Softwr

Technology · head to head

Heap vs Miro

Heap logo

Heap

Technology

Product analytics for the modern product team

From
Free
Rated
-
Full reviewWebsite
Miro logo

Miro

Technology

The visual workspace for innovation

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Heap no built-in A/B testing or feature flags; requires integration with separate tools for experimentation; Miro free tier limited to 3 editable boards; additional boards must be shared as read-only
  • They diverge on capability: Heap covers Autocapture, Miro covers Infinite canvas.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Heap and Miro actually diverge.

Attributes where Heap and Miro differ
AttributeHeapMiro
Pricing modelUnknownfreemium
PlatformsWeb, iOS, AndroidWeb
Founded20132011

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Technology).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heap

  • Autocapture
  • Retroactive analytics
  • Session replay
  • Funnel analysis
  • User segmentation
  • Path analysis
  • Data science
  • Virtual events

Only in Miro

  • Infinite canvas
  • Real-time collaboration
  • Digital sticky notes
  • Diagramming
  • Mind mapping
  • Video chat
  • Screen sharing
  • Templates

Both cover

  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Heap

  • User behavior analysisnot Miro
  • Conversion optimizationnot Miro
  • Product adoptionnot Miro
  • Customer journey mappingnot Miro
  • A/B testing analysisnot Miro

Miro

  • Collaborative whiteboarding and diagrammingnot Heap
  • Team brainstorming and ideation sessionsnot Heap
  • Project planning and workflow visualisationnot Heap
  • Remote team collaborationnot Heap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heap

  • No built-in A/B testing or feature flags; requires integration with separate tools for experimentation
  • Group analytics and advanced features require a sales conversation, not self-serve
  • Cloud-only deployment; no self-hosted option for data security or compliance requirements
  • Session replay lacks developer debugging tools compared to PostHog
  • Pricing for Growth and Pro plans requires direct sales contact; no transparency on how pricing scales

Miro

  • Free tier limited to 3 editable boards; additional boards must be shared as read-only
  • AI credits heavily restricted: 25 credits per member per month on Starter, 50 on Business
  • Enterprise plan requires minimum 30 members
  • Large projects with numerous nested objects may impact performance on lower tiers

Pricing, plan by plan

Heap

Free
  • FreeFree
    • Up to 10,000 monthly sessions
    • Basic charts
    • 6 months data history
  • Growth$undefined/custom
    • Custom session pricing
    • Sense AI assistant
    • 12 months data history
  • Pro$undefined/custom
    • Custom session pricing
    • Account analytics
    • Engagement matrix
  • Premier$undefined/custom
    • Custom session pricing
    • Data warehouse integration
    • Unlimited projects

Miro

Free
  • FreeFree
    • 3 editable boards
    • 7,000+ templates
    • Multiple formats (Docs, Tables, Slides, Kanban)
  • Starter$8/month
    • Unlimited boards
    • Visitor editing
    • High-resolution exports
  • Business$20/month
    • Unlimited workspaces
    • Unlimited guests
    • 4,700+ diagramming shapes
  • Enterprise$null/mo
    • Custom pricing from 30 members
    • Enterprise-grade security
    • Regional data hosting

Which should you pick?

Choose Heap if

  • You need autocapture.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want retroactive analytics.
Heap review

Choose Miro if

  • You need infinite canvas.
  • You want to start without paying.
  • You also want real-time collaboration.
Miro review

Questions people ask

Is Heap or Miro better?
Neither clearly leads. Heap starts at Free and Miro at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heap or Miro?
Heap starts at Free and Miro at Free.
Does Heap or Miro run on more platforms?
Heap runs on Web, iOS, Android. Miro runs on Web.
Can I use Heap for free?
Both have a free tier, so you can try either at no cost before committing.
What is Heap best used for?
Heap is most often used for user behavior analysis, conversion optimization, product adoption, customer journey mapping. Of those, user behavior analysis and conversion optimization are not what Miro is typically brought in for.
What can Heap do that Miro cannot?
Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis. Miro covers Infinite canvas, Real-time collaboration, Digital sticky notes, Diagramming. Both handle SOC2, GDPR.

Answered from the vendors’ own pages

Heap: What does Heap's autocapture feature do?

Heap's autocapture is a single code snippet that automatically captures every click, swipe, tap, pageview, and form fill on your website and apps without requiring manual event setup. Once installed, Heap captures the entire digital experience of every user on every platform with no ongoing engineering maintenance needed.

Source
Miro: How much does Miro cost per month?

Miro offers Free (no cost), Starter at $8/month per member (billed yearly), Business at $20/month per member (billed yearly), and Enterprise with custom pricing from 30 members.

Source
Heap: What are Heap's pricing plans and how much do they cost?

Heap offers a Free plan for up to 10,000 monthly sessions. Growth, Pro, and Premier plans use custom session-based pricing that requires contacting sales for a quote. Free includes basic charts and 6 months data history. Growth adds the Sense AI assistant. Pro adds account analytics. Premier adds data warehouse integration and dedicated customer success management.

Source
Miro: Is there a free version of Miro?

Yes, Miro's Free plan includes 3 editable boards, 7,000+ templates, multiple formats, limited AI trial, 250+ integrations, and 100 MCP calls per day.

Source
Heap: Does Heap include session replay and A/B testing?

Heap includes integrated session replay showing exactly what users did on your site. However, Heap does not include built-in A/B testing or feature flags. Teams requiring these capabilities must use separate tools or integrate with third-party platforms.

Source
Miro: Do organizations get discounts on Miro?

Miro offers education and nonprofit discounts, as well as startup credits of $500-$1,000 for eligible startups.

Source
Heap: What integrations does Heap support?

Heap supports over 100 integrations connecting to business tools including marketing platforms, CRMs, and data warehouses. This allows insights to reach relevant teams and ensures data flows to other business systems automatically.

Source
Miro: How does annual billing compare to monthly billing?

Annual billing saves 20% compared to monthly billing across all paid tiers on Miro.

Source
Heap: Does Heap offer self-hosting or is it cloud-only?

Heap is cloud-only and does not offer self-hosted options. Organizations requiring on-premises deployment should consider alternatives like PostHog which supports self-hosting alongside its cloud product.

Source
Heap: What is Sense and how does it help with analytics?

Sense Chat is Heap's AI assistant that enables users to access analytics without extensive technical knowledge. It allows teams to ask questions about user behavior and get answers directly without lengthy onboarding or technical expertise, making insights more accessible to non-technical stakeholders.

Source
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