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Marketing · head to head

Lucky Orange vs Tagger

Lucky Orange logo

Lucky Orange

Marketing

All-in-one conversion optimization

From
Free
Rated
-
Full reviewWebsite
T

Tagger

Influencer Marketing

Influencer intelligence and discovery

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Lucky Orange session-based pricing scales poorly during traffic spikes or successful campaigns; Tagger tagger is now sold as Sprout Social Influencer Marketing, with the vendor describing the platform as formerly Tagger
  • They diverge on capability: Lucky Orange covers Heatmaps, Tagger covers Creator search.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Lucky Orange and Tagger actually diverge.

Attributes where Lucky Orange and Tagger differ
AttributeLucky OrangeTagger
Pricing modelUnknownsubscription
PlatformsWebWeb, Api
CategoryMarketingInfluencer Marketing
Founded20122015

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lucky Orange

  • Heatmaps
  • Session Recordings
  • Live Chat
  • Surveys
  • Form Analytics
  • Shopify
  • WordPress
  • BigCommerce

Only in Tagger

  • Creator search
  • Audience insights
  • Influencer scoring
  • Campaign recommendations
  • Historical data
  • Engagement analysis
  • Report generation
  • Trend analysis

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Lucky Orange

  • User experience analysisnot Tagger
  • Bug reproductionnot Tagger
  • Conversion optimizationnot Tagger
  • Customer journey mappingnot Tagger
  • Usability testingnot Tagger

Tagger

  • AI-assisted creator discovery matched to an existing audiencenot Lucky Orange
  • Running outreach, contracting, content approvals and payments in one workflownot Lucky Orange
  • Attributing creator activity to revenue using affiliate links, UTMs or pixelsnot Lucky Orange
  • Managing several brands through separate dedicated workspacesnot Lucky Orange

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lucky Orange

  • Session-based pricing scales poorly during traffic spikes or successful campaigns
  • Lacks A/B testing capabilities that competitors like Crazy Egg offer
  • Less privacy-focused than Hotjar for session recording data

Tagger

  • Tagger is now sold as Sprout Social Influencer Marketing, with the vendor describing the platform as formerly Tagger
  • Pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing

Pricing, plan by plan

Lucky Orange

Free
  • FreeFree
    • 100 monthly sessions
    • 30 days data retention
    • Basic features
  • Build$32/month
    • 5,000 monthly sessions
    • Live chat
    • Heatmaps
  • Grow$72/month
    • 15,000 monthly sessions
    • All Build features
  • Expand$184/month
    • 50,000 monthly sessions
    • All features

Tagger

Free
  • FreeFree
    • Profile search
    • Basic insights
    • Public data
  • Premium$undefined/month
    • Advanced search
    • Audience insights
    • Campaign recommendations

Which should you pick?

Choose Lucky Orange if

  • You need heatmaps.
  • You want to start without paying.
  • You also want session recordings.
Lucky Orange review

Choose Tagger if

  • You need creator search.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want audience insights.
Tagger review

Questions people ask

Is Lucky Orange or Tagger better?
Neither clearly leads. Lucky Orange starts at Free and Tagger at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lucky Orange or Tagger?
Lucky Orange starts at Free and Tagger at Free.
Does Lucky Orange or Tagger run on more platforms?
Lucky Orange runs on Web. Tagger runs on Web, Api.
Can I use Lucky Orange for free?
Both have a free tier, so you can try either at no cost before committing.
What is Lucky Orange best used for?
Lucky Orange is most often used for user experience analysis, bug reproduction, conversion optimization, customer journey mapping. Of those, user experience analysis and bug reproduction are not what Tagger is typically brought in for.
What can Lucky Orange do that Tagger cannot?
Lucky Orange covers Heatmaps, Session Recordings, Live Chat, Surveys. Tagger covers Creator search, Audience insights, Influencer scoring, Campaign recommendations. Both handle Web support.

Answered from the vendors’ own pages

Lucky Orange: What is Lucky Orange's pricing based on?

Lucky Orange uses session-based pricing tiers. The Free plan tracks 100 monthly sessions; Build plan ($32/mo) tracks 5,000 sessions; Grow ($72/mo) tracks 15,000 sessions, up to Scale ($839/mo) for 300,000 sessions.

Source
Lucky Orange: Does Lucky Orange include live chat?

Yes, unlike pure heatmap tools, Lucky Orange includes live chat with canned responses, operator transfers, co-browsing, and typing preview in all paid plans.

Source
Lucky Orange: Can I get a 7-day free trial?

Yes, Lucky Orange offers a 7-day free trial with all features on every plan and no credit card required to start.

Source
Lucky Orange: Does Lucky Orange track session recordings?

Yes, Lucky Orange provides dynamic heatmaps and visitor session recordings showing customer behavior, including drop-offs in conversion funnels.

Source
Lucky Orange: How is Lucky Orange different from Hotjar?

Lucky Orange combines heatmaps with integrated live chat for real-time support, while Hotjar focuses more on feedback collection and UX research with better privacy defaults.

Source
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