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Webinars · head to head

GoToMeeting vs ON24

GoToMeeting logo

GoToMeeting

Webinars

Simple and powerful video meeting and conferencing

From
Free
Rated
-
Full reviewWebsite
ON24 logo

ON24

Webinars

The digital engagement platform

From
$2000/month
Rated
-
Full reviewWebsite

The short version

  • Only GoToMeeting has a free tier, so it costs nothing to try first.
  • Each has a real cost: GoToMeeting listed on G-Cloud 14 by GoTo Technologies UK Limited at £13.30 to £22.40 per licence; ON24 the Internet Archive's capture of ON24's homepage on 1 January 2021 named five distinct platform tiers, Webcast Elite, Engagement Hub, Target, Intelligence, and Connect, but pointed visitors to a 'Find your pricing fit' quiz rather than publishing figures.
  • They diverge on capability: GoToMeeting covers HD video conferencing, ON24 covers Live webinars.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which GoToMeeting and ON24 actually diverge.

Attributes where GoToMeeting and ON24 differ
AttributeGoToMeetingON24
Starting priceFree$2000/month
Free tierYesNo
PlatformsWeb, Windows, Macos, Ios, AndroidWeb, Ios, Android
Founded19891998

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Webinars).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in GoToMeeting

  • HD video conferencing
  • Screen sharing
  • Recording
  • Chat
  • Virtual background
  • Calendar integration
  • Meeting notes
  • Outlook

Only in ON24

  • Live webinars
  • Virtual events
  • Engagement hub
  • AI-powered analytics
  • Content hubs
  • Salesforce
  • Marketo
  • Eloqua

Both cover

  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

GoToMeeting

  • Team meetingsnot ON24
  • Client callsnot ON24
  • Training sessionsnot ON24
  • Remote collaborationnot ON24

ON24

  • Event planningnot GoToMeeting
  • Ticket salesnot GoToMeeting
  • Attendee managementnot GoToMeeting
  • Virtual eventsnot GoToMeeting
  • Event marketingnot GoToMeeting

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

GoToMeeting

  • Listed on G-Cloud 14 by GoTo Technologies UK Limited at £13.30 to £22.40 per licence

ON24

  • The Internet Archive's capture of ON24's homepage on 1 January 2021 named five distinct platform tiers, Webcast Elite, Engagement Hub, Target, Intelligence, and Connect, but pointed visitors to a 'Find your pricing fit' quiz rather than publishing figures.

Pricing, plan by plan

GoToMeeting

Free
  • FreeFree
    • Unlimited 1:1 meetings
    • Up to 3 attendees
    • HD video
  • Professional$14/month
    • Unlimited meetings
    • Up to 150 attendees
    • Recording

ON24

$2000/month
  • Core$2000/month
    • Webinars
    • Engagement tools
    • Basic analytics
  • Professional$4000/month
    • Virtual events
    • Advanced analytics
    • Integrations
  • Enterprise$8000/month
    • Full platform
    • AI insights
    • Dedicated success manager

Which should you pick?

Choose GoToMeeting if

  • You need hd video conferencing.
  • You want to start without paying.
  • You work on Web, Windows, Macos, Ios, Android.
  • You also want screen sharing.
GoToMeeting review

Choose ON24 if

  • You need live webinars.
  • You work on Web, Ios, Android.
  • You also want virtual events.
ON24 review

Questions people ask

Is GoToMeeting or ON24 better?
Neither clearly leads. GoToMeeting starts at Free and ON24 at $2000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, GoToMeeting or ON24?
GoToMeeting has a free tier; the other does not. Paid plans start at Free for GoToMeeting and $2000/month for ON24.
Does GoToMeeting or ON24 run on more platforms?
GoToMeeting runs on Web, Windows, Macos, Ios, Android. ON24 runs on Web, Ios, Android.
Can I use GoToMeeting for free?
Yes. GoToMeeting has a free tier, so you can try it without paying. ON24 starts at $2000/month.
What is GoToMeeting best used for?
GoToMeeting is most often used for team meetings, client calls, training sessions, remote collaboration. Of those, team meetings and client calls are not what ON24 is typically brought in for.
What can GoToMeeting do that ON24 cannot?
GoToMeeting covers HD video conferencing, Screen sharing, Recording, Chat. ON24 covers Live webinars, Virtual events, Engagement hub, AI-powered analytics. Both handle Web support, Ios support, Android support.
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