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Software · head to head

Apollo.io vs Flock

Apollo.io logo

Apollo.io

Software

Revenue intelligence platform

From
Free
Rated
-
Full reviewWebsite
Flock logo

Flock

Software

Organized team communication platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Apollo.io everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set; Flock the Starter plan only makes the most recent 10,000 messages searchable and caps public channels at 10
  • They diverge on capability: Apollo.io covers Contact database, Flock covers Team chat.

Where they differ

Only the attributes on which Apollo.io and Flock actually diverge.

Attributes where Apollo.io and Flock differ
AttributeApollo.ioFlock
PlatformsWebWeb, Windows, Macos, Ios, Android
Founded20202014

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apollo.io

  • Contact database
  • Email finder
  • Lead search
  • Automation
  • Engagement tracking
  • Reporting
  • Salesforce
  • HubSpot

Only in Flock

  • Team chat
  • Channels
  • Threads
  • File sharing
  • Polls
  • Integrations
  • Mobile apps
  • Zapier

Both cover

  • Slack
  • SOC2
  • GDPR
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Apollo.io

  • Lead generationnot Flock
  • Prospect researchnot Flock
  • Sales automationnot Flock

Flock

  • Team messaging with channels, direct messages and file sharingnot Apollo.io
  • Running polls, to-dos and reminders inside a chat workspacenot Apollo.io
  • Video conferencing and screen sharing for small teamsnot Apollo.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apollo.io

  • Everything is metered in credits, and the free Starter plan runs on them too, so prospecting volume is capped rather than the feature set
  • Plans described as unlimited are capped in the fair use policy at 10,000 credits a month for non-paying accounts
  • Connecting a mailbox that is not Gmail or Microsoft requires a paid plan
  • How many records can be selected at once varies by tier
  • Running out of credits means buying more rather than waiting for a reset

Flock

  • The Starter plan only makes the most recent 10,000 messages searchable and caps public channels at 10
  • Starter storage is 5 GB for the entire team, against 10 GB per member on Pro and 20 GB per member on Enterprise
  • Starter allows a single team admin and a single approved domain
  • Group video calls and screen sharing require the Pro plan; Starter is limited to 1-1 video calls
  • Group video calls are capped at 20 participants even on Enterprise
  • Single Sign-On and Active Directory sync are Enterprise only
  • Enterprise is quote only, with no published rate, and is positioned for organisations with 100 or more members
  • Unlimited auto-join and announcement channels require Enterprise; Starter and Pro get one of each

Pricing, plan by plan

Apollo.io

Free
  • FreeFree
    • Basic contact search
    • Limited searches
  • Starter$49/month
    • Everything in Free
    • Advanced search
    • Email finder
  • Professional$149/month
    • Everything in Starter
    • Automation
    • Advanced analytics

Flock

Free
  • FreeFree
    • Unlimited chats
    • Channels
    • File sharing
  • Pro$5/month
    • Everything in Free
    • Advanced search
    • API access

Which should you pick?

Choose Apollo.io if

  • You need contact database.
  • You want to start without paying.
  • You also want email finder.
Apollo.io review

Choose Flock if

  • You need team chat.
  • You want to start without paying.
  • You work on Web, Windows, Macos, Ios, Android.
  • You also want channels.
Flock review

Questions people ask

Is Apollo.io or Flock better?
Neither clearly leads. Apollo.io starts at Free and Flock at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apollo.io or Flock?
Apollo.io starts at Free and Flock at Free.
Does Apollo.io or Flock run on more platforms?
Apollo.io runs on Web. Flock runs on Web, Windows, Macos, Ios, Android.
Can I use Apollo.io for free?
Both have a free tier, so you can try either at no cost before committing.
What is Apollo.io best used for?
Apollo.io is most often used for lead generation, prospect research, sales automation. Of those, lead generation and prospect research are not what Flock is typically brought in for.
What can Apollo.io do that Flock cannot?
Apollo.io covers Contact database, Email finder, Lead search, Automation. Flock covers Team chat, Channels, Threads, File sharing. Both handle Slack, SOC2, GDPR, Cloud deployment.
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Related pages

More on Apollo.io

More on Flock

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