Is Loom or SpyFu better?

Neither clearly leads. Loom starts at Free and SpyFu at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Loom or SpyFu?

Loom has a free tier; the other does not. Paid plans start at Free for Loom and $29/month for SpyFu.

Does Loom or SpyFu run on more platforms?

Loom runs on Web. SpyFu runs on web, api.

Can I use Loom for free?

Yes. Loom has a free tier, so you can try it without paying. SpyFu starts at $29/month.

What is Loom best used for?

Loom is most often used for asynchronous video communication and screen recording, product demonstrations and tutorials, meeting transcription and documentation, team communication and knowledge sharing. Of those, asynchronous video communication and screen recording and product demonstrations and tutorials are not what SpyFu is typically brought in for.

What can Loom do that SpyFu cannot?

Loom covers Screen & camera recording, Instant sharing, Video editing, Viewer analytics. SpyFu covers Competitor Keyword Research, Ad History, Rank Tracking, Backlink Analysis.

Software · head to head

Loom vs SpyFu

Loom

Software

Record instantly, share anywhere

From: Free
Rated: -

Full review Website

SpyFu

Software

Competitor keyword research tool for SEO and PPC campaigns

From: $29/month
Rated: -

Full review Website

The short version

Only Loom has a free tier, so it costs nothing to try first.
Each has a real cost: Loom free tier capped at 25 total videos with 5-minute maximum recording length per video; SpyFu entry-level Basic plan caps search results and data exports at 10,000 rows, limiting deep research.
They diverge on capability: Loom covers Screen & camera recording, SpyFu covers Competitor Keyword Research.

Where they differ

Only the attributes on which Loom and SpyFu actually diverge.

Attributes where Loom and SpyFu differ
Attribute	Loom	SpyFu
Starting price	Free	$29/month
Pricing model	freemium	subscription
Free tier	Yes	No
Platforms	Web	web, api
Founded	2015	2005

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Loom

Screen & camera recording
Instant sharing
Video editing
Viewer analytics
Comments & reactions
Transcription
Custom CTAs
Drawing tools

Only in SpyFu

Competitor Keyword Research
Ad History
Rank Tracking
Backlink Analysis
RivalFlow AI
Automated Reporting
API Access

What people use each for

The jobs each tool is most often brought in to do.

Loom

Asynchronous video communication and screen recordingnot SpyFu
Product demonstrations and tutorialsnot SpyFu
Meeting transcription and documentationnot SpyFu
Team communication and knowledge sharingnot SpyFu

SpyFu

Researching a competitor's paid search strategynot Loom
Finding organic keyword gapsnot Loom
Tracking weekly keyword rank changesnot Loom
Building white-label SEO/PPC reports for clientsnot Loom

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Loom

Free tier capped at 25 total videos with 5-minute maximum recording length per video
Free tier limited to 50 workspace members
AI features (auto-meeting recaps, auto-notes, auto-editing) only available on paid Business+AI and Enterprise tiers
Video branding (Loom logo) appears on free and Business plan videos; only removed on Business+AI tier

SpyFu

Entry-level Basic plan caps search results and data exports at 10,000 rows, limiting deep research.
API access is only available on the top Team/Agency tier, unlike some competitors that offer it at lower price points.
Additional user seats cost an extra $30 per user per month even on paid plans.
Weekly rank tracking refresh is less frequent than some competitors offering daily updates.

Pricing, plan by plan

Loom

Free

No published plan breakdown. See the Loom review.

SpyFu

$29/month

Basic$29/month
- 10k row search results and data exports
- 5,000 weekly tracked keyword rankings
- 10 automated reports
Pro + AI$89/month
- Unlimited search results and data exports
- 15,000 weekly tracked keyword rankings
- 100 automated reports
Team/Agency$187/month
- Unlimited data exports and reports
- 50,000 weekly tracked keyword rankings
- RivalFlow AI (5 sites)

Which should you pick?

Choose Loom if

You need screen & camera recording.
You want to start without paying.
You also want instant sharing.

Loom review

Choose SpyFu if

You need competitor keyword research.
You work on web, api.
You also want ad history.

SpyFu review

Questions people ask

Is Loom or SpyFu better?: Neither clearly leads. Loom starts at Free and SpyFu at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Loom or SpyFu?: Loom has a free tier; the other does not. Paid plans start at Free for Loom and $29/month for SpyFu.
Does Loom or SpyFu run on more platforms?: Loom runs on Web. SpyFu runs on web, api.
Can I use Loom for free?: Yes. Loom has a free tier, so you can try it without paying. SpyFu starts at $29/month.
What is Loom best used for?: Loom is most often used for asynchronous video communication and screen recording, product demonstrations and tutorials, meeting transcription and documentation, team communication and knowledge sharing. Of those, asynchronous video communication and screen recording and product demonstrations and tutorials are not what SpyFu is typically brought in for.
What can Loom do that SpyFu cannot?: Loom covers Screen & camera recording, Instant sharing, Video editing, Viewer analytics. SpyFu covers Competitor Keyword Research, Ad History, Rank Tracking, Backlink Analysis.

Answered from the vendors’ own pages

SpyFu: What does SpyFu cost?

SpyFu has three plans: Basic at $29/month (billed annually) or $39/month, Pro + AI starting around $89/month annually (or $59 for the first month, then $119/month), and Team/Agency at $187/month annually or $249/month.

Source

SpyFu: What's included in the Basic plan?

Basic includes 10,000-row search results and data exports, 1 Live Site tracking project, 5,000 weekly tracked keyword rankings, 10 automated reports, and 1 user seat.

Source

SpyFu: What extra do Pro + AI and Team/Agency add?

Pro + AI adds unlimited search results and exports, 10 tracking projects, 10+ years of historical data, 15,000 weekly rank checks, and 100 reports. Team/Agency adds unlimited projects and reports, 50,000 weekly rank checks, and 5 user seats.

Source

SpyFu: Do all plans include AI features?

Yes, all plans include the RivalFlow AI tool, ChatGPT integration, AI Brand Monitoring, Google Ads campaign tools, Google Search Console integration, white-label reporting, and API access, though limits vary by tier.

Source

SpyFu: Is extra usage or extra users available beyond the base seats?

Yes, additional user seats can be added to Pro + AI and Team/Agency plans for $30 per additional user beyond the included seat count.

Source

Loom vs SpyFu

Loom

SpyFu

The short version

Where they differ

What each one covers

Only in Loom

Only in SpyFu

What people use each for

Loom

SpyFu

Where each one falls short

Loom

SpyFu

Pricing, plan by plan

Loom

SpyFu

Which should you pick?

Choose Loom if

Choose SpyFu if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Loom

More on SpyFu

Keep looking

Other head to heads