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SEO · head to head

Majestic vs Octoboard

Majestic logo

Majestic

SEO

Backlink analysis and link intelligence platform for SEO

From
$41.67/month
Rated
-
Full reviewWebsite
Octoboard logo

Octoboard

Marketing

Low-cost white-label client reporting and dashboards priced per connected client

From
€25/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Majestic pricing is based on consumable analysis units, so heavy usage can exhaust a plan's allowance before the month ends.; Octoboard the interface and documentation are visibly less polished than AgencyAnalytics or Whatagraph, and agencies often spend longer than expected getting a first report to look presentable.
  • They diverge on capability: Majestic covers Trust Flow & Citation Flow, Octoboard covers White-label client portal.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Majestic and Octoboard actually diverge.

Attributes where Majestic and Octoboard differ
AttributeMajesticOctoboard
Starting price$41.67/month€25/month
Pricing modelsubscriptionPer month by connected client count
Platformsweb, apiWeb
CategorySEOMarketing
Founded2004Unknown

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Majestic

  • Trust Flow & Citation Flow
  • Site Explorer
  • Fresh & Historic Index
  • Bulk Backlink Checker
  • Author Explorer
  • Link Graph
  • API Access

Only in Octoboard

  • White-label client portal
  • Client-based pricing
  • Automated SEO audits
  • Business analytics
  • Scheduled report delivery
  • Data streaming and export

What people use each for

The jobs each tool is most often brought in to do.

Majestic

  • Auditing a site's backlink profile before an SEO campaignnot Octoboard
  • Comparing link profiles between competitor domainsnot Octoboard
  • Bulk-checking backlinks across many URLs at oncenot Octoboard
  • Finding link-building opportunities via the link graphnot Octoboard

Octoboard

  • A freelancer or two-person agency that needs client-branded reports without a two hundred dollar monthly platform billnot Majestic
  • An agency that wants white labelling in the entry tier rather than paying to unlock itnot Majestic
  • A small SEO shop that wants automated site audits and channel reporting from one subscriptionnot Majestic
  • An agency with a large but shallow client roster where per-client pricing beats per-data-source pricingnot Majestic

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Majestic

  • Pricing is based on consumable analysis units, so heavy usage can exhaust a plan's allowance before the month ends.
  • Lite plan excludes the Historic Index and raw data exports, which are common needs for deeper backlink audits.
  • API access requires the most expensive plan, unlike some competitors that bundle limited API calls into mid-tier plans.
  • The 7-day money-back guarantee is limited to first-time subscribers on Lite and Pro plans only.

Octoboard

  • The interface and documentation are visibly less polished than AgencyAnalytics or Whatagraph, and agencies often spend longer than expected getting a first report to look presentable.
  • Connector reliability is the recurring complaint in this price bracket, and a silently stale connection means a client receives a report with wrong numbers before anyone notices.
  • Support is email based with no dedicated onboarding on the entry tiers, so a broken integration during a month-end reporting crunch can sit unresolved for days.
  • Because pricing is per connected client, an agency serving few clients with many channels each pays for capacity it does not use compared with per-source pricing.
  • Data retention and export options are thinner on lower tiers, so leaving Octoboard means losing report history rather than migrating it.

Pricing, plan by plan

Majestic

$41.67/month
  • Lite$41.67/month
    • 1 user
    • 1 million analysis units
    • Fresh Index, Site Explorer
  • Pro$83.33/month
    • 1 user
    • 20 million analysis units
    • Historic Index, Index Merger
  • API$333.33/month
    • 5 users
    • 100 million analysis units
    • Full API access

Octoboard

€25/month
  • Agencies$25/month
    • Five connected clients
    • Unlimited users, dashboards and reports
    • White labelling and custom email domain included

Which should you pick?

Choose Majestic if

  • You need trust flow & citation flow.
  • You work on web, api.
  • You also want site explorer.
Majestic review

Choose Octoboard if

  • You need white-label client portal.
  • You also want client-based pricing.
Octoboard review

Questions people ask

Is Majestic or Octoboard better?
Neither clearly leads. Majestic starts at $41.67/month and Octoboard at €25/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Majestic or Octoboard?
Majestic starts at $41.67/month and Octoboard at €25/month.
Does Majestic or Octoboard run on more platforms?
Majestic runs on web, api. Octoboard runs on Web.
What is Majestic best used for?
Majestic is most often used for auditing a site's backlink profile before an seo campaign, comparing link profiles between competitor domains, bulk-checking backlinks across many urls at once, finding link-building opportunities via the link graph. Of those, auditing a site's backlink profile before an seo campaign and comparing link profiles between competitor domains are not what Octoboard is typically brought in for.
What can Majestic do that Octoboard cannot?
Majestic covers Trust Flow & Citation Flow, Site Explorer, Fresh & Historic Index, Bulk Backlink Checker. Octoboard covers White-label client portal, Client-based pricing, Automated SEO audits, Business analytics.

Answered from the vendors’ own pages

Majestic: What payment options does Majestic support?

Majestic supports payment by Credit Card, Debit Card, and PayPal for recurring monthly and annual subscription plans.

Source
Octoboard: Is white labelling an upgrade?

No, it is included from the entry tier along with a custom email sending domain.

Majestic: Does Majestic offer a money-back guarantee?

Lite and Pro plans include a 7-day money-back guarantee for new customers purchasing their first ever subscription plan.

Source
Octoboard: How is it priced?

Per connected client per month, roughly five dollars or euros each, with the entry bundle covering five clients.

Majestic: How do I cancel my Majestic subscription?

PayPal users manage cancellation through their PayPal account, while monthly credit card subscribers can cancel via the My Subscriptions page in their account.

Source
Octoboard: Are users charged?

No, users, dashboards and reports are unlimited on all tiers.

Octoboard: Does it do SEO audits?

Yes, automated site crawls are built in and can be scheduled into client reports.

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