Softwr

All industries · head to head

HubSpot vs Planhat

HubSpot logo

HubSpot

All industries

Grow better with HubSpot

From
Free
Rated
-
Planhat logo

Planhat

Customer Success

The Beautiful Customer Platform

From
On request
Rated
-

The short version

  • Only HubSpot has a free tier, so it costs nothing to try first.
  • Each has a real cost: HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams; Planhat implementation demands data-modeling expertise and dedicated technical administration
  • They diverge on capability: HubSpot covers CRM, Planhat covers Customer portals.

Where they differ

Only the attributes on which HubSpot and Planhat actually diverge.

Attributes where HubSpot and Planhat differ
AttributeHubSpotPlanhat
Starting priceFreeOn request
Pricing modelfreemiumUnknown
Free tierYesNo
PlatformsWeb, Mobile, CloudWeb
CategoryAll industriesCustomer Success
Founded20062015

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot

  • CRM
  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Customer service
  • Content management
  • Analytics
  • Social media

Only in Planhat

  • Customer portals
  • Revenue analytics
  • Health scores
  • Playbooks
  • Usage tracking
  • HubSpot
  • Segment
  • Stripe

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

HubSpot

  • Small businesses and startups using CRM, email marketing, sales pipeline, and customer service in single platformnot Planhat
  • Organisations requiring integration with 2,000+ third-party applicationsnot Planhat
  • Teams leveraging AI agents for prospecting, service automation, and data analysisnot Planhat

Planhat

  • Customer Successnot HubSpot
  • Customer Portalsnot HubSpot
  • Data Managementnot HubSpot

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Planhat

  • Implementation demands data-modeling expertise and dedicated technical administration
  • Zero pricing transparency requiring direct sales engagement for quotes
  • Integration and data synchronization complexity requiring developer involvement
  • Users report data inaccuracies affecting platform reliability

Pricing, plan by plan

HubSpot

Free

No published plan breakdown. See the HubSpot review.

Planhat

On request
  • Start-Up$1150/month
    • Customer 360
    • Health scores
    • Basic playbooks
  • Professional$1750/month
    • All Start-Up features
    • Advanced playbooks
    • Renewal forecasting
  • Enterprise$custom/mo
    • All Professional features
    • Advanced analytics
    • Dedicated support

Which should you pick?

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.

Choose Planhat if

  • You need customer portals.
  • You also want revenue analytics.

Questions people ask

Is HubSpot or Planhat better?
Neither clearly leads. HubSpot starts at Free and Planhat at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot or Planhat?
HubSpot has a free tier; the other does not. Paid plans start at Free for HubSpot and On request for Planhat.
Does HubSpot or Planhat run on more platforms?
HubSpot runs on Web, Mobile, Cloud. Planhat runs on Web.
Can I use HubSpot for free?
Yes. HubSpot has a free tier, so you can try it without paying. Planhat starts at On request.
What is HubSpot best used for?
HubSpot is most often used for small businesses and startups using crm, email marketing, sales pipeline, and customer service in single platform, organisations requiring integration with 2,000+ third-party applications, teams leveraging ai agents for prospecting, service automation, and data analysis. Of those, small businesses and startups using crm, email marketing, sales pipeline, and customer service in single platform and organisations requiring integration with 2,000+ third-party applications are not what Planhat is typically brought in for.
What can HubSpot do that Planhat cannot?
HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline. Planhat covers Customer portals, Revenue analytics, Health scores, Playbooks. Both handle Salesforce.

Answered from the vendors’ own pages

Planhat: What is Planhat's pricing model?

Planhat uses custom, quote-based pricing with no published rates. Start-Up plans estimated at $1,150/month, Professional around $1,750/month ($25K-$45K/year for mid-market), and Enterprise from $50K-$100K+/year. All plans include unlimited users.

Source
Planhat: Does Planhat include unlimited users?

Yes. All Planhat plans include unlimited users, so scaling the platform across the organization does not increase per-seat costs.

Source
Planhat: What integrations does Planhat support?

Planhat offers a full REST API and webhooks for read/write access, enabling advanced integrations with CRMs, data warehouses, and other systems. However, integration complexity requires developer involvement.

Source
Planhat: How long does Planhat take to implement?

Planhat requires significant implementation time due to data modeling and configuration depth. The platform demands dedicated technical administration and planning expertise.

Source
Planhat: What customer success features does Planhat provide?

Planhat includes Customer 360 profiles, customizable health scores, playbooks and automations, renewal forecasting, expansion tracking, and flexible data modeling for complex customer lifecycles.

Related pages

Other head to heads