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Databases · head to head

Cloudinary vs Cockroach Labs

Cloudinary logo

Cloudinary

Databases

Image and video API for developers

From
Free
Rated
-
Cockroach Labs logo

Cockroach Labs

Databases

The cloud-native distributed SQL database

From
Free
Rated
-

The short version

  • Each has a real cost: Cloudinary free plan includes only 25 monthly credits and is limited to 3 users and 1 account; Cockroach Labs basic and Standard tiers limited to AWS and GCP (select regions only)
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Cloudinary and Cockroach Labs actually diverge.

Attributes where Cloudinary and Cockroach Labs differ
AttributeCloudinaryCockroach Labs
PlatformsWebAWS, GCP, Azure
FoundedUnknown2015

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated), category (Databases).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cloudinary

Nothing recorded that Cockroach Labs does not also cover.

Only in Cockroach Labs

  • Distributed SQL
  • Automatic Sharding
  • Multi-region Replication
  • Geo-partitioning
  • ACID Transactions
  • Horizontal Scaling
  • Survivability
  • PostgreSQL Compatibility

What people use each for

The jobs each tool is most often brought in to do.

Cloudinary

  • Automating image transformations and delivery across multiple devicesnot Cockroach Labs
  • Generating AI-powered image captions and alternative text at scalenot Cockroach Labs
  • Transcoding and optimizing video with automatic subtitle generationnot Cockroach Labs
  • Building workflow automation for content teams without codingnot Cockroach Labs

Cockroach Labs

  • Distributed SQL database for scalable applicationsnot Cloudinary
  • Multi-region deployment and failovernot Cloudinary

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cloudinary

  • Free plan includes only 25 monthly credits and is limited to 3 users and 1 account
  • Enterprise plan pricing is custom; rates not published
  • Monthly billing is more expensive than annual; yearly plan is $89/month for Plus ($224/month for Advanced)

Cockroach Labs

  • Basic and Standard tiers limited to AWS and GCP (select regions only)
  • Azure support restricted to Advanced tier only
  • Basic tier limited to 50 million RUs and 10 GiB storage per month
  • Advanced tier starts at $0.60/hour for 4 vCPUs minimum
  • 3 TiB maximum storage on Basic and Standard tiers, 10 TiB per node on Advanced

Pricing, plan by plan

Cloudinary

Free
  • FreeFree
    • Upload widget
    • API
    • Search
  • Plus$99/month
    • All Free features
    • S3 bucket backup
    • Auto-tagging search
  • Advanced$249/month
    • All Plus features
    • Custom domain (CNAME)
    • Optional HTTPS SSL
  • Enterprise$null/custom
    • Multi-CDN infrastructure
    • Enterprise SLAs
    • Designated success manager

Cockroach Labs

Free

No published plan breakdown. See the Cockroach Labs review.

Which should you pick?

Choose Cloudinary if

  • You want to start without paying.

Choose Cockroach Labs if

  • You need distributed sql.
  • You want to start without paying.
  • You work on AWS, GCP, Azure.
  • You also want automatic sharding.

Questions people ask

Is Cloudinary or Cockroach Labs better?
Neither clearly leads. Cloudinary starts at Free and Cockroach Labs at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cloudinary or Cockroach Labs?
Cloudinary starts at Free and Cockroach Labs at Free.
Does Cloudinary or Cockroach Labs run on more platforms?
Cloudinary runs on Web. Cockroach Labs runs on AWS, GCP, Azure.
Can I use Cloudinary for free?
Both have a free tier, so you can try either at no cost before committing.
What is Cloudinary best used for?
Cloudinary is most often used for automating image transformations and delivery across multiple devices, generating ai-powered image captions and alternative text at scale, transcoding and optimizing video with automatic subtitle generation, building workflow automation for content teams without coding. Of those, automating image transformations and delivery across multiple devices and generating ai-powered image captions and alternative text at scale are not what Cockroach Labs is typically brought in for.
What can Cloudinary do that Cockroach Labs cannot?
Cockroach Labs covers Distributed SQL, Automatic Sharding, Multi-region Replication, Geo-partitioning.

Answered from the vendors’ own pages

Cloudinary: What are included in Cloudinary's free plan?

Cloudinary's free plan includes upload widget, API access, search, remote fetch, auto-backup, revision tracking, image and video transformations, video transcoding, and CDN delivery. The free plan includes 25 monthly credits, 3 users, and 1 account with community support.

Source
Cockroach Labs: What does the free Basic tier include?

The Basic tier is free and includes 50 million RUs and 10 GiB storage per month, with a maximum compute of 30K RU/sec. No credit card is required to start.

Source
Cloudinary: How does Cloudinary's credit system work?

Cloudinary credits measure usage: one credit equals 1,000 transformations, or 1 GB managed storage, or 1 GB image bandwidth, or 2 GB video bandwidth. The free plan grants 25 credits per month, Plus plan 225 monthly credits, and Advanced plan 600 monthly credits.

Source
Cockroach Labs: How much do the paid tiers cost?

Standard tier starts at $0.18 per hour for 2 vCPUs, and Advanced tier starts at $0.60 per hour for 4 vCPUs. Both tiers support additional resources with higher costs for increased compute and storage.

Source
Cloudinary: What is the difference between Cloudinary Plus and Advanced plans?

Plus plan costs $99/month (or $89/month annually) and includes S3 backup, auto-tagging, and expedited support for up to 3 users across 2 accounts with 225 credits. Advanced is $249/month ($224/month annually), adds custom domain (CNAME) and SSL options for 5 users across 3 accounts with 600 credits.

Source
Cockroach Labs: What are the storage limits for each tier?

Basic plan supports up to 3 TiB storage, Standard tier up to 3 TiB, and Advanced tier up to 10 TiB per node with unlimited total storage.

Source
Cloudinary: Does Cloudinary offer annual billing discounts?

Yes. Cloudinary's annual billing provides discounts: Plus plan is $89/month when billed yearly (versus $99/month monthly), and Advanced plan is $224/month when billed yearly (versus $249/month monthly).

Source
Cockroach Labs: Can I get trial credits before paying?

Yes, new users can try CockroachDB free with $400 in credits. The Basic and Standard plans do not require a credit card to start.

Source
Cockroach Labs: Do legacy contracts have different pricing?

Customers with annual or multi-year contracts entered before December 1, 2024 can view legacy pricing terms on a separate page, which apply until their contract renewal date.

Source
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