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Maps · head to head

Foursquare Spatial Studio vs IndoorAtlas

Foursquare Spatial Studio logo

Foursquare Spatial Studio

Maps

The product formerly sold as Unfolded, now a Foursquare platform rather than a standalone company

From
On request
Rated
-
IndoorAtlas logo

IndoorAtlas

Maps

Indoor positioning and navigation solutions using the Earth's magnetic field, WiFi, and Bluetooth beacons

From
Free
Rated
-

The short version

  • Only IndoorAtlas has a free tier, so it costs nothing to try first.
  • Each has a real cost: Foursquare Spatial Studio unfolded no longer exists as a product or a contracting entity, so buyers researching under that name find documentation, pricing discussion and comparison material that no longer applies to what Foursquare sells; IndoorAtlas requires labor-intensive fingerprinting process, walking every corridor to build magnetic map for each venue
  • They diverge on capability: Foursquare Spatial Studio covers Browser rendering at scale, IndoorAtlas covers Core Functionality.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Foursquare Spatial Studio and IndoorAtlas actually diverge.

Attributes where Foursquare Spatial Studio and IndoorAtlas differ
AttributeFoursquare Spatial StudioIndoorAtlas
Starting priceOn requestFree
Pricing modelquotefreemium
Free tierNoYes
PlatformsWebiOS, Android, Web
FoundedUnknown2012

Identical on both: user rating (Not yet rated), category (Maps).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Foursquare Spatial Studio

  • Browser rendering at scale
  • H3 spatial indexing
  • Data joins
  • Time animation
  • Map sharing and embedding
  • Cloud data connections
  • Foursquare data access

Only in IndoorAtlas

  • Core Functionality
  • User Interface

What people use each for

The jobs each tool is most often brought in to do.

Foursquare Spatial Studio

  • A retail property team comparing catchment overlap between candidate sites using hexagonal aggregation rather than drive-time polygonsnot IndoorAtlas
  • A telecommunications planner visualising a national dataset of measurements in the browser without building a tile pipelinenot IndoorAtlas
  • An analytics team that already writes deck.gl in-house and wants a hosted environment so non-developers can explore the same datanot IndoorAtlas
  • A marketing group that wants Foursquare places and movement data joined to its own customer geography in one toolnot IndoorAtlas

IndoorAtlas

  • Routing customers to deals in large retail spacesnot Foursquare Spatial Studio
  • Guiding visitors through shopping centers and airportsnot Foursquare Spatial Studio
  • Optimizing workplace space with movement analyticsnot Foursquare Spatial Studio
  • Tracking dwell times and visitor movement patternsnot Foursquare Spatial Studio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Foursquare Spatial Studio

  • Unfolded no longer exists as a product or a contracting entity, so buyers researching under that name find documentation, pricing discussion and comparison material that no longer applies to what Foursquare sells
  • Pricing is not published at all, and because access to Foursquare datasets can be bundled into the same agreement, separating the cost of the software from the cost of the data requires explicitly asking for a split quote
  • Much of the visualisation capability exists in kepler.gl and deck.gl, which are free and open source, so the paid product must justify itself on hosting, collaboration and data rather than on rendering
  • Foursquare's core business is selling location data, which means the analytics roadmap follows what makes that data sell, and a customer using only its own data is not the priority segment
  • It is analysis and visualisation, not a spatial database or an editing environment, so organisations still need PostGIS, a warehouse or a GIS for the authoritative data and its maintenance

IndoorAtlas

  • Requires labor-intensive fingerprinting process, walking every corridor to build magnetic map for each venue
  • Magnetic signatures degrade over time, requiring periodic re-fingerprinting as the environment changes
  • Magnetic interference from external sources and devices disrupts positioning accuracy
  • Positioning inconsistent across different smartphone models due to magnetometer heterogeneity
  • High cost to deploy and maintain, with expensive implementation for wide-scale adaptation

Pricing, plan by plan

Foursquare Spatial Studio

On request
  • Foursquare Spatial Studio$undefined/year
    • Quoted by users, data volume and which Foursquare datasets you take
    • Cloud warehouse connections on the higher tier
    • Not published

IndoorAtlas

Free
  • TrialFree
    • 1 venue
    • 10 end-users
    • 14 days data retention
  • Develop Lite$59/month
    • 1 venue
    • 20 end-users
    • 30 days data retention
  • Develop$400/month
    • unlimited venues
    • 50 end-users
    • 1 hour monthly support
  • Pro$349/month per venue
    • unlimited venues and end-users
    • supports up to 10,000 m² per venue
    • basic technical support

Which should you pick?

