News · head to head
EIN Presswire vs HARO

HARO
News
Help A Reporter Out - connecting journalists with expert sources
- From
- Free
- Rated
- -
The short version
- Only HARO has a free tier, so it costs nothing to try first.
- Each has a real cost: EIN Presswire sold as prepaid release credits that expire 365 days after purchase, so unused releases are lost rather than carried; HARO hARO was rebranded and phased out by Cision in favor of Connectively (www.connectively.us) starting early 2024, per the vendor's own helpareporter.com notice (Internet Archive capture, 2023)
- They diverge on capability: EIN Presswire covers Press release distribution, HARO covers Daily journalist queries.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which EIN Presswire and HARO actually diverge.
| Attribute | EIN Presswire | HARO |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | usage-based | freemium |
| Free tier | No | Yes |
| Platforms | Web | Web, Email |
| Founded | 2003 | 2008 |
Identical on both: user rating (Not yet rated), category (News).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in EIN Presswire
- Press release distribution
- Industry targeting
- Google News inclusion
- Analytics
- Social distribution
- Google News
- Bing News
- Social media
Only in HARO
- Daily journalist queries
- Source submissions
- Query archives
- Response tracking
- Source directory
- Email matching
- Profile management
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
EIN Presswire
- Distributing press releases to news sites, newswires and journalistsnot HARO
- Getting company announcements indexed on news aggregatorsnot HARO
HARO
- Finding expert sourcesnot EIN Presswire
- Press coveragenot EIN Presswire
- Expert positioningnot EIN Presswire
- Media relationsnot EIN Presswire
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
EIN Presswire
- Sold as prepaid release credits that expire 365 days after purchase, so unused releases are lost rather than carried
- A single release is $149, and the lower per release rates require buying 5 or 15 up front
- Word limits are tied to the package, from 700 words on Basic to 2,500 on Corporate
- Geographic and industry targeting is rationed by package, at 2 country and 5 industry targets on Pro+
HARO
- HARO was rebranded and phased out by Cision in favor of Connectively (www.connectively.us) starting early 2024, per the vendor's own helpareporter.com notice (Internet Archive capture, 2023)
Pricing, plan by plan
EIN Presswire
On request- Basic$49.95/one-time
- Online distribution
- Google News
- Basic targeting
- Standard$99.95/one-time
- Enhanced distribution
- Industry targeting
- Social sharing
- Premium$249.95/one-time
- Maximum distribution
- All industries
- Multimedia
HARO
Free- FreeFree
- Daily email alerts
- Query submissions
- Source directory
- Pro$19.99/month
- Advanced features
- Priority support
- Analytics
Which should you pick?
Choose EIN Presswire if
- You need press release distribution.
- You also want industry targeting.
Choose HARO if
- You need daily journalist queries.
- You want to start without paying.
- You work on Web, Email.
- You also want source submissions.
Questions people ask
- Is EIN Presswire or HARO better?
- Neither clearly leads. EIN Presswire starts at On request and HARO at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, EIN Presswire or HARO?
- HARO has a free tier; the other does not. Paid plans start at On request for EIN Presswire and Free for HARO.
- Does EIN Presswire or HARO run on more platforms?
- EIN Presswire runs on Web. HARO runs on Web, Email.
- Can I use HARO for free?
- Yes. HARO has a free tier, so you can try it without paying. EIN Presswire starts at On request.
- What is EIN Presswire best used for?
- EIN Presswire is most often used for distributing press releases to news sites, newswires and journalists, getting company announcements indexed on news aggregators. Of those, distributing press releases to news sites, newswires and journalists and getting company announcements indexed on news aggregators are not what HARO is typically brought in for.
- What can EIN Presswire do that HARO cannot?
- EIN Presswire covers Press release distribution, Industry targeting, Google News inclusion, Analytics. HARO covers Daily journalist queries, Source submissions, Query archives, Response tracking. Both handle Web support.
Answered from the vendors’ own pages
EIN Presswire: How much does a single press release cost?
A single press release costs $149 with the Basic Plan. For higher volumes, the Pro+ Plan offers 5 releases for $499 (approximately $83.17 per release with a promotional bonus), and the Corporate Plan provides 15 releases for $999 (approximately $66.60 per release).
SourceEIN Presswire: Is there a minimum number of releases required?
No minimum is required. Customers can purchase a single release at $149, or choose higher-tier plans with multiple releases included.
SourceEIN Presswire: Is there a subscription required or can I pay per release?
EIN Presswire operates on a pay-as-you-go model with no subscriptions. You purchase the number of releases you need upfront within each tier.
SourceEIN Presswire: What if I need more than 15 releases per year?
For frequent distribution needs beyond the Corporate Plan's 15 releases, customers can contact the sales team directly at +1 (202) 335-3939 for custom arrangements.
SourceRelated pages
More on EIN Presswire
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