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Podcasting · head to head

Chartable vs Triple Whale

Chartable logo

Chartable

Podcasting

Podcast analytics and attribution platform

From
Free
Rated
-
Full reviewWebsite
Triple Whale logo

Triple Whale

Marketing

The operating system for e-commerce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Chartable shut down on 12 December 2024. Spotify, which acquired Chartable in February 2022, announced the closure on 27 September 2024 and folded parts of it into Spotify for Podcasters; Triple Whale shopify-first focus limits functionality for multi-platform ecommerce operations beyond Shopify ecosystem
  • They diverge on capability: Chartable covers Download analytics, Triple Whale covers First-party attribution.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Chartable and Triple Whale actually diverge.

Attributes where Chartable and Triple Whale differ
AttributeChartableTriple Whale
Pricing modelfreemiumUnknown
CategoryPodcastingMarketing
Founded20172021

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Chartable

  • Download analytics
  • Chart rankings
  • SmartLinks tracking
  • Attribution
  • SmartPromos
  • Cross-promotion analytics
  • All podcast platforms
  • Advertising networks

Only in Triple Whale

  • First-party attribution
  • Real-time dashboard
  • Creative analytics
  • Sonar AI assistant
  • Pixel tracking
  • Profit tracking
  • Cohort analysis
  • Benchmarking

Both cover

  • Data encryption
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Chartable

  • Podcast analyticsnot Triple Whale
  • Marketing attributionnot Triple Whale
  • Chart trackingnot Triple Whale
  • Growth measurementnot Triple Whale

Triple Whale

  • Marketing analyticsnot Chartable
  • Attribution trackingnot Chartable
  • Profit optimizationnot Chartable
  • Creative testingnot Chartable

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Chartable

  • Shut down on 12 December 2024. Spotify, which acquired Chartable in February 2022, announced the closure on 27 September 2024 and folded parts of it into Spotify for Podcasters
  • The tracking prefixes no longer function, and shows still carrying one need it removed
  • chartable.com now redirects to Spotify's Megaphone site

Triple Whale

  • Shopify-first focus limits functionality for multi-platform ecommerce operations beyond Shopify ecosystem
  • Creative analytics and advanced features sold as add-ons beyond base plan pricing
  • GMV-based pricing for larger brands creates unpredictable costs at scale

Pricing, plan by plan

Chartable

Free
  • FreeFree
    • Chart tracking
    • Basic analytics
    • 1 podcast
  • Indie$20/month
    • Advanced analytics
    • SmartLinks
    • Attribution
  • Team$100/month
    • Multiple podcasts
    • SmartPromos
    • Team access
  • Enterprise$undefined/month
    • Unlimited podcasts
    • Custom integrations
    • API access

Triple Whale

Free
  • Founders DashboardFree
    • Basic analytics
    • Dashboard access
  • Starter$179/month
    • Multi-touch attribution
    • Sonar Send
    • Analytics dashboard
  • Advanced$259/month
    • All Starter features
    • Advanced analytics
    • Add-ons available

Which should you pick?

Choose Chartable if

  • You need download analytics.
  • You want to start without paying.
  • You also want chart rankings.
Chartable review

Choose Triple Whale if

  • You need first-party attribution.
  • You want to start without paying.
  • You also want real-time dashboard.
Triple Whale review

Questions people ask

Is Chartable or Triple Whale better?
Neither clearly leads. Chartable starts at Free and Triple Whale at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Chartable or Triple Whale?
Chartable starts at Free and Triple Whale at Free.
Does Chartable or Triple Whale run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Chartable for free?
Both have a free tier, so you can try either at no cost before committing.
What is Chartable best used for?
Chartable is most often used for podcast analytics, marketing attribution, chart tracking, growth measurement. Of those, podcast analytics and marketing attribution are not what Triple Whale is typically brought in for.
What can Chartable do that Triple Whale cannot?
Chartable covers Download analytics, Chart rankings, SmartLinks tracking, Attribution. Triple Whale covers First-party attribution, Real-time dashboard, Creative analytics, Sonar AI assistant. Both handle Data encryption, Web support.

Answered from the vendors’ own pages

Chartable: How much does Megaphone (formerly Chartable) Professional plan cost?

The Professional plan is $99 per month and includes hosting, distribution, campaign management, analytics, monetization tools via Spotify Audience Network, and live chat support Monday through Friday 4am-9pm ET.

Source
Triple Whale: What is Triple Whale's pricing structure?

Triple Whale offers a free Founders Dashboard, Starter plan at $179/month, Advanced plan at $259/month, and Custom plans starting at $539/month. Brands above $5M GMV use GMV-based pricing, with brands at $10M-$15M GMV paying approximately $1,849/month.

Source
Chartable: What does the Enterprise plan cost?

Enterprise plan pricing is custom and requires contacting the company. It includes all Professional features plus API access, Metrics Export Service, and comprehensive monetization tools that scale with publisher growth.

Source
Triple Whale: Does Triple Whale integrate with Shopify?

Yes. Triple Whale is a Shopify-focused analytics platform that natively integrates with Shopify stores and connects to Meta, Google, and TikTok for multi-touch attribution.

Source
Chartable: Are there any trial periods or free options?

No trial period or free tier is mentioned on the Megaphone pricing page. Customers interested in Enterprise plans should contact the company for quotes and additional information.

Source
Triple Whale: What AI features does Triple Whale offer?

Triple Whale includes Moby Actions for automated operations like pausing underperforming ad sets and sending segments to Klaviyo, plus Compass with MMM, incrementality testing, and AI agent suite capabilities.

Source
Chartable: Does the Professional plan include unlimited users?

Yes, the Professional plan includes unlimited users with role-based permissions for managing team access and responsibilities.

Source
Triple Whale: Is there a free plan?

Yes. Triple Whale offers a free Founders Dashboard for basic analytics access, but advanced features and full attribution require paid plans.

Source
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