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Software · head to head

Employment Hero vs Google Analytics

Employment Hero logo

Employment Hero

Software

Australian HR, payroll and recruitment platform for employment management

From
On request
Rated
-
Full reviewWebsite
Google Analytics logo

Google Analytics

Software

Get to know your customers

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Google Analytics has a free tier, so it costs nothing to try first.
  • Each has a real cost: Employment Hero hR Essentials at AUD 10/employee/month requires a minimum of 10 users, so it cannot be bought for a team smaller than that even if actual headcount is lower; Google Analytics data retention limited to maximum 26 months on standard properties, with automatic deletion after retention period expires

Where they differ

Only the attributes on which Employment Hero and Google Analytics actually diverge.

Attributes where Employment Hero and Google Analytics differ
AttributeEmployment HeroGoogle Analytics
Starting priceOn requestFree
Pricing modelsubscriptionfreemium
Free tierNoYes
FoundedUnknown1998

Identical on both: platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Employment Hero

Nothing recorded that Google Analytics does not also cover.

Only in Google Analytics

  • Real-time analytics
  • Audience insights
  • Acquisition tracking
  • Behavior flow
  • Conversion tracking
  • Custom reports
  • Mobile analytics
  • E-commerce tracking

What people use each for

The jobs each tool is most often brought in to do.

Employment Hero

No use cases recorded yet. See the Employment Hero review.

Google Analytics

  • Website and web application analyticsnot Employment Hero
  • Event tracking and user behaviour analysisnot Employment Hero
  • Traffic source and conversion trackingnot Employment Hero

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Employment Hero

  • HR Essentials at AUD 10/employee/month requires a minimum of 10 users, so it cannot be bought for a team smaller than that even if actual headcount is lower
  • Core features like payroll, chat and rostering are unbundled add-ons billed separately per employee, for example Managed Payroll costs an extra AUD 20/employee/month with a AUD 400 monthly minimum

Google Analytics

  • Data retention limited to maximum 26 months on standard properties, with automatic deletion after retention period expires
  • Large and XL properties capped at 2-month data retention only
  • Age, gender, and interest data always expire after 2 months regardless of retention settings
  • Free tier does not include GA360 advanced features

Pricing, plan by plan

Employment Hero

On request

No published plan breakdown. See the Employment Hero review.

Google Analytics

Free

No published plan breakdown. See the Google Analytics review.

Which should you pick?

Choose Employment Hero if

Nothing in the data separates Employment Hero from Google Analytics on the points above - pick on price and on how each one feels to use.

Employment Hero review

Choose Google Analytics if

  • You need real-time analytics.
  • You want to start without paying.
  • You also want audience insights.
Google Analytics review

Questions people ask

Is Employment Hero or Google Analytics better?
Neither clearly leads. Employment Hero starts at On request and Google Analytics at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Employment Hero or Google Analytics?
Google Analytics has a free tier; the other does not. Paid plans start at On request for Employment Hero and Free for Google Analytics.
Does Employment Hero or Google Analytics run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Google Analytics for free?
Yes. Google Analytics has a free tier, so you can try it without paying. Employment Hero starts at On request.
What can Employment Hero do that Google Analytics cannot?
Google Analytics covers Real-time analytics, Audience insights, Acquisition tracking, Behavior flow.
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Related pages

More on Employment Hero

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