Softwr

Social Media · head to head

Khoros vs Wrike

Khoros logo

Khoros

Social Media

Enterprise social media management and branded community platform, now owned by IgniteTech

From
On request
Rated
-
Full reviewWebsite
Wrike logo

Wrike

Marketing

Versatile & robust project management software

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Wrike has a free tier, so it costs nothing to try first.
  • Each has a real cost: Khoros igniteTech, part of ESW Capital, acquired Khoros in May 2025 and around 116 staff were made redundant within weeks, and ESW has a documented pattern of running acquired software on minimal cost bases, so support responsiveness and roadmap delivery are legitimate contract-negotiation issues rather than theoretical risks.; Wrike seats are sold in blocks rather than singly: groups of 5 up to 30 seats, groups of 10 up to 100, and groups of 25 above that, so adding one person can mean paying for five
  • They diverge on capability: Khoros covers Branded communities, Wrike covers Interactive Gantt charts.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Khoros and Wrike actually diverge.

Attributes where Khoros and Wrike differ
AttributeKhorosWrike
Starting priceOn requestFree
Pricing modelquoteUnknown
Free tierNoYes
PlatformsWeb, iOS, Android, APIWeb, iOS, Android, Windows, macOS, Linux
CategorySocial MediaMarketing
FoundedUnknown2006

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Khoros

  • Branded communities
  • Community gamification
  • Social publishing
  • Social customer care
  • Moderation tooling
  • Listening and analytics
  • Aurora and Iris AI
  • Knowledge deflection

Only in Wrike

  • Interactive Gantt charts
  • Real-time collaboration
  • Custom workflows
  • Resource management
  • Time tracking
  • Proofing tools
  • Performance reports
  • Mobile apps

What people use each for

The jobs each tool is most often brought in to do.

Khoros

  • A telecommunications operator that wants a public support community whose accepted answers measurably deflect contact centre volumenot Wrike
  • A consumer brand consolidating a dozen regional social accounts under one publishing approval workflow with regional role permissionsnot Wrike
  • A games publisher running player forums where moderation load and volunteer moderator tooling matter more than publishing featuresnot Wrike
  • A bank that needs social service messages tracked against the same SLA framework as its email and chat queuesnot Wrike

Wrike

  • Marketing campaignsnot Khoros
  • Creative projectsnot Khoros
  • Product developmentnot Khoros
  • Professional servicesnot Khoros
  • Event managementnot Khoros

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Khoros

  • IgniteTech, part of ESW Capital, acquired Khoros in May 2025 and around 116 staff were made redundant within weeks, and ESW has a documented pattern of running acquired software on minimal cost bases, so support responsiveness and roadmap delivery are legitimate contract-negotiation issues rather than theoretical risks.
  • Community migration is genuinely hard: moving years of threads, accepted solutions, member reputation and SEO-bearing URLs off Khoros later is a project measured in quarters, which makes the switching cost far higher than the annual licence suggests.
  • Pricing is not published and the platform is sold on annual enterprise contracts with substantial implementation and design services, so the first-year cost is materially higher than the recurring licence and hard to benchmark.
  • The publishing and listening side inherited from Spredfast has been outpaced by dedicated social suites, so social-first teams frequently find themselves keeping a second tool for scheduling and analytics and paying for overlapping capability.
  • The product is the result of merging two large codebases and has now changed private-equity owner twice, and reviewers consistently report that community administration and social management still feel like separate systems sharing a login rather than one product.
  • Khoros Community Classic is being sunset in favour of the new Aurora AI community platform, so existing customers face a forced migration of an already hard-to-move asset, on the acquirer timetable rather than their own.

Wrike

  • Seats are sold in blocks rather than singly: groups of 5 up to 30 seats, groups of 10 up to 100, and groups of 25 above that, so adding one person can mean paying for five
  • The Team plan is limited to 2 to 15 users and Business to 5 to 200
  • Business and above are annual subscriptions only
  • Pinnacle and Apex pricing is not published
  • AI actions are rationed by tier rather than unlimited

Pricing, plan by plan

Khoros

On request
  • Khoros$undefined/year
    • Branded communities
    • Social publishing and governance
    • Social customer care queue

Wrike

Free
  • FreeFree
  • Team$10/month
    • Per user
    • Gantt charts
    • AI included
  • Business$25/month
    • Per user
  • Pinnacle$undefined/month

Which should you pick?

Choose Khoros if

  • You need branded communities.
  • You work on Web, iOS, Android, API.
  • You also want community gamification.
Khoros review

Choose Wrike if

  • You need interactive gantt charts.
  • You want to start without paying.
  • You work on Web, iOS, Android, Windows, macOS, Linux.
  • You also want real-time collaboration.
Wrike review

Questions people ask

Is Khoros or Wrike better?
Neither clearly leads. Khoros starts at On request and Wrike at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Khoros or Wrike?
Wrike has a free tier; the other does not. Paid plans start at On request for Khoros and Free for Wrike.
Does Khoros or Wrike run on more platforms?
Khoros runs on Web, iOS, Android, API. Wrike runs on Web, iOS, Android, Windows, macOS, Linux.
Can I use Wrike for free?
Yes. Wrike has a free tier, so you can try it without paying. Khoros starts at On request.
What is Khoros best used for?
Khoros is most often used for a telecommunications operator that wants a public support community whose accepted answers measurably deflect contact centre volume, a consumer brand consolidating a dozen regional social accounts under one publishing approval workflow with regional role permissions, a games publisher running player forums where moderation load and volunteer moderator tooling matter more than publishing features, a bank that needs social service messages tracked against the same sla framework as its email and chat queues. Of those, a telecommunications operator that wants a public support community whose accepted answers measurably deflect contact centre volume and a consumer brand consolidating a dozen regional social accounts under one publishing approval workflow with regional role permissions are not what Wrike is typically brought in for.
What can Khoros do that Wrike cannot?
Khoros covers Branded communities, Community gamification, Social publishing, Social customer care. Wrike covers Interactive Gantt charts, Real-time collaboration, Custom workflows, Resource management.

Answered from the vendors’ own pages

Khoros: Who owns Khoros now?

IgniteTech, an ESW Capital company, acquired Khoros on 27 May 2025. Vista Equity Partners, which created Khoros by merging Lithium and Spredfast, is no longer the owner.

Wrike: Are Gantt charts included in all plans?

Gantt charts are available in the Team plan ($10/user/month) and higher. The free plan has limited project visualization.

Source
Khoros: Why does the website say khoros.ai?

The company moved its corporate domain from khoros.com to khoros.ai as part of an AI-first relaunch under IgniteTech, centred on its Aurora and Iris AI capabilities.

Wrike: Is AI included in the pricing?

Yes. As of January 2026, Wrike includes AI Agents and AI Priority Inbox in all plans at no extra cost, a major differentiator from competitors charging $20-40/user/month for AI.

Source
Khoros: Is pricing published?

No. Khoros quotes privately on annual enterprise contracts, and implementation services are a significant separate cost.

Khoros: Should the ownership change affect my decision?

It should affect your contract. Ask for written roadmap commitments, named support staffing and exit or data-export terms before signing a multi-year community deal.

Share

Related pages

More on Khoros

More on Wrike

Keep looking

Other head to heads