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Software · head to head

Clay vs Zeplin

Clay logo

Clay

Software

Data platform for sales teams

From
On request
Rated
-
Full reviewWebsite
Zeplin logo

Zeplin

Software

Design handoff and developer collaboration

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Zeplin has a free tier, so it costs nothing to try first.
  • Each has a real cost: Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently; Zeplin the free plan is limited to 1 project and 100 screens and works only in a personal workspace
  • They diverge on capability: Clay covers Data enrichment, Zeplin covers Design specs.

Where they differ

Only the attributes on which Clay and Zeplin actually diverge.

Attributes where Clay and Zeplin differ
AttributeClayZeplin
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWebWeb, Desktop, Mobile
Founded20212014

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clay

  • Data enrichment
  • Contact management
  • Workflow automation
  • Integration
  • API access
  • Salesforce
  • HubSpot
  • Zapier

Only in Zeplin

  • Design specs
  • Asset export
  • Code snippets
  • Design tokens
  • Comments
  • Version control
  • Handoff workflow
  • Accessibility checks

Both cover

  • Slack
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Clay

  • Enriching prospect lists from multiple data providers in one tablenot Zeplin
  • Building automated outbound research and outreach workflowsnot Zeplin

Zeplin

  • Handing off design specs from Figma or Sketch to developersnot Clay
  • Sharing screens, assets and style guides with an engineering teamnot Clay
  • Reviewing and commenting on design versionsnot Clay

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clay

  • Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
  • The free plan allows 500 actions, 100 data credits and 200 rows per table
  • The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
  • The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it

Zeplin

  • The free plan is limited to 1 project and 100 screens and works only in a personal workspace
  • Free plan AI reviews are capped at 3 per week
  • Role based permissions require the Advanced plan or higher
  • Single sign on, multi factor authentication, activity logs and invoiced billing are Enterprise only
  • Priority 24 hour support is Enterprise only
  • Basic plan caps screens at 1,000 per project and is priced per project rather than per seat
  • Enterprise pricing is by quote with no published rate

Pricing, plan by plan

Clay

On request
  • Pricing upon request$undefined/month
    • Data enrichment
    • Integration
    • Support

Zeplin

Free
  • FreeFree
    • 1 project
    • 1 workspace
    • Basic specs
  • Starter$19/month
    • Unlimited projects
    • Multiple workspaces
    • Advanced specs
  • Professional$49/month
    • Everything in Starter
    • Team collaboration
    • Admin controls

Which should you pick?

Choose Clay if

  • You need data enrichment.
  • You also want contact management.
Clay review

Choose Zeplin if

  • You need design specs.
  • You want to start without paying.
  • You work on Web, Desktop, Mobile.
  • You also want asset export.
Zeplin review

Questions people ask

Is Clay or Zeplin better?
Neither clearly leads. Clay starts at On request and Zeplin at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clay or Zeplin?
Zeplin has a free tier; the other does not. Paid plans start at On request for Clay and Free for Zeplin.
Does Clay or Zeplin run on more platforms?
Clay runs on Web. Zeplin runs on Web, Desktop, Mobile.
Can I use Zeplin for free?
Yes. Zeplin has a free tier, so you can try it without paying. Clay starts at On request.
What is Clay best used for?
Clay is most often used for enriching prospect lists from multiple data providers in one table, building automated outbound research and outreach workflows. Of those, enriching prospect lists from multiple data providers in one table and building automated outbound research and outreach workflows are not what Zeplin is typically brought in for.
What can Clay do that Zeplin cannot?
Clay covers Data enrichment, Contact management, Workflow automation, Integration. Zeplin covers Design specs, Asset export, Code snippets, Design tokens. Both handle Slack, GDPR.
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