E-commerce · head to head
Loox vs Contentful
The short version
- Only Contentful has a free tier, so it costs nothing to try first.
- Each has a real cost: Loox beyond plan review volume, overage billing adds $40 to $50 per extra 300 orders processed; Contentful pricing model with content type limits (48) forces full tier upgrades
Where they differ
Only the attributes on which Loox and Contentful actually diverge.
| Attribute | Loox | Contentful |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | usage-based | Unknown |
| Free tier | No | Yes |
| Platforms | Web | Web, API |
| Founded | Unknown | 2013 |
Identical on both: user rating (Not yet rated), category (E-commerce).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Loox
Nothing recorded that Contentful does not also cover.
Only in Contentful
- Content modeling
- RESTful APIs
- GraphQL API
- Webhooks
- Rich text editor
- Asset management
- Multi-language support
- Version control
What people use each for
The jobs each tool is most often brought in to do.
Loox
No use cases recorded yet. See the Loox review.
Contentful
- Website content managementnot Loox
- Mobile app contentnot Loox
- E-commerce catalogsnot Loox
- Multi-channel publishingnot Loox
- Digital experiencesnot Loox
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Loox
- Beyond plan review volume, overage billing adds $40 to $50 per extra 300 orders processed
Contentful
- Pricing model with content type limits (48) forces full tier upgrades
- Limited GraphQL mutations for content management complexity
- Requires significant technical expertise and developer dependency
- Uncertainty following Salesforce acquisition announcement in June 2026
Pricing, plan by plan
Loox
On requestNo published plan breakdown. See the Loox review.
Contentful
Free- FreeFree
- 10 users
- 100K API calls per month
- 1 Space
- Team$489/month
- Higher usage limits
- Additional collaboration features
- Professional support
Which should you pick?
Choose Loox if
Nothing in the data separates Loox from Contentful on the points above - pick on price and on how each one feels to use.
Choose Contentful if
- You need content modeling.
- You want to start without paying.
- You work on Web, API.
- You also want restful apis.
Questions people ask
- Is Loox or Contentful better?
- Neither clearly leads. Loox starts at On request and Contentful at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Loox or Contentful?
- Contentful has a free tier; the other does not. Paid plans start at On request for Loox and Free for Contentful.
- Does Loox or Contentful run on more platforms?
- Loox runs on Web. Contentful runs on Web, API.
- Can I use Contentful for free?
- Yes. Contentful has a free tier, so you can try it without paying. Loox starts at On request.
- What can Loox do that Contentful cannot?
- Contentful covers Content modeling, RESTful APIs, GraphQL API, Webhooks.
Answered from the vendors’ own pages
Contentful: Does Contentful offer a free tier?
Yes, Contentful has a Free tier with 10 users, 100K API calls per month, and support for 1 Space. This is suitable for small projects and proof-of-concept work.
SourceContentful: What is the difference between Contentful and traditional CMS platforms?
Contentful is a headless CMS that decouples content from presentation, allowing you to deliver the same content across websites, mobile apps, IoT devices, and voice assistants without duplication.
SourceContentful: How does Contentful handle multi-locale content?
Contentful supports multi-locale content, though multi-locale costs must be negotiated upfront depending on your pricing tier and requirements.
SourceContentful: Does Contentful integrate with e-commerce platforms?
Yes, Contentful partners with Commerce Layer, an API-first commerce platform, to enable enterprise-grade e-commerce experiences alongside headless CMS capabilities.
Source