically brought in for.
What can Assembly do that ClickMagick cannot?
Assembly covers Social recognition, Rewards catalog, Points system, Mobile app. ClickMagick covers Click tracking, Conversion tracking, Link cloaking, Split testing.

Answered from the vendors’ own pages

Assembly: Does Assembly have a free plan?

Yes, Assembly's Free plan is permanently free ($0/month) and includes 5 active contacts, 1 internal user, 50 build credits per month, and 3 apps. The plan never expires.

Source
ClickMagick: How much does ClickMagick cost?

ClickMagick offers three plans: Starter at $66/month, Standard at $166/month, and Pro at $291/month (monthly billing). Yearly billing is available with discounts and 2 bonus months. A 14-day free trial is available for new users.

Source
Assembly: What do Assembly's paid plans cost and what are the seat limits?

Starter is $20/month (50 contacts, 1 user), Professional is $90/month (500 contacts, 3 users), and Advanced is $401+/month (unlimited contacts, 5 users). Custom enterprise pricing available upon request.

Source
ClickMagick: What are the visitor and team limits for each ClickMagick plan?

Starter plan includes 10,000 tracked visitors and 1 user; Standard plan includes 100,000 tracked visitors and 2 additional team members; Pro plan includes 1,000,000 tracked visitors and unlimited team members.

Source
Assembly: Does Assembly charge for additional build credits or apps beyond the plan limit?

Yes. Extra build credits cost $0.60 per credit. Additional apps beyond the plan limit cost $5/month each. Payment processing fees apply when collecting client payments.

Source
ClickMagick: What is the data retention limit on ClickMagick plans?

Starter plan retains data for 6 months; Standard plan retains data for 1 year. Pro plan does not specify a stated retention limit. All plans include ClickMagick Insights automated daily performance analysis.

Source
ClickMagick: Are there add-on costs for ClickMagick?

Yes, additional sites or stores can be added at $40 per month or $400 per year across all plans. Yearly billing provides additional discounts compared to monthly billing.

Source
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