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Eventbrite vs Ticketmaster

Eventbrite logo

Eventbrite

Software

Where event planners thrive

From
Free
Rated
-
Full reviewWebsite
Ticketmaster logo

Ticketmaster

Software

The global leader in live event ticketing

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Eventbrite has a free tier, so it costs nothing to try first.
  • Each has a real cost: Eventbrite service fees total 6.59% + $1.79 per ticket (3.7% service + 2.9% payment processing), among the highest in the industry; Ticketmaster high fees of 10-30% per ticket with some events reaching 40%, higher than competing platforms
  • They diverge on capability: Eventbrite covers Event Discovery, Ticketmaster covers Ticket sales.

Where they differ

Only the attributes on which Eventbrite and Ticketmaster actually diverge.

Attributes where Eventbrite and Ticketmaster differ
AttributeEventbriteTicketmaster
Starting priceFreeOn request
Pricing modelUnknowntransaction
Free tierYesNo
Founded20061978

Identical on both: platforms (Web, iOS, Android), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Eventbrite

  • Event Discovery
  • Ticketing
  • Event Management
  • Marketing Tools
  • Analytics
  • Virtual Events
  • Mailchimp
  • Salesforce

Only in Ticketmaster

  • Ticket sales
  • Mobile ticketing
  • Verified tickets
  • Resale marketplace
  • Venue management
  • Spotify
  • Apple Music
  • Facebook

Both cover

  • Ios support
  • Android support
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Eventbrite

  • Selling tickets for concerts, festivals and nightlife eventsnot Ticketmaster
  • Running conferences and corporate events with registrationnot Ticketmaster
  • Nonprofit fundraising eventsnot Ticketmaster
  • Reserved seating and timed entry admissionnot Ticketmaster
  • Promoting events through the Eventbrite marketplace and paid adsnot Ticketmaster

Ticketmaster

  • Event planningnot Eventbrite
  • Ticket salesnot Eventbrite
  • Attendee managementnot Eventbrite
  • Virtual eventsnot Eventbrite
  • Event marketingnot Eventbrite

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Eventbrite

  • Service fees total 6.59% + $1.79 per ticket (3.7% service + 2.9% payment processing), among the highest in the industry
  • Holds 20% of net sales in reserve until event completion and delays payout 3 days after event, creating cash flow problems for organizers
  • Limited event page customization with no white-label option and events must be registered on eventbrite.com domain

Ticketmaster

  • High fees of 10-30% per ticket with some events reaching 40%, higher than competing platforms
  • Delayed real-time data on seat availability and resale pricing
  • Strict API rate limits and limited customization for partner integrations
  • Found guilty of operating an illegal monopoly in live concert ticketing by federal jury in April 2026
  • Anticompetitive practices that limit competition for event organizers

Pricing, plan by plan

Eventbrite

Free
  • FreeFree
    • Unlimited free events
    • No platform fees for free events
  • Pro$15/month
    • Email marketing
    • Custom branding
    • Advanced analytics

Ticketmaster

On request
  • StandardFree
    • Global distribution
    • Mobile ticketing
    • Fan verification

Which should you pick?

Choose Eventbrite if

  • You need event discovery.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want ticketing.
Eventbrite review

Choose Ticketmaster if

  • You need ticket sales.
  • You work on Web, iOS, Android.
  • You also want mobile ticketing.
Ticketmaster review

Questions people ask

Is Eventbrite or Ticketmaster better?
Neither clearly leads. Eventbrite starts at Free and Ticketmaster at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Eventbrite or Ticketmaster?
Eventbrite has a free tier; the other does not. Paid plans start at Free for Eventbrite and On request for Ticketmaster.
Does Eventbrite or Ticketmaster run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
Can I use Eventbrite for free?
Yes. Eventbrite has a free tier, so you can try it without paying. Ticketmaster starts at On request.
What is Eventbrite best used for?
Eventbrite is most often used for selling tickets for concerts, festivals and nightlife events, running conferences and corporate events with registration, nonprofit fundraising events, reserved seating and timed entry admission. Of those, selling tickets for concerts, festivals and nightlife events and running conferences and corporate events with registration are not what Ticketmaster is typically brought in for.
What can Eventbrite do that Ticketmaster cannot?
Eventbrite covers Event Discovery, Ticketing, Event Management, Marketing Tools. Ticketmaster covers Ticket sales, Mobile ticketing, Verified tickets, Resale marketplace. Both handle Ios support, Android support, Web support.

Answered from the vendors’ own pages

Eventbrite: Is Eventbrite free for hosting free events?

Yes, Eventbrite is completely free for events with free tickets. You can publish unlimited free events with no platform fees, service fees, or payment processing fees. Features like custom branding and advanced analytics are only available on paid plans.

Source
Ticketmaster: How much does Ticketmaster charge in fees?

Ticketmaster typically charges a service fee of 10-30% of the ticket price (sometimes reaching 40% for high-demand events), plus facility fees and order processing fees. Combined fees often result in buyers paying approximately 27% on top of face value.

Source
Eventbrite: What are the fees for paid-ticket events in the US?

Eventbrite charges 3.7% plus $1.79 per ticket sold, plus 2.9% payment processing fee per order. Organizers can pass these fees to attendees or absorb them.

Source
Ticketmaster: Who sets ticket prices on Ticketmaster?

Event organizers set the base face value of tickets based on production costs, venue size, and event interest. However, service fees and facility fees are generally negotiated and shared between various parties including Ticketmaster and venues.

Source
Eventbrite: When do I receive payments from ticket sales?

Payouts are sent 3 days after your event ends (or on a custom schedule if you set one), and funds appear in your bank account within 5 business days in the US or 7 days internationally. Eventbrite also holds 20% in reserve until after the event to cover refunds and chargebacks.

Source
Ticketmaster: Does Ticketmaster have an API?

Yes, Ticketmaster provides a Partner API and 3rd Party Integration API for developers. However, the API has strict rate limits, poor resale control, and delays in real-time seat-level and resale data updates.

Source
Eventbrite: Can I customize branding on my event page?

Customization is limited to basic colors and images. You cannot white-label the event page or remove Eventbrite branding, and all registration flows pass through Eventbrite's domain, not your own.

Source
Ticketmaster: What is Ticketmaster's current legal status?

In April 2026, a federal jury found that Live Nation and subsidiary Ticketmaster operated an illegal monopoly in live concert and ticketing markets. In March 2026, they settled with the DOJ agreeing to cap service fees at 15% at certain venues and divest control of 13 amphitheaters.

Source
Eventbrite: Does Eventbrite offer an API for integrations?

Yes, Eventbrite provides an OAuth API for developers to build custom integrations. Full documentation is available on their platform portal with support for app authentication and API keys.

Source
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Related pages

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