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Software · head to head

Podtrac vs Auphonic

Podtrac logo

Podtrac

Software

Industry-standard podcast measurement and analytics

From
Free
Rated
-
Auphonic logo

Auphonic

Software

Automated audio mastering and loudness processing

From
Free
Rated
-

The short version

  • Each has a real cost: Podtrac the Publisher Plans & Pricing page names four tiers, Getting Started, Grow Your Show, Grow Your Show Plus and Enterprise, but publishes no figure for any paid tier and offers no contact sales button, only a registration link; Auphonic the free tier covers 2 hours of processed audio a month
  • They diverge on capability: Podtrac covers IAB-certified measurement, Auphonic covers Automatic loudness optimization.

Where they differ

Only the attributes on which Podtrac and Auphonic actually diverge.

Attributes where Podtrac and Auphonic differ
AttributePodtracAuphonic
Founded20052010

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Podtrac

  • IAB-certified measurement
  • Download analytics
  • Industry rankings
  • Audience demographics
  • Trend analysis
  • Custom reporting
  • All podcast hosts
  • Advertising platforms

Only in Auphonic

  • Automatic loudness optimization
  • Noise reduction
  • Audio restoration
  • Intelligent processing
  • API integration
  • Auto-upload
  • Podcast hosts
  • Dropbox

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Podtrac

  • Podcast measurementnot Auphonic
  • Industry rankingsnot Auphonic
  • Advertiser reportingnot Auphonic
  • Audience analysisnot Auphonic

Auphonic

  • Automatic loudness levelling and noise reduction on podcast audionot Podtrac
  • Batch processing an archive of recordingsnot Podtrac
  • Generating transcripts and chapters from an episodenot Podtrac
  • Producing consistent output across multiple formats from one uploadnot Podtrac

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Podtrac

  • The Publisher Plans & Pricing page names four tiers, Getting Started, Grow Your Show, Grow Your Show Plus and Enterprise, but publishes no figure for any paid tier and offers no contact sales button, only a registration link

Auphonic

  • The free tier covers 2 hours of processed audio a month
  • Billing is by audio duration with a 3 minute minimum per production, so many short clips cost more than the running time suggests
  • Multilingual speech recognition, automatic chapters and show notes all require a paid plan
  • Watch folders, batch productions and team accounts are paid features
  • Free output carries an Auphonic jingle

Pricing, plan by plan

Podtrac

Free
  • PublisherFree
    • Podcast measurement
    • Download analytics
    • Industry rankings
  • Premium$undefined/month
    • Advanced demographics
    • Custom reporting
    • API access

Auphonic

Free
  • FreeFree
    • 2 hours/month processing
    • Basic mastering
    • Download files
  • Personal$10/month
    • 50 hours/month
    • Advanced mastering
    • API access

Which should you pick?

Choose Podtrac if

  • You need iab-certified measurement.
  • You want to start without paying.
  • You also want download analytics.

Choose Auphonic if

  • You need automatic loudness optimization.
  • You want to start without paying.
  • You also want noise reduction.

Questions people ask

Is Podtrac or Auphonic better?
Neither clearly leads. Podtrac starts at Free and Auphonic at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Podtrac or Auphonic?
Podtrac starts at Free and Auphonic at Free.
Does Podtrac or Auphonic run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Podtrac for free?
Both have a free tier, so you can try either at no cost before committing.
What is Podtrac best used for?
Podtrac is most often used for podcast measurement, industry rankings, advertiser reporting, audience analysis. Of those, podcast measurement and industry rankings are not what Auphonic is typically brought in for.
What can Podtrac do that Auphonic cannot?
Podtrac covers IAB-certified measurement, Download analytics, Industry rankings, Audience demographics. Auphonic covers Automatic loudness optimization, Noise reduction, Audio restoration, Intelligent processing. Both handle Web support.

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