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HARO vs Steno

HARO logo

HARO

News

Help A Reporter Out - connecting journalists with expert sources

From
Free
Rated
-
Steno logo

Steno

News

AI transcription and analysis for news and media

From
$500/month
Rated
-

The short version

  • Only HARO has a free tier, so it costs nothing to try first.
  • Each has a real cost: HARO hARO was rebranded and phased out by Cision in favor of Connectively (www.connectively.us) starting early 2024, per the vendor's own helpareporter.com notice (Internet Archive capture, 2023); Steno no free tier available; entry point at $500/month
  • They diverge on capability: HARO covers Daily journalist queries, Steno covers AI transcription.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HARO and Steno actually diverge.

Attributes where HARO and Steno differ
AttributeHAROSteno
Starting priceFree$500/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWeb, EmailWeb
Founded20082020

Identical on both: user rating (Not yet rated), category (News).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HARO

  • Daily journalist queries
  • Source submissions
  • Query archives
  • Response tracking
  • Source directory
  • Email matching
  • Profile management
  • RSS feeds

Only in Steno

  • AI transcription
  • Broadcast search
  • Real-time monitoring
  • Clip creation
  • Media analysis
  • Slack
  • API

Both cover

  • Email
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

HARO

  • Finding expert sourcesnot Steno
  • Press coveragenot Steno
  • Expert positioningnot Steno
  • Media relationsnot Steno

Steno

  • AI-powered content creation platformnot HARO
  • Voice and text content generationnot HARO
  • Multi-channel content distributionnot HARO
  • Programmatic content syndicationnot HARO

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HARO

  • HARO was rebranded and phased out by Cision in favor of Connectively (www.connectively.us) starting early 2024, per the vendor's own helpareporter.com notice (Internet Archive capture, 2023)

Steno

  • No free tier available; entry point at $500/month
  • Enterprise plan pricing not published; requires custom quote
  • Premium add-ons (iOS/Android app, Pro Voice) pricing not disclosed

Pricing, plan by plan

HARO

Free
  • FreeFree
    • Daily email alerts
    • Query submissions
    • Source directory
  • Pro$19.99/month
    • Advanced features
    • Priority support
    • Analytics

Steno

$500/month
  • Starter$500/month
    • 16,500 credits per month
    • 1 Twin
    • Web app deployment
  • Growth$1000/month
    • 40,000 credits per month
    • 2 Twins
    • Web app deployment
  • Scale$2000/month
    • 100,000 credits per month
    • 3 Twins
    • Web app deployment
  • Enterprise$null/month
    • 200,000+ credits per month
    • 5 Twins
    • Web app deployment

Which should you pick?

Choose HARO if

  • You need daily journalist queries.
  • You want to start without paying.
  • You work on Web, Email.
  • You also want source submissions.

Choose Steno if

  • You need ai transcription.
  • You also want broadcast search.

Questions people ask

Is HARO or Steno better?
Neither clearly leads. HARO starts at Free and Steno at $500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HARO or Steno?
HARO has a free tier; the other does not. Paid plans start at Free for HARO and $500/month for Steno.
Does HARO or Steno run on more platforms?
HARO runs on Web, Email. Steno runs on Web.
Can I use HARO for free?
Yes. HARO has a free tier, so you can try it without paying. Steno starts at $500/month.
What is HARO best used for?
HARO is most often used for finding expert sources, press coverage, expert positioning, media relations. Of those, finding expert sources and press coverage are not what Steno is typically brought in for.
What can HARO do that Steno cannot?
HARO covers Daily journalist queries, Source submissions, Query archives, Response tracking. Steno covers AI transcription, Broadcast search, Real-time monitoring, Clip creation. Both handle Email, Web support.

Answered from the vendors’ own pages

Steno: What is the minimum cost to start using Steno?

The Starter plan is $500/month with 16,500 monthly credits. Steno does not offer a free tier, and monthly billing options include annual subscriptions with 10-15% savings.

Source
Steno: What are Steno credits and how many do I get?

Credits are the universal currency used for content processing, training, and user interactions across text, voice, and video. Starter includes 16,500/month, Growth 40,000/month, Scale 100,000/month, and Enterprise 200,000+/month.

Source
Steno: What is a Twin in Steno's pricing?

Twins are included in Steno plans at different quantities: Starter includes 1 Twin, Growth 2, Scale 3, and Enterprise 5. Specific features of Twins are not detailed on the pricing page.

Source
Steno: What are Steno's platform fees?

Steno charges monetization platform fees that decrease with plan tier: Starter at 9%, Growth at 8%, Scale at 7%, and Enterprise at 6%.

Source
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