Choose Foursquare Spatial Studio if

  • You need browser rendering at scale.
  • You also want h3 spatial indexing.

Choose IndoorAtlas if

  • You need core functionality.
  • You want to start without paying.
  • You work on iOS, Android, Web.
  • You also want user interface.

Questions people ask

Is Foursquare Spatial Studio or IndoorAtlas better?
Neither clearly leads. Foursquare Spatial Studio starts at On request and IndoorAtlas at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Foursquare Spatial Studio or IndoorAtlas?
IndoorAtlas has a free tier; the other does not. Paid plans start at On request for Foursquare Spatial Studio and Free for IndoorAtlas.
Does Foursquare Spatial Studio or IndoorAtlas run on more platforms?
Foursquare Spatial Studio runs on Web. IndoorAtlas runs on iOS, Android, Web.
Can I use IndoorAtlas for free?
Yes. IndoorAtlas has a free tier, so you can try it without paying. Foursquare Spatial Studio starts at On request.
What is Foursquare Spatial Studio best used for?
Foursquare Spatial Studio is most often used for a retail property team comparing catchment overlap between candidate sites using hexagonal aggregation rather than drive-time polygons, a telecommunications planner visualising a national dataset of measurements in the browser without building a tile pipeline, an analytics team that already writes deck.gl in-house and wants a hosted environment so non-developers can explore the same data, a marketing group that wants foursquare places and movement data joined to its own customer geography in one tool. Of those, a retail property team comparing catchment overlap between candidate sites using hexagonal aggregation rather than drive-time polygons and a telecommunications planner visualising a national dataset of measurements in the browser without building a tile pipeline are not what IndoorAtlas is typically brought in for.
What can Foursquare Spatial Studio do that IndoorAtlas cannot?
Foursquare Spatial Studio covers Browser rendering at scale, H3 spatial indexing, Data joins, Time animation. IndoorAtlas covers Core Functionality, User Interface.

Answered from the vendors’ own pages

Foursquare Spatial Studio: Can I still buy Unfolded?

No. Foursquare acquired Unfolded in 2021 and sells the product as Foursquare Spatial Studio. There is no Unfolded contract.

IndoorAtlas: How does IndoorAtlas determine positioning without beacons or hardware?

IndoorAtlas uses patented geomagnetic fusion technology that maps the Earth's magnetic field patterns inside buildings through a process called magnetic fingerprinting. The technology combines magnetometer data with other sensors like WiFi and Bluetooth for robust positioning.

Source
Foursquare Spatial Studio: Is kepler.gl the same thing?

No. kepler.gl is the free open source visualisation library from the same original team. Spatial Studio is the hosted commercial platform built around it.

IndoorAtlas: What is the initial setup process for IndoorAtlas?

Setup requires fingerprinting the venue by systematically walking through all corridors and spaces to build a magnetic map. The platform then identifies problematic areas through red (conflicting data), blue (insufficient coverage), and path orientation errors that require correction before the map is production-ready.

Source
Foursquare Spatial Studio: What does it cost?

Foursquare does not publish pricing. Ask for the software and the data licences to be quoted separately.

IndoorAtlas: What are IndoorAtlas's pricing plans?

IndoorAtlas offers production subscriptions starting at 349 euros per month per venue, with a development plan at 400 euros per month. A free tier is available for developers to start building.

Source
Foursquare Spatial Studio: Do I need Foursquare's data to use it?

No, you can load your own, but the commercial proposition is strongest for customers who also want the places and movement datasets.

IndoorAtlas: How accurate is IndoorAtlas positioning?

IndoorAtlas claims industry-leading accuracy down to 50 centimeters using its 6-layer sensor fusion core across diverse environments, though accuracy varies based on building magnetic patterns and requires careful calibration.

Source
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