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Healthcare · head to head

Ginger vs SilverCloud by Amwell

Ginger logo

Ginger

Healthcare

Digital mental health platform with coaching and therapy

From
On request
Rated
-
Full reviewWebsite
SilverCloud by Amwell logo

SilverCloud by Amwell

Healthcare

Guided digital cognitive behavioural therapy with a published randomised trial evidence base

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Ginger no longer sold as Ginger. It is part of Headspace, and ginger.com redirects to the Headspace organizations site; SilverCloud by Amwell the evidence base is for the guided model, and organisations that deploy SilverCloud as unstaffed self service get the completion rates of unguided self help, which is not what the trials measured.
  • They diverge on capability: Ginger covers Mental Health Coaching, SilverCloud by Amwell covers Guided programmes.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Ginger and SilverCloud by Amwell actually diverge.

Attributes where Ginger and SilverCloud by Amwell differ
AttributeGingerSilverCloud by Amwell
Pricing modelsubscriptionquote
PlatformsWeb, MobileWeb, iOS, Android
Founded2012Unknown

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Healthcare).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ginger

  • Mental Health Coaching
  • Therapy
  • Psychiatry
  • Meditation
  • Crisis Support
  • Wellness Content
  • Health Plans
  • Employers

Only in SilverCloud by Amwell

  • Guided programmes
  • Supporter review
  • Symptom measurement
  • Clinician dashboard
  • Risk detection
  • NHS talking therapies alignment
  • Multiple deployment models

What people use each for

The jobs each tool is most often brought in to do.

Ginger

  • Employer-funded mental health coaching for staffnot SilverCloud by Amwell
  • Therapy and psychiatry access through an employee benefitnot SilverCloud by Amwell
  • Self-guided meditation and sleep content alongside clinical carenot SilverCloud by Amwell
  • Workplace mental health workshopsnot SilverCloud by Amwell

SilverCloud by Amwell

  • An NHS talking therapies service needing a digital option that fits national reporting requirements and reduces waiting list pressure for step two interventionsnot Ginger
  • A health plan wanting a digital mental health offering it can defend to a clinical governance committee with peer reviewed trial evidencenot Ginger
  • A university counselling service facing demand it cannot staff, using guided digital cognitive behavioural therapy as a first stepnot Ginger
  • An employer that wants an evidence based clinical intervention rather than a wellbeing content librarynot Ginger

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ginger

  • No longer sold as Ginger. It is part of Headspace, and ginger.com redirects to the Headspace organizations site
  • Bought by employers, health plans and consultants rather than by individuals
  • Pricing is not published

SilverCloud by Amwell

  • The evidence base is for the guided model, and organisations that deploy SilverCloud as unstaffed self service get the completion rates of unguided self help, which is not what the trials measured.
  • Supporter capacity is normally the buyer responsibility rather than part of the licence, so the real cost includes trained staff time that does not appear on the software quote.
  • Digital cognitive behavioural therapy has substantial dropout across all vendors, so a service planning capacity from enrolment numbers rather than completion numbers will overstate the throughput gained.
  • It is now sold as part of the Amwell portfolio, and Amwell has restructured its product lines since acquiring SilverCloud, so buyers should ask how SilverCloud is positioned within the Amwell Converge platform and whether it can still be bought standalone.
  • Guided digital cognitive behavioural therapy is a step two intervention and does not serve moderate to severe presentations, so a service that buys it without a funded escalation pathway simply relocates the queue.

Pricing, plan by plan

Ginger

On request

No published plan breakdown. See the Ginger review.

SilverCloud by Amwell

On request
  • SilverCloud by Amwell$undefined/year
    • Priced per member per month or per completed course depending on the buyer type
    • Supporter capacity is usually provided by the buyer, not included in the licence
    • Programme library scope affects the rate

Which should you pick?

Choose Ginger if

  • You need mental health coaching.
  • You work on Web, Mobile.
  • You also want therapy.
Ginger review

Choose SilverCloud by Amwell if

  • You need guided programmes.
  • You work on Web, iOS, Android.
  • You also want supporter review.
SilverCloud by Amwell review

Questions people ask

Is Ginger or SilverCloud by Amwell better?
Neither clearly leads. Ginger starts at On request and SilverCloud by Amwell at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ginger or SilverCloud by Amwell?
Ginger starts at On request and SilverCloud by Amwell at On request.
Does Ginger or SilverCloud by Amwell run on more platforms?
Ginger runs on Web, Mobile. SilverCloud by Amwell runs on Web, iOS, Android.
What is Ginger best used for?
Ginger is most often used for employer-funded mental health coaching for staff, therapy and psychiatry access through an employee benefit, self-guided meditation and sleep content alongside clinical care, workplace mental health workshops. Of those, employer-funded mental health coaching for staff and therapy and psychiatry access through an employee benefit are not what SilverCloud by Amwell is typically brought in for.
What can Ginger do that SilverCloud by Amwell cannot?
Ginger covers Mental Health Coaching, Therapy, Psychiatry, Meditation. SilverCloud by Amwell covers Guided programmes, Supporter review, Symptom measurement, Clinician dashboard.

Answered from the vendors’ own pages

Ginger: How is Headspace for Organizations priced?

Headspace for Organizations uses a custom pricing model based on company size, employee count, and specific services needed. Detailed pricing is not available on the public website.

Source
SilverCloud by Amwell: Is SilverCloud still available under its own name?

Yes. It is marketed as SilverCloud by Amwell and has its own product pages and NHS partnership, though contracting runs through Amwell.

Ginger: Do you offer a trial for Headspace for Organizations?

To learn about trial availability, you must request a demo through the website or contact Headspace directly at [email protected].

Source
SilverCloud by Amwell: What evidence supports it?

It has been evaluated in independently led randomised controlled trials, including a National Institute of Mental Health funded study published in Nature Human Behaviour in 2026 examining prevalence of mental disorders over two years at scale.

Ginger: What services are included in Headspace for Organizations?

Headspace for Organizations includes EAP (Employee Assistance Program), Care services, coaching, therapy, and psychiatry support, though specific features included at each pricing level are not detailed on the website.

Source
SilverCloud by Amwell: Do we need to provide the supporters?

In most deployments, yes. The guided model requires trained supporter time, and that staffing is usually the buyer responsibility rather than included in the licence.

SilverCloud by Amwell: Is it suitable for severe presentations?

No. It is a step two style intervention for mild to moderate presentations, and it needs a funded escalation pathway for anything more severe.

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