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Maritime · head to head

CargoSmart vs Turvo

CargoSmart logo

CargoSmart

Maritime

Global shipment visibility and intelligence

From
Free
Rated
-
Turvo logo

Turvo

Logistics

Collaborative TMS for freight brokers and 3PLs, owned by cold chain operator Lineage

From
On request
Rated
-

The short version

  • Only CargoSmart has a free tier, so it costs nothing to try first.
  • Each has a real cost: CargoSmart no pricing published on website; Turvo turvo is owned by Lineage, a large cold storage and logistics operator, so competing 3PLs are placing operational and rate data with a platform under a competitor group; the separation is contractual, not structural.
  • They diverge on capability: CargoSmart covers Real-time tracking, Turvo covers Shared shipment feed.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which CargoSmart and Turvo actually diverge.

Attributes where CargoSmart and Turvo differ
AttributeCargoSmartTurvo
Starting priceFreeOn request
Pricing modelsubscriptionquote
Free tierYesNo
CategoryMaritimeLogistics
Founded2000Unknown

Identical on both: platforms (Web, Ios, Android, Api), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CargoSmart

  • Real-time tracking
  • ETA predictions
  • Exception management
  • Carbon tracking
  • SAP TM
  • Oracle
  • Shipping lines
  • TMS

Only in Turvo

  • Shared shipment feed
  • Order and load management
  • Carrier sourcing
  • Driver mobile app
  • Accounting and settlement
  • Open API
  • Analytics

What people use each for

The jobs each tool is most often brought in to do.

CargoSmart

  • Logistics and cargo managementnot Turvo
  • Shipping and supply chain coordinationnot Turvo
  • Freight forwarding servicesnot Turvo

Turvo

  • A mid-sized freight brokerage trying to raise loads per operator without adding dispatch headcountnot CargoSmart
  • A 3PL that wants its shipper customers to see live load status without building and maintaining a customer portalnot CargoSmart
  • A shipper with an in-house brokerage arm needing one system for both managed transport and purchased capacitynot CargoSmart
  • A carrier-facing operation replacing email and phone check calls with structured status events tied to the load recordnot CargoSmart

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CargoSmart

  • No pricing published on website
  • Pricing model not disclosed
  • Requires direct contact with sales
  • No free trial or freemium tier mentioned

Turvo

  • Turvo is owned by Lineage, a large cold storage and logistics operator, so competing 3PLs are placing operational and rate data with a platform under a competitor group; the separation is contractual, not structural.
  • No pricing is published and third-party figures vary by an order of magnitude, from a few hundred to several thousand dollars a month, which makes early budgeting guesswork.
  • The collaboration model only pays off if counterparties actually log in; brokers whose shippers and carriers stay on email get the cost of the platform without the headcount benefit.
  • Accounting and settlement are functional but thinner than dedicated brokerage back-office systems, so many customers still run a separate finance package and reconcile between them.
  • Coverage is North American truckload and less-than-truckload first; international, ocean and customs workflows are weak, so it does not suit a forwarder-led business.

Pricing, plan by plan

CargoSmart

Free
  • Professional$299/month
    • Unlimited tracking
    • ETA predictions
    • Analytics

Turvo

On request
  • Turvo TMS$undefined/year
    • Quoted by user count and load volume
    • Implementation, data migration and training scoped separately
    • Annual contracts with tiered support

Which should you pick?

Choose CargoSmart if

  • You need real-time tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want eta predictions.

Choose Turvo if

  • You need shared shipment feed.
  • You work on Web, iOS, Android, API.
  • You also want order and load management.

Questions people ask

Is CargoSmart or Turvo better?
Neither clearly leads. CargoSmart starts at Free and Turvo at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CargoSmart or Turvo?
CargoSmart has a free tier; the other does not. Paid plans start at Free for CargoSmart and On request for Turvo.
Does CargoSmart or Turvo run on more platforms?
CargoSmart runs on Web, Ios, Android, Api. Turvo runs on Web, iOS, Android, API.
Can I use CargoSmart for free?
Yes. CargoSmart has a free tier, so you can try it without paying. Turvo starts at On request.
What is CargoSmart best used for?
CargoSmart is most often used for logistics and cargo management, shipping and supply chain coordination, freight forwarding services. Of those, logistics and cargo management and shipping and supply chain coordination are not what Turvo is typically brought in for.
What can CargoSmart do that Turvo cannot?
CargoSmart covers Real-time tracking, ETA predictions, Exception management, Carbon tracking. Turvo covers Shared shipment feed, Order and load management, Carrier sourcing, Driver mobile app.

Answered from the vendors’ own pages

CargoSmart: How much does CargoSmart cost?

CargoSmart does not publish pricing on its website. Pricing is customized based on specific requirements and must be obtained by contacting their sales team directly.

Source
Turvo: Who owns Turvo?

Lineage Logistics, together with Bay Grove, acquired Turvo in June 2022. It operates as a wholly owned subsidiary and still sells under the Turvo brand.

CargoSmart: Does CargoSmart offer a free trial?

CargoSmart's website does not mention a free trial or freemium tier. Pricing and trial availability must be discussed with their sales team.

Source
Turvo: Is Turvo a TMS or a visibility tool?

It is a TMS with collaboration and visibility built in, rather than a visibility layer bolted onto a separate TMS.

Turvo: Does it publish pricing?

No. Quotes are built from user counts and load volume, and implementation is separate.

Turvo: Is it suitable for a shipper with no brokerage?

It can be, but the design assumes buying capacity from many carriers. A shipper with a small dedicated fleet gets less from it.

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