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Software · head to head

Brainshark vs Zoho CRM

Brainshark logo

Brainshark

Software

Sales Readiness Platform

From
On request
Rated
-
Full reviewWebsite
Zoho CRM logo

Zoho CRM

Software

The world's favorite CRM

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Zoho CRM has a free tier, so it costs nothing to try first.
  • Each has a real cost: Brainshark user interface feels outdated with limited formatting customization options; Zoho CRM free tier limited to 3 users only
  • They diverge on capability: Brainshark covers Content authoring, Zoho CRM covers Lead management.

Where they differ

Only the attributes on which Brainshark and Zoho CRM actually diverge.

Attributes where Brainshark and Zoho CRM differ
AttributeBrainsharkZoho CRM
Starting priceOn requestFree
Pricing modelUnknownsubscription
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb, Ios, Android, Api
Founded19991996

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Brainshark

  • Content authoring
  • Video coaching
  • Training
  • Assessments
  • Salesforce
  • Microsoft Dynamics
  • Highspot
  • Web support

Only in Zoho CRM

  • Lead management
  • Deal tracking
  • Contact management
  • Sales automation
  • Mobile CRM
  • Email marketing
  • AI assistant (Zia)
  • G Suite

Both cover

  • Analytics
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Brainshark

  • Customer Successnot Zoho CRM
  • Sales Readinessnot Zoho CRM
  • Content Authoringnot Zoho CRM

Zoho CRM

  • Sales automationnot Brainshark
  • Lead managementnot Brainshark
  • Customer supportnot Brainshark
  • Marketing automationnot Brainshark
  • Analytics & reportingnot Brainshark

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Brainshark

  • User interface feels outdated with limited formatting customization options
  • Branching feature is very limited compared to competitors
  • Course catalog and transcript management in Salesforce are clunky and unintuitive
  • Administrative controls are complex and adjusting settings takes longer than expected

Zoho CRM

  • Free tier limited to 3 users only
  • Steep pricing when scaling beyond 10 users
  • Limited offline capabilities compared to some competitors
  • Setup and configuration can require significant customization

Pricing, plan by plan

Brainshark

On request

No published plan breakdown. See the Brainshark review.

Zoho CRM

Free
  • FreeFree
    • Up to 3 users
    • Basic modules
    • Standard dashboards
  • Standard$14/month
    • Sales forecasting
    • Custom dashboards
    • Workflow automation
  • Professional$23/month
    • Inventory management
    • AI predictions
    • Advanced customization
  • Enterprise$40/month
    • Zia AI assistant
    • Multi-currency
    • Advanced analytics

Which should you pick?

Choose Brainshark if

  • You need content authoring.
  • You work on Web, Ios, Android.
  • You also want video coaching.
Brainshark review

Choose Zoho CRM if

  • You need lead management.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want deal tracking.
Zoho CRM review

Questions people ask

Is Brainshark or Zoho CRM better?
Neither clearly leads. Brainshark starts at On request and Zoho CRM at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Brainshark or Zoho CRM?
Zoho CRM has a free tier; the other does not. Paid plans start at On request for Brainshark and Free for Zoho CRM.
Does Brainshark or Zoho CRM run on more platforms?
Brainshark runs on Web, Ios, Android. Zoho CRM runs on Web, Ios, Android, Api.
Can I use Zoho CRM for free?
Yes. Zoho CRM has a free tier, so you can try it without paying. Brainshark starts at On request.
What is Brainshark best used for?
Brainshark is most often used for customer success, sales readiness, content authoring. Of those, customer success and sales readiness are not what Zoho CRM is typically brought in for.
What can Brainshark do that Zoho CRM cannot?
Brainshark covers Content authoring, Video coaching, Training, Assessments. Zoho CRM covers Lead management, Deal tracking, Contact management, Sales automation. Both handle Analytics, Slack.

Answered from the vendors’ own pages

Brainshark: What is Brainshark primarily used for?

Brainshark is used for sales enablement, onboarding, and continuous training to prepare customer-facing teams with content, coaching, and certifications for buyer interactions.

Source
Zoho CRM: Does Zoho CRM have a free tier?

Yes. Zoho CRM offers a free plan for up to 3 users that includes core CRM functionality like lead, contact, and account management, basic workflow automation, and customizable dashboards.

Source
Brainshark: Does Brainshark integrate with PowerPoint?

Yes, Brainshark offers PowerPoint integrations along with a mobile app for on-demand training access and content authoring capabilities.

Source
Zoho CRM: What does Zoho CRM cost for a paid plan?

Zoho CRM pricing ranges from $14 per user per month for the Standard plan up to $52 per user per month for the Ultimate plan when billed annually. Most sales teams use the Professional plan around $23/user/month or Enterprise at $40/user/month.

Source
Brainshark: Can Brainshark track employee training completion?

Yes, Brainshark provides training tracking, analytics, and scorecards for monitoring completion and engagement across your sales team.

Source
Zoho CRM: Is Zoho CRM independent or owned by another company?

Zoho CRM is part of Zoho Corporation, which is independent and bootstrapped. The parent company was founded in 1996 as AdventNet, rebranded to Zoho in 2009, and has never accepted external venture funding.

Source
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