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Software · head to head

Artifact vs Prowly

A

Artifact

Software

AI-powered personalized news discovery

From
Free
Rated
-
Full reviewWebsite
Prowly logo

Prowly

Software

PR software to tell your story and track results

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Artifact has a free tier, so it costs nothing to try first.
  • Each has a real cost: Artifact wound down in early April 2024. Kevin Systrom and Mike Krieger closed it, saying the market opportunity was not large enough to keep investing; Prowly the vendor's own pricing page as captured by the Internet Archive on 22 November 2021 named two paid tiers, Essential and Professional (referenced in a 'Buy Essential, Get Professional' promotion), plus a free 7 day trial with no credit card required; no dollar figures were present in the fetched markup, which is client-rendered
  • They diverge on capability: Artifact covers AI recommendations, Prowly covers Media database.

Where they differ

Only the attributes on which Artifact and Prowly actually diverge.

Attributes where Artifact and Prowly differ
AttributeArtifactProwly
Starting priceFreeOn request
Pricing modelfreesubscription
Free tierYesNo
PlatformsIos, AndroidWeb
Founded20222013

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Artifact

  • AI recommendations
  • Article summaries
  • Clickbait detection
  • Social sharing
  • Topic following
  • Social sharing
  • Ios support
  • Android support

Only in Prowly

  • Media database
  • Press release builder
  • Online newsroom
  • Email pitching
  • Coverage tracking
  • Semrush
  • Google Analytics
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Artifact

  • News consumptionnot Prowly
  • Content discoverynot Prowly
  • Staying informednot Prowly

Prowly

  • Media outreachnot Artifact
  • Press release creationnot Artifact
  • Journalist discoverynot Artifact
  • PR measurementnot Artifact

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Artifact

  • Wound down in early April 2024. Kevin Systrom and Mike Krieger closed it, saying the market opportunity was not large enough to keep investing
  • Yahoo acquired the personalisation technology and folded it into Yahoo News, so the app itself is not coming back
  • The founders stayed only in an advisory capacity through the transition

Prowly

  • The vendor's own pricing page as captured by the Internet Archive on 22 November 2021 named two paid tiers, Essential and Professional (referenced in a 'Buy Essential, Get Professional' promotion), plus a free 7 day trial with no credit card required; no dollar figures were present in the fetched markup, which is client-rendered

Pricing, plan by plan

Artifact

Free
  • FreeFree
    • AI-powered recommendations
    • Article summaries
    • Social features

Prowly

On request
  • Essential$369/month
    • Media database
    • Press release creator
    • Online newsroom
  • Professional$589/month
    • All Essential features
    • Coverage tracking
    • Advanced analytics
  • EnterpriseFree
    • Unlimited features
    • API access
    • Custom integrations

Which should you pick?

Choose Artifact if

  • You need ai recommendations.
  • You want to start without paying.
  • You work on Ios, Android.
  • You also want article summaries.
Artifact review

Choose Prowly if

  • You need media database.
  • You also want press release builder.
Prowly review

Questions people ask

Is Artifact or Prowly better?
Neither clearly leads. Artifact starts at Free and Prowly at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Artifact or Prowly?
Artifact has a free tier; the other does not. Paid plans start at Free for Artifact and On request for Prowly.
Does Artifact or Prowly run on more platforms?
Artifact runs on Ios, Android. Prowly runs on Web.
Can I use Artifact for free?
Yes. Artifact has a free tier, so you can try it without paying. Prowly starts at On request.
What is Artifact best used for?
Artifact is most often used for news consumption, content discovery, staying informed. Of those, news consumption and content discovery are not what Prowly is typically brought in for.
What can Artifact do that Prowly cannot?
Artifact covers AI recommendations, Article summaries, Clickbait detection, Social sharing. Prowly covers Media database, Press release builder, Online newsroom, Email pitching.
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