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Customer Success · head to head

EverAfter vs Heap

EverAfter logo

EverAfter

Customer Success

Builds customer-facing portals from CRM data without engineering, now part of Base

From
On request
Rated
-
Heap logo

Heap

Technology

Product analytics for the modern product team

From
Free
Rated
-

The short version

  • Only Heap has a free tier, so it costs nothing to try first.
  • Each has a real cost: EverAfter base acquired EverAfter on 21 January 2026 and is merging it into a combined engagement platform, so the standalone product roadmap is now subordinate to that integration and renewal packaging is likely to change; get post-integration terms in writing before signing multi-year.; Heap no built-in A/B testing or feature flags; requires integration with separate tools for experimentation
  • They diverge on capability: EverAfter covers Customer-facing hubs, Heap covers Autocapture.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which EverAfter and Heap actually diverge.

Attributes where EverAfter and Heap differ
AttributeEverAfterHeap
Starting priceOn requestFree
Pricing modelquoteUnknown
Free tierNoYes
PlatformsWeb, APIWeb, iOS, Android
CategoryCustomer SuccessTechnology
FoundedUnknown2013

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in EverAfter

  • Customer-facing hubs
  • No-code studio
  • Live CRM data binding
  • Onboarding plans
  • KPI and value reporting
  • Templates by segment
  • Task and owner tracking
  • Resource centre

Only in Heap

  • Autocapture
  • Retroactive analytics
  • Session replay
  • Funnel analysis
  • User segmentation
  • Path analysis
  • Data science
  • Virtual events

What people use each for

The jobs each tool is most often brought in to do.

EverAfter

  • A software company moving 400 low-touch accounts from email check-ins to a self-serve onboarding hub without hiring more CSMsnot Heap
  • A customer success operations lead who needs onboarding plans visible to the customer rather than buried in an internal Gainsight viewnot Heap
  • An implementation team running a 90-day rollout where the customer needs a live task list showing what is blocked on their sidenot Heap
  • A renewals team that wants each account to see its own usage and value metrics ahead of a renewal conversationnot Heap

Heap

  • User behavior analysisnot EverAfter
  • Conversion optimizationnot EverAfter
  • Product adoptionnot EverAfter
  • Customer journey mappingnot EverAfter
  • A/B testing analysisnot EverAfter

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

EverAfter

  • Base acquired EverAfter on 21 January 2026 and is merging it into a combined engagement platform, so the standalone product roadmap is now subordinate to that integration and renewal packaging is likely to change; get post-integration terms in writing before signing multi-year.
  • EverAfter is an experience layer over data you already hold, so an organisation without Salesforce, HubSpot or a customer success platform feeding it gets very little standalone value and must solve its data problem first.
  • Pricing is not published and third-party transaction data shows an extremely wide range, roughly 9,000 to 125,000 USD a year, which means the quote you receive depends heavily on negotiation rather than on a published rate card.
  • A customer-facing portal only works if customers log into it, and adoption on the customer side is outside your control, so hubs frequently become a well-designed artefact that the CSM still has to chase by email anyway.
  • Building and maintaining differentiated hub templates per segment is genuine ongoing operations work, and teams that bought it to reduce CSM workload often find they have shifted effort to a CS operations person rather than removed it.

Heap

  • No built-in A/B testing or feature flags; requires integration with separate tools for experimentation
  • Group analytics and advanced features require a sales conversation, not self-serve
  • Cloud-only deployment; no self-hosted option for data security or compliance requirements
  • Session replay lacks developer debugging tools compared to PostHog
  • Pricing for Growth and Pro plans requires direct sales contact; no transparency on how pricing scales

Pricing, plan by plan

EverAfter

On request
  • EverAfter$undefined/year
    • Customer-facing hubs
    • No-code studio builder
    • Live CRM data binding

Heap

Free
  • FreeFree
    • Up to 10,000 monthly sessions
    • Basic charts
    • 6 months data history
  • Growth$undefined/custom
    • Custom session pricing
    • Sense AI assistant
    • 12 months data history
  • Pro$undefined/custom
    • Custom session pricing
    • Account analytics
    • Engagement matrix
  • Premier$undefined/custom
    • Custom session pricing
    • Data warehouse integration
    • Unlimited projects

Which should you pick?

