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Technology · head to head

Heap vs WeWeb

Heap logo

Heap

Technology

Product analytics for the modern product team

From
Free
Rated
-
WeWeb logo

WeWeb

No-Code

Front-end builder for applications whose data already lives somewhere else

From
Free
Rated
-

The short version

  • Each has a real cost: Heap no built-in A/B testing or feature flags; requires integration with separate tools for experimentation; WeWeb there is no database, authentication provider or server-side logic layer, so a WeWeb project is always at least two subscriptions and the total cost is never the price on the pricing page.
  • They diverge on capability: Heap covers Autocapture, WeWeb covers Backend agnostic.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Heap and WeWeb actually diverge.

Attributes where Heap and WeWeb differ
AttributeHeapWeWeb
Pricing modelUnknownquote
PlatformsWeb, iOS, AndroidWeb
CategoryTechnologyNo-Code
Founded2013Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heap

  • Autocapture
  • Retroactive analytics
  • Session replay
  • Funnel analysis
  • User segmentation
  • Path analysis
  • Data science
  • Virtual events

Only in WeWeb

  • Backend agnostic
  • Vue output
  • Data binding and workflows
  • Custom code
  • White labelling
  • Staging and publishing

What people use each for

The jobs each tool is most often brought in to do.

Heap

  • User behavior analysisnot WeWeb
  • Conversion optimizationnot WeWeb
  • Product adoptionnot WeWeb
  • Customer journey mappingnot WeWeb
  • A/B testing analysisnot WeWeb

WeWeb

  • Building an interface over data that already lives in Supabase or PostgreSQLnot Heap
  • Agency work where the client contract requires an application that runs without the vendornot Heap
  • Replacing the front end of a no-code application that has outgrown its original platformnot Heap
  • Internal tools for staff where the database and its permissions already exist and must not be duplicatednot Heap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heap

  • No built-in A/B testing or feature flags; requires integration with separate tools for experimentation
  • Group analytics and advanced features require a sales conversation, not self-serve
  • Cloud-only deployment; no self-hosted option for data security or compliance requirements
  • Session replay lacks developer debugging tools compared to PostHog
  • Pricing for Growth and Pro plans requires direct sales contact; no transparency on how pricing scales

WeWeb

  • There is no database, authentication provider or server-side logic layer, so a WeWeb project is always at least two subscriptions and the total cost is never the price on the pricing page.
  • Self-hosting and the more useful delivery options sit on higher tiers, so on entry plans you are hosting with WeWeb and depending on its uptime for a production application.
  • The learning curve is closer to a front-end framework than to a drag and drop builder; collections, bindings and state assume you understand how data flows through an interface, which defeats non-technical buyers.
  • Output is web only. There is no native mobile build, so anything that must appear in the App Store needs a wrapper or a different tool entirely.
  • It is a small European vendor competing against far larger platforms, so procurement teams that assess supplier viability, support depth and long-term roadmap will need convincing before signing.

Pricing, plan by plan

Heap

Free
  • FreeFree
    • Up to 10,000 monthly sessions
    • Basic charts
    • 6 months data history
  • Growth$undefined/custom
    • Custom session pricing
    • Sense AI assistant
    • 12 months data history
  • Pro$undefined/custom
    • Custom session pricing
    • Account analytics
    • Engagement matrix
  • Premier$undefined/custom
    • Custom session pricing
    • Data warehouse integration
    • Unlimited projects

WeWeb

Free
  • WeWeb$undefined/year
    • Free tier for building and previewing before publishing
    • Paid tiers add custom domains, white labelling and higher usage
    • Self-hosting the generated application offered on higher tiers

Which should you pick?

Choose Heap if

  • You need autocapture.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want retroactive analytics.

Choose WeWeb if

  • You need backend agnostic.
  • You want to start without paying.
  • You also want vue output.

Questions people ask

Is Heap or WeWeb better?
Neither clearly leads. Heap starts at Free and WeWeb at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heap or WeWeb?
Heap starts at Free and WeWeb at Free.
Does Heap or WeWeb run on more platforms?
Heap runs on Web, iOS, Android. WeWeb runs on Web.
Can I use Heap for free?
Both have a free tier, so you can try either at no cost before committing.
What is Heap best used for?
Heap is most often used for user behavior analysis, conversion optimization, product adoption, customer journey mapping. Of those, user behavior analysis and conversion optimization are not what WeWeb is typically brought in for.
What can Heap do that WeWeb cannot?
Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis. WeWeb covers Backend agnostic, Vue output, Data binding and workflows, Custom code.

Answered from the vendors’ own pages

Heap: What does Heap's autocapture feature do?

Heap's autocapture is a single code snippet that automatically captures every click, swipe, tap, pageview, and form fill on your website and apps without requiring manual event setup. Once installed, Heap captures the entire digital experience of every user on every platform with no ongoing engineering maintenance needed.

Source
WeWeb: Do I need another product to use WeWeb?

Yes. It builds the front end only. You need a backend such as Supabase, an existing database or an API before the application does anything useful.

Heap: What are Heap's pricing plans and how much do they cost?

Heap offers a Free plan for up to 10,000 monthly sessions. Growth, Pro, and Premier plans use custom session-based pricing that requires contacting sales for a quote. Free includes basic charts and 6 months data history. Growth adds the Sense AI assistant. Pro adds account analytics. Premier adds data warehouse integration and dedicated customer success management.

Source
WeWeb: Can I host the app myself?

On the higher tiers, yes. That is one of the main reasons agencies choose it, because the delivered application can run without the vendor in the path.

Heap: Does Heap include session replay and A/B testing?

Heap includes integrated session replay showing exactly what users did on your site. However, Heap does not include built-in A/B testing or feature flags. Teams requiring these capabilities must use separate tools or integrate with third-party platforms.

Source
WeWeb: Is it suitable for someone who cannot code?

Less so than most no-code builders. You do not have to write code, but you do have to think like a front-end developer about state, collections and bindings.

Heap: What integrations does Heap support?

Heap supports over 100 integrations connecting to business tools including marketing platforms, CRMs, and data warehouses. This allows insights to reach relevant teams and ensures data flows to other business systems automatically.

Source
Heap: Does Heap offer self-hosting or is it cloud-only?

Heap is cloud-only and does not offer self-hosted options. Organizations requiring on-premises deployment should consider alternatives like PostHog which supports self-hosting alongside its cloud product.

Source
Heap: What is Sense and how does it help with analytics?

Sense Chat is Heap's AI assistant that enables users to access analytics without extensive technical knowledge. It allows teams to ask questions about user behavior and get answers directly without lengthy onboarding or technical expertise, making insights more accessible to non-technical stakeholders.

Source
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