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Marketing · head to head

Madgicx vs Tally

Madgicx logo

Madgicx

Marketing

AI ad management and analytics platform for Meta, Google, and TikTok advertising

From
$49/month
Free plan
No
Tally logo

Tally

Surveys

Form builder with unlimited forms and responses on the free plan, edited like a text document

From
Free
Free plan
Yes

The short version

  • Only Tally has a free tier, so it costs nothing to try first.
  • Each has a real cost: Madgicx core plan pricing is not published upfront and instead scales with monthly ad spend, making cost comparison difficult before signing up.; Tally built-in analysis is limited to basic summaries, so any real analysis means exporting responses to a spreadsheet or database.
  • They diverge on capability: Madgicx covers AI automation rules, Tally covers Document-style editor.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Madgicx and Tally actually diverge.

Attributes where Madgicx and Tally differ
AttributeMadgicxTally
Starting price$49/monthFree
Pricing modelusage-basedFree tier, paid for branding and team features
Free tierNoYes
CategoryMarketingSurveys

Identical on both: platforms (web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Madgicx

  • AI automation rules
  • Cross-channel reporting
  • Server-to-server tracking
  • One-Click Reports
  • Audience and targeting tools

Only in Tally

  • Document-style editor
  • Unlimited free responses
  • Conditional logic and calculations
  • Payment collection
  • Notion and Airtable sync
  • Custom domains

What people use each for

The jobs each tool is most often brought in to do.

Madgicx

  • E-commerce brands automating Meta and Google ad budgetsnot Tally
  • Agencies needing unified reporting across multiple ad channelsnot Tally
  • Improving conversion attribution after iOS tracking changesnot Tally
  • Building shareable client-facing ad performance dashboardsnot Tally

Tally

  • A startup collecting waitlist or beta signups that will grow well past a free response cap elsewherenot Madgicx
  • A small team that wants form submissions landing directly in Notion or Airtablenot Madgicx
  • A charity or community group running a public consultation with no software budgetnot Madgicx
  • A quick internal request or intake form that needs to exist within the hournot Madgicx

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Madgicx

  • Core plan pricing is not published upfront and instead scales with monthly ad spend, making cost comparison difficult before signing up.
  • Server-to-server tracking and enhanced attribution are gated behind a separate $49/month Tracking Pro add-on rather than included by default.
  • The free trial is limited to 7 days, shorter than the 14-day trials common among competing ad platforms.

Tally

  • Built-in analysis is limited to basic summaries, so any real analysis means exporting responses to a spreadsheet or database.
  • There is no offline data collection, which rules it out for field research or events without reliable connectivity.
  • The company is very small and bootstrapped, so support is email and documentation with no account management, and some procurement processes will reject that.
  • Advanced research features such as quotas, randomisation and panel integration are absent, so it is a form builder rather than a research instrument.
  • Design control is deliberately narrow, so brands that need pixel-level form styling will find the theming options constraining even on the paid tier.

Pricing, plan by plan

Madgicx

$49/month
  • Madgicx Pro Complete with AI$undefined/month
    • Pricing scales with monthly ad spend
    • Automation, targeting, analytics, ad management
    • Up to 5 dashboards
  • Tracking Pro Add-On$49/month
    • Advanced tracking and attribution
    • Server-to-server tracking
    • Enhanced conversions with Facebook Click ID support

Tally

Free
  • FreeFree
    • Unlimited forms, questions and responses
    • Conditional logic, calculations and file uploads
    • Integrations including Notion, Google Sheets and webhooks
  • Tally Pro$29/month
    • Remove Tally branding
    • Custom domains and form redirects
    • Team workspaces and collaboration

Which should you pick?

Choose Madgicx if

  • You need ai automation rules.
  • You work on web.
  • You also want cross-channel reporting.

Choose Tally if

  • You need document-style editor.
  • You want to start without paying.
  • You also want unlimited free responses.

Questions people ask

Is Madgicx or Tally better?
Neither clearly leads. Madgicx starts at $49/month and Tally at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Madgicx or Tally?
Tally has a free tier; the other does not. Paid plans start at $49/month for Madgicx and Free for Tally.
Does Madgicx or Tally run on more platforms?
Madgicx runs on web. Tally runs on Web.
Can I use Tally for free?
Yes. Tally has a free tier, so you can try it without paying. Madgicx starts at $49/month.
What is Madgicx best used for?
Madgicx is most often used for e-commerce brands automating meta and google ad budgets, agencies needing unified reporting across multiple ad channels, improving conversion attribution after ios tracking changes, building shareable client-facing ad performance dashboards. Of those, e-commerce brands automating meta and google ad budgets and agencies needing unified reporting across multiple ad channels are not what Tally is typically brought in for.
What can Madgicx do that Tally cannot?
Madgicx covers AI automation rules, Cross-channel reporting, Server-to-server tracking, One-Click Reports. Tally covers Document-style editor, Unlimited free responses, Conditional logic and calculations, Payment collection.

Answered from the vendors’ own pages

Madgicx: How is Madgicx priced?

The core plan's price scales with a business's monthly ad spend rather than a flat fee, with monthly, quarterly, or annual billing options.

Source
Tally: Is the free plan really unlimited?

Yes for forms, questions and responses. The paid tier sells branding removal, custom domains and team features rather than volume.

Madgicx: Is there a free trial?

Madgicx offers a 7-day free trial with no credit card required, including access to all features and up to 5 report dashboards.

Source
Tally: Is Tally suitable for research surveys?

Only simple ones. It has logic and calculations but no quotas, randomisation or panel management.

Madgicx: What does Madgicx integrate with?

One-Click Reports pull data from Meta Ads, Google Ads, Google Analytics 4, Shopify, Klaviyo, and TikTok across unlimited ad accounts.

Source
Tally: Is it GDPR compliant?

Tally is a European company operating under GDPR, and buyers with strict requirements should request the data processing agreement before rollout.

Madgicx: Can I cancel the trial anytime?

The free trial can be cancelled anytime with no penalties mentioned on the pricing page.

Source
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