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Software · head to head

Maze vs Auth0

Maze logo

Maze

Software

The continuous product discovery platform

From
Free
Rated
-
Auth0 logo

Auth0

Software

Secure access for everyone

From
Free
Rated
-

The short version

  • Each has a real cost: Maze maze publishes no prices on its pricing page; every plan routes to contact sales, so pricing is by quote only with no published rate or minimum; Auth0 free tier limited to 25,000 monthly active users, requiring upgrade for growth beyond that
  • They diverge on capability: Maze covers Prototype testing, Auth0 covers Universal login.

Where they differ

Only the attributes on which Maze and Auth0 actually diverge.

Attributes where Maze and Auth0 differ
AttributeMazeAuth0
Pricing modelsubscriptionUnknown
PlatformsWeb, Mobile, ApiWeb, iOS, Android
Founded20182013

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Maze

  • Prototype testing
  • Usability testing
  • Card sorting
  • Tree testing
  • Surveys
  • 5-second tests
  • A/B testing
  • Analytics dashboard

Only in Auth0

  • Universal login
  • Social login
  • Multi-factor authentication
  • Passwordless
  • User management
  • Anomaly detection
  • Extensibility
  • Machine to machine

Both cover

  • Slack
  • GDPR
  • SOC2
  • ISO27001

What people use each for

The jobs each tool is most often brought in to do.

Maze

  • Unmoderated usability testing of prototypes before developmentnot Auth0
  • Running surveys and concept or copy validation with recruited participantsnot Auth0
  • Card sorting and tree testing to shape information architecturenot Auth0

Auth0

  • B2C authenticationnot Maze
  • B2B authenticationnot Maze
  • B2E authenticationnot Maze
  • API securitynot Maze
  • Mobile app securitynot Maze

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Maze

  • Maze publishes no prices on its pricing page; every plan routes to contact sales, so pricing is by quote only with no published rate or minimum
  • The AI study builder, AI moderated interviews and moderated interview studies are Enterprise only
  • Mobile testing and testing through the Maze mobile app are Enterprise only
  • Interview scheduling, card sorting and information architecture testing are Enterprise only
  • Role-based access, SSO and compliance controls are Enterprise only
  • Panel recruitment is available on all plans but with stated limits, and prototype testing carries limits below Enterprise
  • Qualitative analysis of clip recordings, interview transcription and automated theme analysis are Enterprise only

Auth0

  • Free tier limited to 25,000 monthly active users, requiring upgrade for growth beyond that
  • Advanced features like MFA and RBAC only available on paid Essentials tier and above
  • Ownership by Okta introduces risk that independent product roadmap may change

Pricing, plan by plan

Maze

Free
  • FreeFree
    • 1 active project
    • Preview link testing
    • Basic analytics
  • Starter$75/month
    • 3 active projects
    • Unlimited responses
    • Advanced analytics
  • Team$150/month
    • Unlimited projects
    • Team collaboration
    • Custom branding
  • Enterprise$undefined/month
    • Everything in Team
    • SSO
    • Dedicated CSM

Auth0

Free
  • FreeFree
    • Up to 25,000 monthly active users
    • Basic authentication
    • Email/password login
  • Essentials (B2C)$35/month
    • Unlimited MAUs beyond free tier
    • Multi-Factor Authentication
    • Role-Based Access Control
  • Professional (B2C)$240/month
    • All Essentials features
    • Advanced security
    • Custom branding

Which should you pick?

Choose Maze if

  • You need prototype testing.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want usability testing.

Choose Auth0 if

  • You need universal login.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want social login.

Questions people ask

Is Maze or Auth0 better?
Neither clearly leads. Maze starts at Free and Auth0 at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Maze or Auth0?
Maze starts at Free and Auth0 at Free.
Does Maze or Auth0 run on more platforms?
Maze runs on Web, Mobile, Api. Auth0 runs on Web, iOS, Android.
Can I use Maze for free?
Both have a free tier, so you can try either at no cost before committing.
What is Maze best used for?
Maze is most often used for unmoderated usability testing of prototypes before development, running surveys and concept or copy validation with recruited participants, card sorting and tree testing to shape information architecture. Of those, unmoderated usability testing of prototypes before development and running surveys and concept or copy validation with recruited participants are not what Auth0 is typically brought in for.
What can Maze do that Auth0 cannot?
Maze covers Prototype testing, Usability testing, Card sorting, Tree testing. Auth0 covers Universal login, Social login, Multi-factor authentication, Passwordless. Both handle Slack, GDPR, SOC2, ISO27001.

Answered from the vendors’ own pages

Auth0: How much does Auth0 cost?

Auth0 has a Free tier for up to 25,000 monthly active users (MAUs). Paid plans start at $35/month (Essentials B2C) and scale to $240/month (Professional B2C) and higher for Enterprise. Pricing scales with MAU usage.

Source
Auth0: Does Auth0 include Multi-Factor Authentication?

No. MFA, RBAC (Role-Based Access Control), and premium support are not included in the free tier and require upgrading to paid Essentials plans or higher.

Source
Auth0: Is Auth0 independent or part of a larger company?

Auth0 was acquired by Okta in May 2021 for $6.5 billion. It now operates as a subsidiary business unit within Okta, but maintains its own brand and operations.

Source
Auth0: Who should use Auth0 vs Okta?

Auth0 is developer-focused and serves customer identity use cases (B2C). Okta serves workforce identity (B2B) and has broader enterprise features. Auth0 now serves both markets post-acquisition but maintains its developer-friendly positioning.

Source

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