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Marketing & Analytics · head to head

AB Tasty vs Telegram

AB Tasty logo

AB Tasty

Marketing & Analytics

Conversion optimization platform

From
€500/month
Rated
-
Full reviewWebsite
Telegram logo

Telegram

All industries

Pure instant messaging — simple, fast, secure, and synced across all your devices

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Telegram has a free tier, so it costs nothing to try first.
  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; Telegram end-to-end encryption applies only to Secret Chats; private and group Cloud Chats use server-client encryption, so Telegram holds the data
  • They diverge on capability: AB Tasty covers A/B testing, Telegram covers Cloud-based messaging.

Where they differ

Only the attributes on which AB Tasty and Telegram actually diverge.

Attributes where AB Tasty and Telegram differ
AttributeAB TastyTelegram
Starting price€500/monthFree
Pricing modelquotefreemium
Free tierNoYes
PlatformsWebWeb, Windows, Macos, Linux, Ios, Android
CategoryMarketing & AnalyticsAll industries
Founded20112013

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • Salesforce
  • SSL encryption
  • Multiple languages language support

Only in Telegram

  • Cloud-based messaging
  • End-to-end encryption
  • Self-destructing messages
  • Large group chats
  • Voice and video calls
  • Bot platform
  • Channels and broadcasts
  • Cross-platform sync

Both cover

  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot Telegram
  • Feature flagging and progressive rolloutsnot Telegram
  • Personalising content for identified and anonymous visitorsnot Telegram
  • Search, recommendations and merchandising for ecommercenot Telegram
  • Conversion optimisation experiments across channelsnot Telegram

Telegram

  • Group messaging and large channels with files of any type and sizenot AB Tasty
  • Private device-bound conversations with self-destructing messagesnot AB Tasty
  • Running bots and broadcast channels for an audiencenot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

Telegram

  • End-to-end encryption applies only to Secret Chats; private and group Cloud Chats use server-client encryption, so Telegram holds the data
  • Secret Chats are device-specific and are not part of the Telegram cloud, so they can only be read on the device they started on
  • Logging out destroys all of your Secret Chats
  • The Secret Chat self-destruct timer applies only to messages sent after the timer is set and has no effect on earlier messages
  • Telegram states screenshot detection cannot be guaranteed on some Android and Windows Phone devices, so screenshots of Secret Chats can be taken silently
  • Messages cannot be forwarded out of Secret Chats
  • The self-destruct timer in cloud chats covers media only, not text

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

Telegram

Free
  • FreeFree
    • Unlimited messages
    • 2GB file sharing
    • Group chats up to 200K members
  • Telegram Premium$4.99/month
    • Everything in Free
    • 4GB file uploads
    • Faster downloads

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.
AB Tasty review

Choose Telegram if

  • You need cloud-based messaging.
  • You want to start without paying.
  • You work on Web, Windows, Macos, Linux, Ios, Android.
  • You also want end-to-end encryption.
Telegram review

Questions people ask

Is AB Tasty or Telegram better?
Neither clearly leads. AB Tasty starts at €500/month and Telegram at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or Telegram?
Telegram has a free tier; the other does not. Paid plans start at €500/month for AB Tasty and Free for Telegram.
Does AB Tasty or Telegram run on more platforms?
AB Tasty runs on Web. Telegram runs on Web, Windows, Macos, Linux, Ios, Android.
Can I use Telegram for free?
Yes. Telegram has a free tier, so you can try it without paying. AB Tasty starts at €500/month.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what Telegram is typically brought in for.
What can AB Tasty do that Telegram cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. Telegram covers Cloud-based messaging, End-to-end encryption, Self-destructing messages, Large group chats. Both handle Cloud deployment, Web support.
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