Research · pricing
GWI pricing
GWI publishes 4 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.
As of 29 August 2026, GWI pricing is free across 4 published tiers. Figures are the vendor's list prices as recorded on this page's last check; the vendor's site is the final word.
- Entry price
- Free
- Model
- Subscription
- Tiers
- 4
- Free tier
- Yes
GWI plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Free | Free | 3 | Entry tier |
| Plus | $150/month | 5 | +$150/month, 4 more features |
| Teams | On request | 5 | Priced on request |
| Pro | On request | 6 | Priced on request |
What each tier adds
The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.
Free
FreeThe entry tier. It covers 10 agent spark prompts monthly, unlimited gwi canvas decks, chart generation.
Plus
$150/monthOver Free, this tier adds:
- Unlimited Agent Spark prompts
- Save and export charts
- 50K profiling points
- $1,500/user annually with 15% discount
Teams
On requestOver Plus, this tier adds:
- Custom pricing
- All Plus features
- Access shared dashboards
- Add audiences to prompts
- Multi-user discounts
Pro
On requestOver Teams, this tier adds:
- Unlimited platform access
- Up to 250K profiling points
- Advanced research tools
- 15+ years of trended data
Where GWI stops being free
Free, Free
- 10 Agent Spark prompts monthly
- Unlimited GWI Canvas decks
- Chart generation
Plus, $150/month
The first thing you pay for:
- Unlimited Agent Spark prompts
- Save and export charts
- 50K profiling points
- $1,500/user annually with 15% discount
How that compares in Research
Too few research tools in this directory publish a starting price to quote a meaningful median, so the table below is a like-for-like list rather than a ranking.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| GWI (this page) | Free | subscription | - | |
| Sapio Sciences | On request | quote | - | vs GWI |
| Condens | €15/month | Per contributor per month | - | vs GWI |
| LabArchives | Free, then $330/year | Per user per year | - | vs GWI |
| LabVantage | On request | quote | - | vs GWI |
| Florence eBinders | On request | quote | - | vs GWI |
| Medidata Rave | On request | quote | - | vs GWI |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the GWI badges page.
Before you pay for GWI
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: 4 tiers between Free and On request, with the jump itemised above. Because there is a free tier, the cheapest way to answer the rest is to use it before paying anything.
GWI runs on not recorded. The full record is on the GWI review, and the rest of the category is under best research tools.
GWI pricing questions
- How much does GWI cost?
- GWI publishes 4 tiers, from Free for Free up to On request for Pro. The entry tier costs nothing.
- Does GWI have a free plan?
- Yes. The Free tier costs nothing and covers 10 agent spark prompts monthly, unlimited gwi canvas decks, chart generation. Paying starts at $150/month for Plus.
- What is the difference between Free and Plus on GWI?
- Plus costs $150/month against Free, and adds unlimited agent spark prompts, save and export charts, 50k profiling points, $1,500/user annually with 15% discount.
- Is the Pro plan on GWI worth it?
- That depends entirely on whether you need what it adds, which on the published record is unlimited platform access, up to 250k profiling points, advanced research tools, 15+ years of trended data. It costs On request against $150/month for Plus. Softwr has not used either tier, so this page can tell you what changes, not whether it is worth the difference to you.
- Which research tools can I use without paying?
- 2 of the 8 research tools listed alongside GWI have a free tier: LabArchives, Marvin.
- What am I actually paying for with GWI?
- The record we hold does not itemise what each tier includes beyond the plan names and prices. The GWI review carries whatever feature detail is available.
- Does GWI charge per user?
- The record carries a price and a billing period for each of its 4 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these GWI prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare GWI against before paying?
- The closest research tools in this directory are Sapio Sciences, Condens, LabArchives, LabVantage. Each has a side-by-side comparison with GWI covering price, platforms and features.