Choose EverAfter if

  • You need customer-facing hubs.
  • You work on Web, API.
  • You also want no-code studio.

Choose Heap if

  • You need autocapture.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want retroactive analytics.

Questions people ask

Is EverAfter or Heap better?
Neither clearly leads. EverAfter starts at On request and Heap at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, EverAfter or Heap?
Heap has a free tier; the other does not. Paid plans start at On request for EverAfter and Free for Heap.
Does EverAfter or Heap run on more platforms?
EverAfter runs on Web, API. Heap runs on Web, iOS, Android.
Can I use Heap for free?
Yes. Heap has a free tier, so you can try it without paying. EverAfter starts at On request.
What is EverAfter best used for?
EverAfter is most often used for a software company moving 400 low-touch accounts from email check-ins to a self-serve onboarding hub without hiring more csms, a customer success operations lead who needs onboarding plans visible to the customer rather than buried in an internal gainsight view, an implementation team running a 90-day rollout where the customer needs a live task list showing what is blocked on their side, a renewals team that wants each account to see its own usage and value metrics ahead of a renewal conversation. Of those, a software company moving 400 low-touch accounts from email check-ins to a self-serve onboarding hub without hiring more csms and a customer success operations lead who needs onboarding plans visible to the customer rather than buried in an internal gainsight view are not what Heap is typically brought in for.
What can EverAfter do that Heap cannot?
EverAfter covers Customer-facing hubs, No-code studio, Live CRM data binding, Onboarding plans. Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis.

Answered from the vendors’ own pages

EverAfter: Who owns EverAfter?

Base acquired EverAfter on 21 January 2026. Both companies stated existing customers continue to be supported while the products are integrated.

Heap: What does Heap's autocapture feature do?

Heap's autocapture is a single code snippet that automatically captures every click, swipe, tap, pageview, and form fill on your website and apps without requiring manual event setup. Once installed, Heap captures the entire digital experience of every user on every platform with no ongoing engineering maintenance needed.

Source
EverAfter: Does it replace Gainsight or Totango?

No. It is a customer-facing layer that reads from an internal customer success platform or CRM, so most buyers run it alongside one rather than instead of one.

Heap: What are Heap's pricing plans and how much do they cost?

Heap offers a Free plan for up to 10,000 monthly sessions. Growth, Pro, and Premier plans use custom session-based pricing that requires contacting sales for a quote. Free includes basic charts and 6 months data history. Growth adds the Sense AI assistant. Pro adds account analytics. Premier adds data warehouse integration and dedicated customer success management.

Source
EverAfter: What does it cost?

Pricing is not published. Third-party transaction data places annual contracts roughly between 9,000 and 125,000 USD depending on scale and scope.

Heap: Does Heap include session replay and A/B testing?

Heap includes integrated session replay showing exactly what users did on your site. However, Heap does not include built-in A/B testing or feature flags. Teams requiring these capabilities must use separate tools or integrate with third-party platforms.

Source
EverAfter: Do I need engineers to build the portals?

No. The studio is designed for a non-technical CS operations person to assemble widgets and templates, which is its main practical advantage.

Heap: What integrations does Heap support?

Heap supports over 100 integrations connecting to business tools including marketing platforms, CRMs, and data warehouses. This allows insights to reach relevant teams and ensures data flows to other business systems automatically.

Source
Heap: Does Heap offer self-hosting or is it cloud-only?

Heap is cloud-only and does not offer self-hosted options. Organizations requiring on-premises deployment should consider alternatives like PostHog which supports self-hosting alongside its cloud product.

Source
Heap: What is Sense and how does it help with analytics?

Sense Chat is Heap's AI assistant that enables users to access analytics without extensive technical knowledge. It allows teams to ask questions about user behavior and get answers directly without lengthy onboarding or technical expertise, making insights more accessible to non-technical stakeholders.

Source
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