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Podcasting · head to head

Podtrac vs Spreaker

Podtrac logo

Podtrac

Podcasting

Industry-standard podcast measurement and analytics

From
Free
Rated
-
Full reviewWebsite
Spreaker logo

Spreaker

Podcasting

Podcast hosting with social network features

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Podtrac no pricing information published on homepage or accessible pages; Spreaker free plan allows only one podcast and retains statistics for 6 months
  • They diverge on capability: Podtrac covers IAB-certified measurement, Spreaker covers Podcast hosting.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Podtrac and Spreaker actually diverge.

Attributes where Podtrac and Spreaker differ
AttributePodtracSpreaker
PlatformsWebWeb, Ios, Android
Founded20052011

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (Podcasting).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Podtrac

  • IAB-certified measurement
  • Download analytics
  • Industry rankings
  • Audience demographics
  • Trend analysis
  • Custom reporting
  • All podcast hosts
  • Advertising platforms

Only in Spreaker

  • Podcast hosting
  • Live streaming
  • Social network
  • Distribution
  • Analytics
  • Audio editing
  • All podcast platforms
  • Social media

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Podtrac

  • Podcast measurementnot Spreaker
  • Industry rankingsnot Spreaker
  • Advertiser reportingnot Spreaker
  • Audience analysisnot Spreaker

Spreaker

  • Hosting and distributing podcasts to Spotify, Apple Podcasts and iHeartRadionot Podtrac
  • Monetising a show through programmatic ads, listener subscriptions or a supporters clubnot Podtrac
  • Running a multi-show podcast network with collaboratorsnot Podtrac

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Podtrac

  • No pricing information published on homepage or accessible pages
  • Dedicated pricing page exists but content not retrievable
  • Model not described publicly; requires direct sales engagement

Spreaker

  • Free plan allows only one podcast and retains statistics for 6 months
  • Spreaker takes a 20 percent fee on Supporters Club listener payments on the free plan, dropping to 0 percent only on the $20 per month Broadcaster plan
  • Subscription monetisation and Apple Podcasts subscriptions require the $20 per month Broadcaster plan
  • Player colour customisation and collaborators require the $50 per month Anchorman plan
  • Selling and managing your own ad campaigns requires the $250 per month Publisher plan
  • Statistics retention is capped at 12 months below the Publisher plan, which extends it to 24 months

Pricing, plan by plan

Podtrac

Free
  • PublisherFree
    • Podcast measurement
    • Download analytics
    • Industry rankings
  • Premium$undefined/month
    • Advanced demographics
    • Custom reporting
    • API access

Spreaker

Free
  • FreeFree
    • 2 hours storage
    • Basic hosting
    • Social network access
  • Plus$5/month
    • 50 hours storage
    • Full distribution
    • Live streaming

Which should you pick?

Choose Podtrac if

  • You need iab-certified measurement.
  • You want to start without paying.
  • You also want download analytics.
Podtrac review

Choose Spreaker if

  • You need podcast hosting.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want live streaming.
Spreaker review

Questions people ask

Is Podtrac or Spreaker better?
Neither clearly leads. Podtrac starts at Free and Spreaker at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Podtrac or Spreaker?
Podtrac starts at Free and Spreaker at Free.
Does Podtrac or Spreaker run on more platforms?
Podtrac runs on Web. Spreaker runs on Web, Ios, Android.
Can I use Podtrac for free?
Both have a free tier, so you can try either at no cost before committing.
What is Podtrac best used for?
Podtrac is most often used for podcast measurement, industry rankings, advertiser reporting, audience analysis. Of those, podcast measurement and industry rankings are not what Spreaker is typically brought in for.
What can Podtrac do that Spreaker cannot?
Podtrac covers IAB-certified measurement, Download analytics, Industry rankings, Audience demographics. Spreaker covers Podcast hosting, Live streaming, Social network, Distribution. Both handle Web support.

Answered from the vendors’ own pages

Podtrac: How do I get Podtrac pricing information?

Podtrac does not publish pricing on its homepage. A dedicated pricing page exists (/plans-pricing) but requires visiting the site directly to access full details. Source: https://analytics.podtrac.com

Source
Spreaker: Does Spreaker offer free podcast hosting?

Yes, Spreaker offers free podcast hosting. The homepage explicitly states 'Your Podcasts Free' and includes a call-to-action to 'Start Free Today' for Spreaker Create for Web.

Source
Podtrac: What does Podtrac offer without a paid plan?

Podtrac's free offerings are not detailed on their homepage. Contact via their website for information about complimentary or trial access to their analytics tools. Source: https://analytics.podtrac.com

Source
Spreaker: What premium features does Spreaker offer beyond the free tier?

Spreaker provides additional features beyond free hosting, including monetization features through the Prime Network. However, specific premium plan names, prices, and feature details are not disclosed on the main homepage and require visiting additional pages or contacting Spreaker.

Source
Podtrac: Is Podtrac pricing publicly available?

Podtrac does not display pricing details publicly online. Prospective customers must navigate to their pricing page or contact sales directly for rate information. Source: https://analytics.podtrac.com

Source
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