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Software · head to head

Google Optimize vs RingCentral Video

Google Optimize logo

Google Optimize

Software

A/B testing for Google Analytics

From
Free
Rated
-
RingCentral Video logo

RingCentral Video

Software

Connected cloud communications

From
$19.99/month
Rated
-

The short version

  • Only Google Optimize has a free tier, so it costs nothing to try first.
  • Each has a real cost: Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023; RingCentral Video unlimited calling is limited to the US and Canada markets; other international calls are charged per minute at the published international rates table
  • They diverge on capability: Google Optimize covers A/B testing, RingCentral Video covers HD video conferencing.

Where they differ

Only the attributes on which Google Optimize and RingCentral Video actually diverge.

Attributes where Google Optimize and RingCentral Video differ
AttributeGoogle OptimizeRingCentral Video
Starting priceFree$19.99/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWebWeb, Windows, Macos, Ios, Android
Founded19981999

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • Cloud deployment

Only in RingCentral Video

  • HD video conferencing
  • Voice and video calling
  • Screen sharing
  • Virtual backgrounds
  • Recording and transcription
  • Chat and messaging
  • Calendar integration
  • Meeting attendee controls

What people use each for

The jobs each tool is most often brought in to do.

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot RingCentral Video
  • Personalising page content for defined audience segmentsnot RingCentral Video
  • Redirect tests between alternative landing page URLsnot RingCentral Video

RingCentral Video

  • Cloud business phone system with video meetings and team messagingnot Google Optimize
  • Replacing on-premise PBX hardware for distributed teamsnot Google Optimize

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

RingCentral Video

  • Unlimited calling is limited to the US and Canada markets; other international calls are charged per minute at the published international rates table
  • The free trial is only for new subscribers and is capped at five users and two desktop phones, with SMS unavailable during the trial
  • Trial hardware must be returned within 21 days of trial cancellation to avoid hardware charges
  • Phone rental is available only with a multi-year contract
  • Automated, high volume or marketing SMS costs extra as RingCentral High Volume SMS, and TCR registration is required for SMS and MMS
  • A Mobile User extension is free to add but is billed at the same monthly rate as a Digital Line in any month it is used to make or receive a call
  • The Webinar 500 discount lasts one year on a one year commitment, after which pricing reverts to $75 per host per month or the then current retail price
  • Taxes and recovery fees including the Federal Universal Service Recovery Fee, E911 Service Fee and Compliance and Administrative Cost Recovery Fee are added on top
  • The advertised savings of up to 33% require paying annually

Pricing, plan by plan

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

RingCentral Video

$19.99/month
  • Essentials$19.99/month
    • Video meetings
    • Phone service
    • Text messaging
  • Standard$27.99/month
    • Everything in Essentials
    • Advanced meeting controls
    • Call recording
  • Premium$34.99/month
    • Everything in Standard
    • Advanced security features
    • Compliance recording
  • Enterprise$undefined/month
    • Unlimited everything
    • Custom deployment
    • Dedicated account manager

Which should you pick?

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.

Choose RingCentral Video if

  • You need hd video conferencing.
  • You work on Web, Windows, Macos, Ios, Android.
  • You also want voice and video calling.

Questions people ask

Is Google Optimize or RingCentral Video better?
Neither clearly leads. Google Optimize starts at Free and RingCentral Video at $19.99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Optimize or RingCentral Video?
Google Optimize has a free tier; the other does not. Paid plans start at Free for Google Optimize and $19.99/month for RingCentral Video.
Does Google Optimize or RingCentral Video run on more platforms?
Google Optimize runs on Web. RingCentral Video runs on Web, Windows, Macos, Ios, Android.
Can I use Google Optimize for free?
Yes. Google Optimize has a free tier, so you can try it without paying. RingCentral Video starts at $19.99/month.
What is Google Optimize best used for?
Google Optimize is most often used for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls. Of those, a/b and multivariate testing of web pages tied to google analytics goals and personalising page content for defined audience segments are not what RingCentral Video is typically brought in for.
What can Google Optimize do that RingCentral Video cannot?
Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics. RingCentral Video covers HD video conferencing, Voice and video calling, Screen sharing, Virtual backgrounds.

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