Softwr

Business Intelligence · head to head

ProfitWell vs Reportz

ProfitWell logo

ProfitWell

Business Intelligence

Revenue analytics by Paddle

From
Free
Rated
-
Full reviewWebsite
Reportz logo

Reportz

Business Intelligence

Per-dashboard marketing reporting at under ten dollars a client

From
$9.9/month
Rated
-
Full reviewWebsite

The short version

  • Only ProfitWell has a free tier, so it costs nothing to try first.
  • Each has a real cost: ProfitWell profitWell is now part of Paddle and its pricing page redirects to paddle.com, so it is no longer sold or priced independently; Reportz the connector library is smaller than the established agency reporting tools, and if a platform you report on is missing there is no practical route to getting it added.
  • They diverge on capability: ProfitWell covers Free Metrics, Reportz covers Per-dashboard pricing.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which ProfitWell and Reportz actually diverge.

Attributes where ProfitWell and Reportz differ
AttributeProfitWellReportz
Starting priceFree$9.9/month
Pricing modelfreemiumPer month by dashboard count
Free tierYesNo
PlatformsWeb, ApiWeb
Founded2012Unknown

Identical on both: user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ProfitWell

  • Free Metrics
  • Churn Reduction
  • Price Optimization
  • Revenue Recognition
  • Benchmarking
  • Stripe
  • Chargebee
  • Recurly

Only in Reportz

  • Per-dashboard pricing
  • Unlimited users
  • Public share links
  • White labelling
  • Template library
  • Scheduled reports
  • Custom KPI widgets
  • Client management

What people use each for

The jobs each tool is most often brought in to do.

ProfitWell

  • Subscription revenue metrics and churn reportingnot Reportz
  • Recovering failed payments and reducing involuntary churnnot Reportz

Reportz

  • A five-person SEO agency reporting to twenty five clients that cannot justify several hundred dollars a month for reporting softwarenot ProfitWell
  • A freelancer who needs one white-labelled dashboard per client and nothing elsenot ProfitWell
  • An agency giving clients a live link instead of a monthly PDF, without buying client seatsnot ProfitWell
  • A marketing team wanting a cheap always-on KPI screen fed from ad and analytics platformsnot ProfitWell

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ProfitWell

  • ProfitWell is now part of Paddle and its pricing page redirects to paddle.com, so it is no longer sold or priced independently
  • Reaching any figure requires going through Paddle's own pricing rather than a ProfitWell rate card

Reportz

  • The connector library is smaller than the established agency reporting tools, and if a platform you report on is missing there is no practical route to getting it added.
  • Four Dots is a small agency-owned business rather than a funded software company, so API breakages and platform changes can take longer to fix than at larger vendors.
  • There is no data modelling, SQL or warehouse layer, so cross-source analysis is limited to what the widget set already supports.
  • Per-dashboard billing means an agency that builds several views per client loses the headline price advantage quickly.
  • Documentation and support are thin compared with larger competitors, and complex setups often need direct email support rather than self-service answers.

Pricing, plan by plan

ProfitWell

Free
  • Free MetricsFree
    • Revenue Metrics
    • Dashboards
    • Basic Reports
  • RetainFree
    • Churn Reduction
    • Payment Recovery
    • Custom Pricing

Reportz

$9.9/month
  • Consultant$9.9/month
    • Priced per dashboard
    • Unlimited users
    • Unlimited data sources
  • Agency$99/month
    • Around ten dashboards at the same per-dashboard rate
    • Unlimited users
    • Custom domain
  • Enterprise$742.5/month
    • 75 dashboards
    • Volume rate
    • Unlimited users

Which should you pick?

Choose ProfitWell if

  • You need free metrics.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want churn reduction.
ProfitWell review

Choose Reportz if

  • You need per-dashboard pricing.
  • You also want unlimited users.
Reportz review

Questions people ask

Is ProfitWell or Reportz better?
Neither clearly leads. ProfitWell starts at Free and Reportz at $9.9/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ProfitWell or Reportz?
ProfitWell has a free tier; the other does not. Paid plans start at Free for ProfitWell and $9.9/month for Reportz.
Does ProfitWell or Reportz run on more platforms?
ProfitWell runs on Web, Api. Reportz runs on Web.
Can I use ProfitWell for free?
Yes. ProfitWell has a free tier, so you can try it without paying. Reportz starts at $9.9/month.
What is ProfitWell best used for?
ProfitWell is most often used for subscription revenue metrics and churn reporting, recovering failed payments and reducing involuntary churn. Of those, subscription revenue metrics and churn reporting and recovering failed payments and reducing involuntary churn are not what Reportz is typically brought in for.
What can ProfitWell do that Reportz cannot?
ProfitWell covers Free Metrics, Churn Reduction, Price Optimization, Revenue Recognition. Reportz covers Per-dashboard pricing, Unlimited users, Public share links, White labelling.

Answered from the vendors’ own pages

ProfitWell: Is ProfitWell still available as a standalone product?

ProfitWell has been integrated into Paddle. The ProfitWell Metrics analytics tool is now part of Paddle's suite and is available at no cost.

Source
Reportz: What does Reportz cost?

9.90 US dollars per dashboard per month, with unlimited users and data sources on every tier.

ProfitWell: What is Paddle's standard pricing model?

Paddle charges 5% plus 50 cents per checkout transaction on its standard pay-as-you-go plan. Custom pricing is available for products under $10 or for customers requiring invoicing.

Source
Reportz: Is there a free plan?

No, but there is a fifteen day trial with no card required.

ProfitWell: What is included in Paddle's all-inclusive pricing?

Paddle's standard plan includes tax and compliance, unified billing, churn prevention tools, fraud protection, and 24/7 customer support. No separate monthly or hidden fees apply.

Source
Reportz: Who is behind it?

Four Dots, a digital marketing agency in Belgrade that built the tool for its own client reporting.

ProfitWell: What is the minimum spend required for Paddle's enterprise plan?

Paddle offers custom enterprise pricing with negotiated rates for scaling and established businesses. Customers receive tailored pricing aligned with their business model and access to premium support and advisory services.

Source
Reportz: Can clients view without a login?

Yes, dashboards can be shared as a public link under your own domain.

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