Software · head to head
Brainshark vs Cloze
The short version
- Each has a real cost: Brainshark user interface feels outdated with limited formatting customization options; Cloze four paid tiers run from $17 to $42 per user per month, and each withholds a different set of features rather than simply adding capacity
- They diverge on capability: Brainshark covers Content authoring, Cloze covers Contact management.
Where they differ
Only the attributes on which Brainshark and Cloze actually diverge.
| Attribute | Brainshark | Cloze |
|---|---|---|
| Starting price | On request | $50/month |
| Pricing model | Unknown | subscription |
| Founded | 1999 | 2012 |
Identical on both: free tier (No), platforms (Web, Ios, Android), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Brainshark
- Content authoring
- Video coaching
- Training
- Assessments
- Analytics
- Salesforce
- Microsoft Dynamics
- Slack
Only in Cloze
- Contact management
- Communication history
- Relationship insights
- Task management
- Integration aggregation
- Gmail
- Outlook
Both cover
- Web support
- Ios support
- Android support
What people use each for
The jobs each tool is most often brought in to do.
Brainshark
- Customer Successnot Cloze
- Sales Readinessnot Cloze
- Content Authoringnot Cloze
Cloze
- CRM that builds contact records automatically from email and calendarnot Brainshark
- Tracking relationships and follow ups without manual data entrynot Brainshark
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Brainshark
- User interface feels outdated with limited formatting customization options
- Branching feature is very limited compared to competitors
- Course catalog and transcript management in Salesforce are clunky and unintuitive
- Administrative controls are complex and adjusting settings takes longer than expected
Cloze
- Four paid tiers run from $17 to $42 per user per month, and each withholds a different set of features rather than simply adding capacity
- Campaign automation, marketing mail and generative AI require the Business Platinum plan at $42 per user per month
- Lead routing, sub team hierarchies and enterprise controls are Platinum only
- Even the Business Gold plan at $29 per user excludes the matching engine and lead capture
- The concierge service is an add on at $20 per user per month with a $500 monthly minimum
- Every published rate assumes annual billing
Pricing, plan by plan
Brainshark
On requestNo published plan breakdown. See the Brainshark review.
Cloze
$50/month- Professional$50/month
- Contact management
- Communication history
- Insights
- Team$100/month
- Everything in Professional
- Team collaboration
- Advanced analytics
Which should you pick?
Choose Brainshark if
- You need content authoring.
- You work on Web, Ios, Android.
- You also want video coaching.
Choose Cloze if
- You need contact management.
- You work on Web, Ios, Android.
- You also want communication history.
Questions people ask
- Is Brainshark or Cloze better?
- Neither clearly leads. Brainshark starts at On request and Cloze at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Brainshark or Cloze?
- Brainshark starts at On request and Cloze at $50/month.
- Does Brainshark or Cloze run on more platforms?
- Both run on Web, Ios, Android, so platform support will not decide this one for you.
- What is Brainshark best used for?
- Brainshark is most often used for customer success, sales readiness, content authoring. Of those, customer success and sales readiness are not what Cloze is typically brought in for.
- What can Brainshark do that Cloze cannot?
- Brainshark covers Content authoring, Video coaching, Training, Assessments. Cloze covers Contact management, Communication history, Relationship insights, Task management. Both handle Web support, Ios support, Android support.
Answered from the vendors’ own pages
Brainshark: What is Brainshark primarily used for?
Brainshark is used for sales enablement, onboarding, and continuous training to prepare customer-facing teams with content, coaching, and certifications for buyer interactions.
SourceBrainshark: Does Brainshark integrate with PowerPoint?
Yes, Brainshark offers PowerPoint integrations along with a mobile app for on-demand training access and content authoring capabilities.
SourceBrainshark: Can Brainshark track employee training completion?
Yes, Brainshark provides training tracking, analytics, and scorecards for monitoring completion and engagement across your sales team.
SourceRelated pages
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