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Business Intelligence · head to head

Quid vs Reportz

Quid logo

Quid

Business Intelligence

Consumer and market intelligence combining social listening with unstructured text network analysis

From
On request
Rated
-
Full reviewWebsite
Reportz logo

Reportz

Business Intelligence

Per-dashboard marketing reporting at under ten dollars a client

From
$9.9/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Quid the company has changed name twice, from NetBase to NetBase Quid to Quid, which fragments documentation, third-party comparisons and support material across three brand identities and makes older guidance unreliable.; Reportz the connector library is smaller than the established agency reporting tools, and if a platform you report on is missing there is no practical route to getting it added.
  • They diverge on capability: Quid covers Social listening, Reportz covers Per-dashboard pricing.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Quid and Reportz actually diverge.

Attributes where Quid and Reportz differ
AttributeQuidReportz
Starting priceOn request$9.9/month
Pricing modelquotePer month by dashboard count

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Quid

  • Social listening
  • Network analysis
  • Non-social data sets
  • Quid Terminal
  • Quid Monitor
  • AI agents
  • Image analytics
  • API access

Only in Reportz

  • Per-dashboard pricing
  • Unlimited users
  • Public share links
  • White labelling
  • Template library
  • Scheduled reports
  • Custom KPI widgets
  • Client management

What people use each for

The jobs each tool is most often brought in to do.

Quid

  • A corporate strategy team mapping which technology clusters in a patent set are accelerating and which companies own them, before an acquisition decisionnot Reportz
  • A consumer insights function that wants to know what themes drive negative sentiment about a category rather than counting mentions of its own brandnot Reportz
  • An innovation group scanning research literature and startup activity for adjacent white space it has no internal expertise innot Reportz
  • A brand tracking how a reputational incident propagates across news, social and forums with sentiment broken down by theme rather than by channelnot Reportz

Reportz

  • A five-person SEO agency reporting to twenty five clients that cannot justify several hundred dollars a month for reporting softwarenot Quid
  • A freelancer who needs one white-labelled dashboard per client and nothing elsenot Quid
  • An agency giving clients a live link instead of a monthly PDF, without buying client seatsnot Quid
  • A marketing team wanting a cheap always-on KPI screen fed from ad and analytics platformsnot Quid

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Quid

  • The company has changed name twice, from NetBase to NetBase Quid to Quid, which fragments documentation, third-party comparisons and support material across three brand identities and makes older guidance unreliable.
  • Nothing is published on price and contracts sit well above ordinary listening tools, so the evaluation cost is high before you know whether the network analysis will actually be used.
  • The network maps require an analyst who knows how to interpret them; teams without a dedicated insights person tend to use the platform as an expensive listening tool and never touch the capability they paid for.
  • Historical data depth and source coverage are scoped per contract rather than included, so a question that needs five years of back data can require a contract amendment mid-project.
  • Social platform access is subject to the same API restrictions that affect every listening vendor, and coverage of closed networks is thinner than the marketing implies, which matters if your category lives in private communities.

Reportz

  • The connector library is smaller than the established agency reporting tools, and if a platform you report on is missing there is no practical route to getting it added.
  • Four Dots is a small agency-owned business rather than a funded software company, so API breakages and platform changes can take longer to fix than at larger vendors.
  • There is no data modelling, SQL or warehouse layer, so cross-source analysis is limited to what the widget set already supports.
  • Per-dashboard billing means an agency that builds several views per client loses the headline price advantage quickly.
  • Documentation and support are thin compared with larger competitors, and complex setups often need direct email support rather than self-service answers.

Pricing, plan by plan

Quid

On request
  • Quid$undefined/year
    • Quid Terminal analyst workspace
    • Social listening and sentiment
    • Network analysis over patents, filings, news and research

Reportz

$9.9/month
  • Consultant$9.9/month
    • Priced per dashboard
    • Unlimited users
    • Unlimited data sources
  • Agency$99/month
    • Around ten dashboards at the same per-dashboard rate
    • Unlimited users
    • Custom domain
  • Enterprise$742.5/month
    • 75 dashboards
    • Volume rate
    • Unlimited users

Which should you pick?

Choose Quid if

  • You need social listening.
  • You also want network analysis.
Quid review

Choose Reportz if

  • You need per-dashboard pricing.
  • You also want unlimited users.
Reportz review

Questions people ask

Is Quid or Reportz better?
Neither clearly leads. Quid starts at On request and Reportz at $9.9/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Quid or Reportz?
Quid starts at On request and Reportz at $9.9/month.
Does Quid or Reportz run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Quid best used for?
Quid is most often used for a corporate strategy team mapping which technology clusters in a patent set are accelerating and which companies own them, before an acquisition decision, a consumer insights function that wants to know what themes drive negative sentiment about a category rather than counting mentions of its own brand, an innovation group scanning research literature and startup activity for adjacent white space it has no internal expertise in, a brand tracking how a reputational incident propagates across news, social and forums with sentiment broken down by theme rather than by channel. Of those, a corporate strategy team mapping which technology clusters in a patent set are accelerating and which companies own them, before an acquisition decision and a consumer insights function that wants to know what themes drive negative sentiment about a category rather than counting mentions of its own brand are not what Reportz is typically brought in for.
What can Quid do that Reportz cannot?
Quid covers Social listening, Network analysis, Non-social data sets, Quid Terminal. Reportz covers Per-dashboard pricing, Unlimited users, Public share links, White labelling.

Answered from the vendors’ own pages

Quid: Is this the same company as NetBase?

Yes. NetBase and Quid merged in 2020, traded as NetBase Quid, and now sell under the single Quid brand.

Reportz: What does Reportz cost?

9.90 US dollars per dashboard per month, with unlimited users and data sources on every tier.

Quid: Is it a social listening tool?

It includes social listening, but the reason to buy it is the network analysis over patents, filings, news and research. If you only need social listening, cheaper tools cover it.

Reportz: Is there a free plan?

No, but there is a fifteen day trial with no card required.

Quid: What does it cost?

Not published. Expect an annual enterprise contract priced by seats, data sources and historical depth.

Reportz: Who is behind it?

Four Dots, a digital marketing agency in Belgrade that built the tool for its own client reporting.

Quid: Who uses it day to day?

Corporate insights, strategy and innovation analysts more often than social media managers. It rewards someone trained in analysis.

Reportz: Can clients view without a login?

Yes, dashboards can be shared as a public link under your own domain.

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