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Software · head to head

CharlieHR vs Google Analytics

CharlieHR logo

CharlieHR

Software

HR software built for small businesses

From
£5/month
Rated
-
Google Analytics logo

Google Analytics

Software

Get to know your customers

From
Free
Rated
-

The short version

  • Only Google Analytics has a free tier, so it costs nothing to try first.
  • Each has a real cost: CharlieHR limited payroll integration capabilities compared to dedicated payroll platforms; Google Analytics data retention limited to maximum 26 months on standard properties, with automatic deletion after retention period expires
  • They diverge on capability: CharlieHR covers Employee Database, Google Analytics covers Real-time analytics.

Where they differ

Only the attributes on which CharlieHR and Google Analytics actually diverge.

Attributes where CharlieHR and Google Analytics differ
AttributeCharlieHRGoogle Analytics
Starting price£5/monthFree
Pricing modelUnknownfreemium
Free tierNoYes
PlatformsWeb, Mobile (iOS/Android)Web
Founded20151998

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CharlieHR

  • Employee Database
  • Time Off Management
  • Onboarding
  • Performance Reviews
  • Team Engagement
  • Company Directory
  • Slack
  • Google Workspace

Only in Google Analytics

  • Real-time analytics
  • Audience insights
  • Acquisition tracking
  • Behavior flow
  • Conversion tracking
  • Custom reports
  • Mobile analytics
  • E-commerce tracking

What people use each for

The jobs each tool is most often brought in to do.

CharlieHR

No use cases recorded yet. See the CharlieHR review.

Google Analytics

  • Website and web application analyticsnot CharlieHR
  • Event tracking and user behaviour analysisnot CharlieHR
  • Traffic source and conversion trackingnot CharlieHR

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CharlieHR

  • Limited payroll integration capabilities compared to dedicated payroll platforms
  • Pricing structure geared toward UK and Europe, with limited localization for other regions
  • Add-on services like Charlie Recruit and Charlie Advice incur additional costs
  • Smaller employee base (approximately 30 people) compared to enterprise HR competitors

Google Analytics

  • Data retention limited to maximum 26 months on standard properties, with automatic deletion after retention period expires
  • Large and XL properties capped at 2-month data retention only
  • Age, gender, and interest data always expire after 2 months regardless of retention settings
  • Free tier does not include GA360 advanced features

Pricing, plan by plan

CharlieHR

£5/month
  • Core HR (Teams 1-4)$5/month
    • Employee onboarding
    • Time off management
    • Document storage

Google Analytics

Free

No published plan breakdown. See the Google Analytics review.

Which should you pick?

Choose CharlieHR if

  • You need employee database.
  • You work on Web, Mobile (iOS/Android).
  • You also want time off management.

Choose Google Analytics if

  • You need real-time analytics.
  • You want to start without paying.
  • You also want audience insights.

Questions people ask

Is CharlieHR or Google Analytics better?
Neither clearly leads. CharlieHR starts at £5/month and Google Analytics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CharlieHR or Google Analytics?
Google Analytics has a free tier; the other does not. Paid plans start at £5/month for CharlieHR and Free for Google Analytics.
Does CharlieHR or Google Analytics run on more platforms?
CharlieHR runs on Web, Mobile (iOS/Android). Google Analytics runs on Web.
Can I use Google Analytics for free?
Yes. Google Analytics has a free tier, so you can try it without paying. CharlieHR starts at £5/month.
What can CharlieHR do that Google Analytics cannot?
CharlieHR covers Employee Database, Time Off Management, Onboarding, Performance Reviews. Google Analytics covers Real-time analytics, Audience insights, Acquisition tracking, Behavior flow.

Answered from the vendors’ own pages

CharlieHR: Does CharlieHR offer a free plan?

CharlieHR does not have a free plan, but offers a 7-day free trial without requiring a credit card. Pricing starts at £5/month for teams of 1-4 employees.

Source
CharlieHR: What are CharlieHR's core features?

Core features include employee onboarding, time off tracking, performance reviews, document storage, employee engagement tools, and benefits management with access to 30,000+ discounts.

Source
CharlieHR: Does CharlieHR integrate with payroll systems?

CharlieHR integrates with major HR tech stacks and offers add-on services like Charlie Recruit for hiring automation. Payroll integration capabilities depend on the specific payroll provider you use.

Source
CharlieHR: Is CharlieHR GDPR compliant?

Yes. CharlieHR is GDPR-compliant and ISO 27001-certified, providing strong data security and privacy compliance for European businesses.

Source
CharlieHR: Does CharlieHR support multi-currency?

CharlieHR's pricing is primarily in GBP (British Pounds). International users can access the platform but currency and localization options may be limited.

Source

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