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Marketing & Analytics · head to head

AB Tasty vs RingCentral Video

AB Tasty logo

AB Tasty

Marketing & Analytics

Conversion optimization platform

From
€500/month
Rated
-
RingCentral Video logo

RingCentral Video

Communication & Collaboration

Connected cloud communications

From
$19.99/month
Rated
-

The short version

  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; RingCentral Video unlimited calling is limited to the US and Canada markets; other international calls are charged per minute at the published international rates table
  • They diverge on capability: AB Tasty covers A/B testing, RingCentral Video covers HD video conferencing.

Where they differ

Only the attributes on which AB Tasty and RingCentral Video actually diverge.

Attributes where AB Tasty and RingCentral Video differ
AttributeAB TastyRingCentral Video
Starting price€500/month$19.99/month
Pricing modelquotesubscription
PlatformsWebWeb, Windows, Macos, Ios, Android
CategoryMarketing & AnalyticsCommunication & Collaboration
Founded20111999

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • SSL encryption
  • Cloud deployment
  • Web support

Only in RingCentral Video

  • HD video conferencing
  • Voice and video calling
  • Screen sharing
  • Virtual backgrounds
  • Recording and transcription
  • Chat and messaging
  • Calendar integration
  • Meeting attendee controls

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot RingCentral Video
  • Feature flagging and progressive rolloutsnot RingCentral Video
  • Personalising content for identified and anonymous visitorsnot RingCentral Video
  • Search, recommendations and merchandising for ecommercenot RingCentral Video
  • Conversion optimisation experiments across channelsnot RingCentral Video

RingCentral Video

  • Cloud business phone system with video meetings and team messagingnot AB Tasty
  • Replacing on-premise PBX hardware for distributed teamsnot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

RingCentral Video

  • Unlimited calling is limited to the US and Canada markets; other international calls are charged per minute at the published international rates table
  • The free trial is only for new subscribers and is capped at five users and two desktop phones, with SMS unavailable during the trial
  • Trial hardware must be returned within 21 days of trial cancellation to avoid hardware charges
  • Phone rental is available only with a multi-year contract
  • Automated, high volume or marketing SMS costs extra as RingCentral High Volume SMS, and TCR registration is required for SMS and MMS
  • A Mobile User extension is free to add but is billed at the same monthly rate as a Digital Line in any month it is used to make or receive a call
  • The Webinar 500 discount lasts one year on a one year commitment, after which pricing reverts to $75 per host per month or the then current retail price
  • Taxes and recovery fees including the Federal Universal Service Recovery Fee, E911 Service Fee and Compliance and Administrative Cost Recovery Fee are added on top
  • The advertised savings of up to 33% require paying annually

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

RingCentral Video

$19.99/month
  • Essentials$19.99/month
    • Video meetings
    • Phone service
    • Text messaging
  • Standard$27.99/month
    • Everything in Essentials
    • Advanced meeting controls
    • Call recording
  • Premium$34.99/month
    • Everything in Standard
    • Advanced security features
    • Compliance recording
  • Enterprise$undefined/month
    • Unlimited everything
    • Custom deployment
    • Dedicated account manager

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.

Choose RingCentral Video if

  • You need hd video conferencing.
  • You work on Web, Windows, Macos, Ios, Android.
  • You also want voice and video calling.

Questions people ask

Is AB Tasty or RingCentral Video better?
Neither clearly leads. AB Tasty starts at €500/month and RingCentral Video at $19.99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or RingCentral Video?
AB Tasty starts at €500/month and RingCentral Video at $19.99/month.
Does AB Tasty or RingCentral Video run on more platforms?
AB Tasty runs on Web. RingCentral Video runs on Web, Windows, Macos, Ios, Android.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what RingCentral Video is typically brought in for.
What can AB Tasty do that RingCentral Video cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. RingCentral Video covers HD video conferencing, Voice and video calling, Screen sharing, Virtual backgrounds. Both handle Salesforce.

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