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Technology · head to head

Drift vs Maze

Drift logo

Drift

Technology

The Conversation Cloud

From
$2500/month
Rated
-
Full reviewWebsite
Maze logo

Maze

Technology

The continuous product discovery platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Maze has a free tier, so it costs nothing to try first.
  • Each has a real cost: Drift product is being sunset by Salesloft with successor service (1mind) recommended; Maze maze publishes no prices on its pricing page; every plan routes to contact sales, so pricing is by quote only with no published rate or minimum
  • They diverge on capability: Drift covers Live chat, Maze covers Prototype testing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Drift and Maze actually diverge.

Attributes where Drift and Maze differ
AttributeDriftMaze
Starting price$2500/monthFree
Pricing modelUnknownsubscription
Free tierNoYes
PlatformsWebWeb, Mobile, Api
Founded20152018

Identical on both: user rating (Not yet rated), category (Technology).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Drift

  • Live chat
  • AI chatbots
  • Meeting scheduling
  • Email sequences
  • Visitor intelligence
  • Conversation routing
  • Mobile app
  • Salesforce

Only in Maze

  • Prototype testing
  • Usability testing
  • Card sorting
  • Tree testing
  • Surveys
  • 5-second tests
  • A/B testing
  • Figma

Both cover

  • Analytics dashboard
  • Slack
  • Microsoft Teams
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Drift

  • Lead qualificationnot Maze
  • Meeting bookingnot Maze
  • Customer supportnot Maze
  • Account-based marketingnot Maze
  • Sales accelerationnot Maze

Maze

  • User research and testingnot Drift
  • AI-powered moderation featuresnot Drift
  • Prototype and website testingnot Drift
  • User feedback panelsnot Drift

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Drift

  • Product is being sunset by Salesloft with successor service (1mind) recommended
  • Mandatory bundling within Salesloft increases cost
  • No free tier available
  • Customer support and knowledge base have been deprioritized
  • Limited to enterprise B2B pipeline generation focus

Maze

  • Maze publishes no prices on its pricing page; every plan routes to contact sales, so pricing is by quote only with no published rate or minimum
  • The AI study builder, AI moderated interviews and moderated interview studies are Enterprise only
  • Mobile testing and testing through the Maze mobile app are Enterprise only
  • Interview scheduling, card sorting and information architecture testing are Enterprise only
  • Role-based access, SSO and compliance controls are Enterprise only
  • Panel recruitment is available on all plans but with stated limits, and prototype testing carries limits below Enterprise
  • Qualitative analysis of clip recordings, interview transcription and automated theme analysis are Enterprise only

Pricing, plan by plan

Drift

$2500/month

No published plan breakdown. See the Drift review.

Maze

Free
  • FreeFree
    • 1 active project
    • Preview link testing
    • Basic analytics
  • Starter$75/month
    • 3 active projects
    • Unlimited responses
    • Advanced analytics
  • Team$150/month
    • Unlimited projects
    • Team collaboration
    • Custom branding
  • Enterprise$undefined/month
    • Everything in Team
    • SSO
    • Dedicated CSM

Which should you pick?

Choose Drift if

  • You need live chat.
  • You also want ai chatbots.
Drift review

Choose Maze if

  • You need prototype testing.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want usability testing.
Maze review

Questions people ask

Is Drift or Maze better?
Neither clearly leads. Drift starts at $2500/month and Maze at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Drift or Maze?
Maze has a free tier; the other does not. Paid plans start at $2500/month for Drift and Free for Maze.
Does Drift or Maze run on more platforms?
Drift runs on Web. Maze runs on Web, Mobile, Api.
Can I use Maze for free?
Yes. Maze has a free tier, so you can try it without paying. Drift starts at $2500/month.
What is Drift best used for?
Drift is most often used for lead qualification, meeting booking, customer support, account-based marketing. Of those, lead qualification and meeting booking are not what Maze is typically brought in for.
What can Drift do that Maze cannot?
Drift covers Live chat, AI chatbots, Meeting scheduling, Email sequences. Maze covers Prototype testing, Usability testing, Card sorting, Tree testing. Both handle Analytics dashboard, Slack, Microsoft Teams, SOC2.

Answered from the vendors’ own pages

Drift: What is the current status of Drift in 2026?

On March 6, 2026, Clari and Salesloft announced the gradual sunset of Drift's conversational marketing solution, with 1mind named as its exclusive AI successor. Drift remains available but its future is limited.

Source
Maze: Does Maze offer a free trial or freemium tier?

Maze site indicates 'Try Maze for free' option, suggesting free tier or trial availability, but specific terms and limitations not stated on main page.

Source
Drift: How much does Drift cost?

Drift pricing starts around $2,500/month ($30,000/year) for Premium chat-only capabilities, with Enterprise plans exceeding $80,000/year. Drift is bundled within Salesloft and billed annually only.

Source
Maze: Can I request a custom demo if standard plans don't fit my needs?

Yes, Maze offers 'Request a demo' option, indicating willingness to discuss custom requirements and potentially custom pricing arrangements.

Source
Drift: What features come with Drift Premium?

Premium plans include live chat widget, custom chatbot flows, meeting scheduling with calendar integration, basic playbooks, email sequences, and standard integrations.

Source
Maze: What testing capabilities does Maze include in paid plans?

Maze features AI Moderator, prototype testing, panel recruitment, and website testing capabilities across plans, but specific feature tiers and pricing not disclosed publicly.

Source
Drift: Does Drift offer a free plan?

No, Drift no longer publicly advertises a free plan as of 2026. All plans require annual billing through Salesloft.

Source
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