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News · head to head

Google News vs Prezly

Google News logo

Google News

News

Comprehensive news coverage powered by Google

From
Free
Rated
-
Prezly logo

Prezly

News

All-in-one PR software for modern newsrooms

From
Free
Rated
-

The short version

  • Each has a real cost: Google News free model only with no paid alternatives; Prezly the Essential plan at 100 euros a month covers one site, one user and 5,000 contacts, and carries Prezly branding
  • They diverge on capability: Google News covers AI-powered curation, Prezly covers Online newsrooms.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Google News and Prezly actually diverge.

Attributes where Google News and Prezly differ
AttributeGoogle NewsPrezly
Pricing modelfreesubscription
PlatformsWeb, Ios, AndroidWeb
Founded19982010

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (News).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google News

  • AI-powered curation
  • Full coverage
  • Local news
  • Topic following
  • Newsstand
  • Google account
  • Google Assistant
  • Chrome

Only in Prezly

  • Online newsrooms
  • Contact management
  • Email campaigns
  • Coverage tracking
  • Multimedia stories
  • Slack
  • Google Analytics
  • Zapier

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Google News

  • News consumptionnot Prezly
  • Topic trackingnot Prezly
  • Local newsnot Prezly
  • Researchnot Prezly

Prezly

  • Hosting an online newsroom or press pagenot Google News
  • Sending press releases to a media contact listnot Google News
  • Managing journalist contacts and coveragenot Google News
  • Multilingual newsrooms through the localisation featuresnot Google News

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google News

  • Free model only with no paid alternatives
  • Revenue generated through advertising rather than subscriptions

Prezly

  • The Essential plan at 100 euros a month covers one site, one user and 5,000 contacts, and carries Prezly branding
  • Removing the branding and getting white-label sites requires Standard at 250 euros a month
  • Standard still allows only two users
  • The uptime SLA is Enterprise only
  • Advertised prices are the annual rates, with a 20 percent premium for paying monthly

Pricing, plan by plan

Google News

Free
  • FreeFree
    • Personalized news feed
    • Full coverage feature
    • Local news

Prezly

Free
  • Essential$100/month
    • 1 site, 1 user
    • Up to 5,000 contacts
    • Unlimited stories and campaigns
  • Essential (Monthly Billing)$150/month
    • Same as Essential plan
  • Standard$250/month
    • 1 site, 2 users
    • Up to 10,000 contacts
    • White-label sites
  • Standard (Monthly Billing)$300/month
    • Same as Standard plan

Which should you pick?

Choose Google News if

  • You need ai-powered curation.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want full coverage.

Choose Prezly if

  • You need online newsrooms.
  • You want to start without paying.
  • You also want contact management.

Questions people ask

Is Google News or Prezly better?
Neither clearly leads. Google News starts at Free and Prezly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google News or Prezly?
Google News starts at Free and Prezly at Free.
Does Google News or Prezly run on more platforms?
Google News runs on Web, Ios, Android. Prezly runs on Web.
Can I use Google News for free?
Both have a free tier, so you can try either at no cost before committing.
What is Google News best used for?
Google News is most often used for news consumption, topic tracking, local news, research. Of those, news consumption and topic tracking are not what Prezly is typically brought in for.
What can Google News do that Prezly cannot?
Google News covers AI-powered curation, Full coverage, Local news, Topic following. Prezly covers Online newsrooms, Contact management, Email campaigns, Coverage tracking. Both handle Web support.

Answered from the vendors’ own pages

Google News: Is Google News free?

Yes, Google News is a free news aggregation service available to all users. No subscription or payment is required to access personalized news feeds and search functionality.

Source
Prezly: How much does Prezly cost?

Prezly's Essential plan starts at EUR 100/month (billed annually) or EUR 150/month (billed monthly). The Standard plan costs EUR 250/month (annual) or EUR 300/month (monthly). Enterprise pricing is custom and available upon request.

Source
Google News: How does Google News make money if it's free?

Google News generates revenue through advertising displayed within the news aggregation service rather than charging users for access.

Source
Prezly: Does Prezly offer a free trial?

Yes, Prezly offers a 14-day free trial with no credit card required. Customers also save 20% on annual billing.

Source
Prezly: What is included in Prezly's Standard plan?

The Standard plan includes 1 site with 2 users, up to 10,000 contacts, white-label sites, localization and auto-translations, and ability to send from your own domain.

Source
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