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Business Intelligence · head to head

Zenlytic vs Zoho Analytics

Zenlytic logo

Zenlytic

Business Intelligence

Conversational analytics on a governed semantic layer that shows you the SQL it ran

From
On request
Rated
-
Full reviewWebsite
Zoho Analytics logo

Zoho Analytics

Business Intelligence

Self-service BI and analytics platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Zoho Analytics has a free tier, so it costs nothing to try first.
  • Each has a real cost: Zenlytic answer quality is bounded by the semantic model, so a team without a maintained dbt project and metric definitions must complete a modelling project before the AI is useful at all.; Zoho Analytics the free plan is limited to 2 users, 10,000 rows and 5 workspaces
  • They diverge on capability: Zenlytic covers Zoe conversational agent, Zoho Analytics covers AI Assistant.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Zenlytic and Zoho Analytics actually diverge.

Attributes where Zenlytic and Zoho Analytics differ
AttributeZenlyticZoho Analytics
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWebWeb, Mobile, Embedded
FoundedUnknown1996

Identical on both: user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Zenlytic

  • Zoe conversational agent
  • YAML semantic layer
  • LookML import
  • Row and column permissions
  • Dashboards
  • dbt integration
  • Embedded analytics
  • Query transparency

Only in Zoho Analytics

  • AI Assistant
  • Drag-and-drop Reports
  • Auto-blending
  • Embedded Analytics
  • White-labeling
  • Zoho CRM
  • Salesforce
  • Google Analytics

What people use each for

The jobs each tool is most often brought in to do.

Zenlytic

  • A data team of three fielding sixty ad hoc requests a week from operators who could answer them in chat insteadnot Zoho Analytics
  • An ecommerce company where merchandisers need cohort and margin questions answered without waiting for an analystnot Zoho Analytics
  • A Looker customer looking for an exit that can import existing LookML rather than remodel from scratchnot Zoho Analytics
  • A finance team that needs every AI-generated number to show its SQL before it goes in a board packnot Zoho Analytics

Zoho Analytics

  • Self-service dashboards and reports over business datanot Zenlytic
  • Blending data from Zoho apps, databases and cloud services into one workspacenot Zenlytic
  • Embedding white-labelled analytics inside another productnot Zenlytic

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Zenlytic

  • Answer quality is bounded by the semantic model, so a team without a maintained dbt project and metric definitions must complete a modelling project before the AI is useful at all.
  • It is a small venture-funded company in a category that Snowflake, Databricks and Microsoft are all building into natively, which is a real procurement risk on a multi-year contract.
  • Pricing is not published and is negotiated per deal, so small buyers have no benchmark and no leverage.
  • The visualisation and dashboard layer is thinner than established BI tools, so teams wanting pixel control over reporting will find it limiting.
  • It assumes a cloud data warehouse; organisations with data spread across operational databases and spreadsheets have to consolidate first, which is the expensive part of the project.

Zoho Analytics

  • The free plan is limited to 2 users, 10,000 rows and 5 workspaces
  • Plans are sold with a minimum user count: Basic starts at 2 users, Standard at 5, Premium at 15 and Enterprise at 50
  • Row capacity is part of the plan, starting at 0.5 million rows on Basic, and additional rows are sold as add-ons
  • Viewer licences are sold in blocks of 25 minimum rather than one at a time
  • Data alerts are capped per plan at 10, 30 and 100 active alerts across the whole account
  • REST API usage is metered in API units per day, from 4,000 per day on the lowest paid tier, with extra units sold separately
  • Logo rebranding and hiding the Powered By Zoho Analytics message on embedded reports are not available on the lower plans
  • Activity logs and cluster analysis are excluded from the lower plans
  • The white label embedded analytics offering has no published price and requires contacting Zoho
  • Local taxes such as VAT and GST are charged on top of the listed prices

Pricing, plan by plan

Zenlytic

On request
  • Zenlytic$undefined/year
    • Annual contract quoted by seats and deployment
    • Semantic layer, dashboards and Zoe included
    • Embedded analytics licensed separately

Zoho Analytics

Free
  • FreeFree
    • 2 Users
    • Basic Features
    • 10K Rows
  • Basic$24/month
    • 2 Users
    • 500K Rows
    • Email Support

Which should you pick?

Choose Zenlytic if

  • You need zoe conversational agent.
  • You also want yaml semantic layer.
Zenlytic review

Choose Zoho Analytics if

  • You need ai assistant.
  • You want to start without paying.
  • You work on Web, Mobile, Embedded.
  • You also want drag-and-drop reports.
Zoho Analytics review

Questions people ask

Is Zenlytic or Zoho Analytics better?
Neither clearly leads. Zenlytic starts at On request and Zoho Analytics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Zenlytic or Zoho Analytics?
Zoho Analytics has a free tier; the other does not. Paid plans start at On request for Zenlytic and Free for Zoho Analytics.
Does Zenlytic or Zoho Analytics run on more platforms?
Zenlytic runs on Web. Zoho Analytics runs on Web, Mobile, Embedded.
Can I use Zoho Analytics for free?
Yes. Zoho Analytics has a free tier, so you can try it without paying. Zenlytic starts at On request.
What is Zenlytic best used for?
Zenlytic is most often used for a data team of three fielding sixty ad hoc requests a week from operators who could answer them in chat instead, an ecommerce company where merchandisers need cohort and margin questions answered without waiting for an analyst, a looker customer looking for an exit that can import existing lookml rather than remodel from scratch, a finance team that needs every ai-generated number to show its sql before it goes in a board pack. Of those, a data team of three fielding sixty ad hoc requests a week from operators who could answer them in chat instead and an ecommerce company where merchandisers need cohort and margin questions answered without waiting for an analyst are not what Zoho Analytics is typically brought in for.
What can Zenlytic do that Zoho Analytics cannot?
Zenlytic covers Zoe conversational agent, YAML semantic layer, LookML import, Row and column permissions. Zoho Analytics covers AI Assistant, Drag-and-drop Reports, Auto-blending, Embedded Analytics.

Answered from the vendors’ own pages

Zenlytic: Does Zenlytic publish pricing?

No. Contracts are quoted annually based on seats and deployment scope.

Zoho Analytics: Is there a free plan available?

Yes, Zoho Analytics offers a permanent free plan with 2 users, 10,000 rows, and 5 workspaces. A 15-day free trial is also available for paid plans, no credit card required.

Source
Zenlytic: Can it read my Looker model?

Yes, it imports LookML, which is the main reason Looker customers evaluate it.

Zoho Analytics: Can I cancel my subscription at any time?

Yes, you can upgrade, downgrade, or cancel your subscription at any time. It operates as a month-to-month, pay-as-you-go service with full flexibility.

Source
Zenlytic: Does it write arbitrary SQL against my warehouse?

No. Queries are constrained to the semantic layer, and the generated SQL is shown with every answer.

Zoho Analytics: What is the difference between monthly and yearly billing?

Yearly billing provides a 20% discount compared to monthly rates. Both options are available for all subscription tiers.

Source
Zenlytic: Do I need dbt?

Not strictly, but the product is designed around a modelled warehouse and works poorly without one.

Zoho Analytics: How much do additional users and data rows cost beyond what is included in my plan?

Additional users, data rows, and viewers are available as paid add-ons. The page does not specify the exact per-unit cost for these add-ons.

Source
Zoho Analytics: How often can I refresh my data in each tier?

Basic allows 1 refresh per day, Standard and Premium allow 8 per day, and Enterprise allows 24 per day. Dedicated Compute offers custom refresh rates.

Source
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