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Healthcare · head to head

Ro vs VetBadger

Ro logo

Ro

Healthcare

Telehealth platform for prescription services

From
$39/month
Rated
-
Full reviewWebsite
VetBadger logo

VetBadger

Veterinary

Cloud veterinary practice management sold in user bands rather than per seat

From
$99/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Ro uS-only service - Ro's own help center states it cannot serve individuals residing outside the United States, including US territories; VetBadger pricing is banded rather than per seat, so a three-user clinic pays USD 249, the same as a ten-user one, which is roughly USD 83 per user against USD 25 for a practice that fills the band.
  • They diverge on capability: Ro covers Video Consultations, VetBadger covers Chart-centric workflow.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Ro and VetBadger actually diverge.

Attributes where Ro and VetBadger differ
AttributeRoVetBadger
Starting price$39/month$99/month
Pricing modelsubscriptionPer month by user band
CategoryHealthcareVeterinary
Founded2017Unknown

Identical on both: free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ro

  • Video Consultations
  • Prescription Services
  • Medication Delivery
  • Digital Health Records
  • Ongoing Care
  • Pharmacies
  • Insurance
  • HIPAA

Only in VetBadger

  • Chart-centric workflow
  • Banded pricing
  • Chart SMS and email
  • Integrated telehealth
  • Exam reporting
  • QuickBooks sync
  • Cloud hosting
  • Reminders

What people use each for

The jobs each tool is most often brought in to do.

Ro

  • GLP-1 weight-loss program (Ro Body) with prescription medication and coachingnot VetBadger
  • Erectile dysfunction treatment and medication deliverynot VetBadger
  • Hair loss treatmentnot VetBadger
  • Skincare prescriptionsnot VetBadger
  • Fertility-related consultations and productsnot VetBadger

VetBadger

  • A two-vet small animal clinic moving off an ageing on-premises server that nobody wants to maintainnot Ro
  • A practice that wants client texting logged against the medical record rather than sitting in a separate messaging toolnot Ro
  • A clinic adding telehealth consultations without buying a separate video and payment stacknot Ro
  • An owner who wants exam and revenue reporting without exporting to a spreadsheet every monthnot Ro

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ro

  • US-only service - Ro's own help center states it cannot serve individuals residing outside the United States, including US territories
  • Care is limited to Ro-affiliated, US-licensed providers - users cannot choose an outside doctor
  • Treatment and medication availability varies by US state
  • Focused on a narrow set of conditions (weight loss, ED, hair loss, skincare, fertility) rather than general primary care

VetBadger

  • Pricing is banded rather than per seat, so a three-user clinic pays USD 249, the same as a ten-user one, which is roughly USD 83 per user against USD 25 for a practice that fills the band.
  • Crossing a band boundary is a step change, so hiring one extra person can raise the software bill by USD 150 or USD 250 overnight with no extra capability in return.
  • The integration list is short compared with the market leaders, and in-house laboratory and imaging equipment support is the usual gap, which can mean manual result entry.
  • It is aimed at general small animal practice, with none of the specialty, referral, equine or ambulatory workflow depth that larger platforms carry.
  • As a smaller vendor it has less migration tooling and fewer conversion specialists than the large incumbents, so moving years of legacy records in is more of a project than a service.

Pricing, plan by plan

Ro

$39/month
  • Membership$39/month
    • Unlimited doctor visits
    • Prescription fulfillment

VetBadger

$99/month
  • 1 to 2 users$99/month
    • Cloud hosting and backup included
    • Full medical records and scheduling
    • Chart-centric SMS and email
  • 3 to 10 users$249/month
    • Same feature set across the band
    • Flat price whether you have three users or ten
    • Exam detail reporting
  • 11 to 20 users$499/month
    • Multi-user scheduling
    • Full reporting
    • Priority support
  • 21 to 40 users$599/month
    • Largest published band
    • All features included
    • Support for larger single-site practices

Which should you pick?

Choose Ro if

  • You need video consultations.
  • You work on Web, iOS, Android.
  • You also want prescription services.
Ro review

Choose VetBadger if

  • You need chart-centric workflow.
  • You work on Web, iOS, Android.
  • You also want banded pricing.
VetBadger review

Questions people ask

Is Ro or VetBadger better?
Neither clearly leads. Ro starts at $39/month and VetBadger at $99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ro or VetBadger?
Ro starts at $39/month and VetBadger at $99/month.
Does Ro or VetBadger run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
What is Ro best used for?
Ro is most often used for glp-1 weight-loss program (ro body) with prescription medication and coaching, erectile dysfunction treatment and medication delivery, hair loss treatment, skincare prescriptions. Of those, glp-1 weight-loss program (ro body) with prescription medication and coaching and erectile dysfunction treatment and medication delivery are not what VetBadger is typically brought in for.
What can Ro do that VetBadger cannot?
Ro covers Video Consultations, Prescription Services, Medication Delivery, Digital Health Records. VetBadger covers Chart-centric workflow, Banded pricing, Chart SMS and email, Integrated telehealth.

Answered from the vendors’ own pages

VetBadger: How is VetBadger priced?

By user band: roughly USD 99 a month for one to two users, USD 249 for three to ten, USD 499 for eleven to twenty and USD 599 for twenty-one to forty.

VetBadger: Is hosting extra?

No. Cloud hosting and backup are included in the subscription, with no server to buy or maintain.

VetBadger: Does it do telehealth?

Yes, integrated telehealth is included rather than sold as an add-on.

VetBadger: Is it suitable for a specialty or referral hospital?

Not really. It is built for general small animal practice and lacks specialty, referral and equine workflow depth.

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