Fashion & Apparel · head to head
Returnly vs Backbone PLM
R
Returnly
Fashion & Apparel
In-browser returns experience platform
- From
- $200/month
- Rated
- -
Backbone PLM
Fashion & Apparel
Product Lifecycle Management solution for fashion brands
- From
- €150/month
- Rated
- -
The short version
- Each has a real cost: Returnly returnly, owned by Affirm, shut down as of October 1, 2023; Affirm partnered with Loop Returns to migrate merchants off the platform, per Loop's own transition FAQ (which quotes Affirm's statement).; Backbone PLM bamboo Rose states Backbone is now part of Bamboo Rose TotalPLM and that Backbone PLM remains supported for existing customers only, with TotalPLM as the flagship, and publishes no pricing for either
- They diverge on capability: Returnly covers In-browser returns, Backbone PLM covers Product data management.
Where they differ
Only the attributes on which Returnly and Backbone PLM actually diverge.
| Attribute | Returnly | Backbone PLM |
|---|---|---|
| Starting price | $200/month | €150/month |
| Founded | 2014 | 2010 |
Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Fashion & Apparel).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Returnly
- In-browser returns
- Instant refunds
- Analytics
- Integration
- Shopify
- Magento
- Authentication
Only in Backbone PLM
- Product data management
- Workflow management
- Collaboration
- Reporting
- CAD systems
- ERP
- User roles
Both cover
- Encryption
- Cloud deployment
- Web support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Returnly
- Returns managementnot Backbone PLM
- Customer experiencenot Backbone PLM
Backbone PLM
- Product lifecycle managementnot Returnly
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Returnly
- Returnly, owned by Affirm, shut down as of October 1, 2023; Affirm partnered with Loop Returns to migrate merchants off the platform, per Loop's own transition FAQ (which quotes Affirm's statement).
Backbone PLM
- Bamboo Rose states Backbone is now part of Bamboo Rose TotalPLM and that Backbone PLM remains supported for existing customers only, with TotalPLM as the flagship, and publishes no pricing for either
Pricing, plan by plan
Returnly
$200/month- Essential$200/month
- In-browser returns
- Basic analytics
- Professional$400/month
- All features
- Advanced analytics
Backbone PLM
€150/month- Starter$150/month
- Basic PLM
- Limited users
- Enterprise$undefined/month
- Full PLM
- Unlimited users
- Integrations
Which should you pick?
Choose Backbone PLM if
- You need product data management.
- You also want workflow management.
Questions people ask
- Is Returnly or Backbone PLM better?
- Neither clearly leads. Returnly starts at $200/month and Backbone PLM at €150/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Returnly or Backbone PLM?
- Returnly starts at $200/month and Backbone PLM at €150/month.
- Does Returnly or Backbone PLM run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What is Returnly best used for?
- Returnly is most often used for returns management, customer experience. Of those, returns management and customer experience are not what Backbone PLM is typically brought in for.
- What can Returnly do that Backbone PLM cannot?
- Returnly covers In-browser returns, Instant refunds, Analytics, Integration. Backbone PLM covers Product data management, Workflow management, Collaboration, Reporting. Both handle Encryption, Cloud deployment, Web support, English language support.