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Blurb vs FullStory

Blurb logo

Blurb

Software

Visual storytelling through print-on-demand books and wall art

From
On request
Rated
-
Full reviewWebsite
FullStory logo

FullStory

Software

Digital experience intelligence platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only FullStory has a free tier, so it costs nothing to try first.
  • Each has a real cost: Blurb wall art in canvas, acrylic and metal ships with no frame option; framing is not offered as an add-on; FullStory free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites

Where they differ

Only the attributes on which Blurb and FullStory actually diverge.

Attributes where Blurb and FullStory differ
AttributeBlurbFullStory
Starting priceOn requestFree
Pricing modelusage-basedquote
Free tierNoYes
PlatformsWebWeb, Mobile
FoundedUnknown2014

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Blurb

Nothing recorded that FullStory does not also cover.

Only in FullStory

  • Session replay
  • Heatmaps
  • Conversion funnels
  • User journey mapping
  • Error tracking
  • Frustration signals
  • Search functionality
  • Custom events

What people use each for

The jobs each tool is most often brought in to do.

Blurb

No use cases recorded yet. See the Blurb review.

FullStory

  • User experience analysisnot Blurb
  • Bug reproductionnot Blurb
  • Conversion optimizationnot Blurb
  • Customer supportnot Blurb
  • Product developmentnot Blurb

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Blurb

  • Wall art in canvas, acrylic and metal ships with no frame option; framing is not offered as an add-on

FullStory

  • Free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
  • Personal email addresses cannot be used for signup; business email domain required
  • Paid plan pricing not publicly listed, requires sales contact for quotes
  • Free plan has no email support, only community-based assistance
  • Mobile app analytics requires a separate add-on purchase

Pricing, plan by plan

Blurb

On request

No published plan breakdown. See the Blurb review.

FullStory

Free
  • FreeFree
    • 1,000 sessions/month
    • 14-day data retention
    • Basic analytics
  • Business$undefined/month
    • Custom sessions
    • 3-month retention
    • Advanced analytics
  • Enterprise$undefined/month
    • Unlimited sessions
    • Custom retention
    • Advanced privacy controls

Which should you pick?

Choose Blurb if

Nothing in the data separates Blurb from FullStory on the points above - pick on price and on how each one feels to use.

Blurb review

Choose FullStory if

  • You need session replay.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want heatmaps.
FullStory review

Questions people ask

Is Blurb or FullStory better?
Neither clearly leads. Blurb starts at On request and FullStory at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Blurb or FullStory?
FullStory has a free tier; the other does not. Paid plans start at On request for Blurb and Free for FullStory.
Does Blurb or FullStory run on more platforms?
Blurb runs on Web. FullStory runs on Web, Mobile.
Can I use FullStory for free?
Yes. FullStory has a free tier, so you can try it without paying. Blurb starts at On request.
What can Blurb do that FullStory cannot?
FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping.

Answered from the vendors’ own pages

FullStory: What does FullStory's free tier include?

30,000 sessions per month, 10 user seats, 5,000 server-side events per month, 1 year of session replay retention, and 1 year of product analytics retention. Session capture pauses when you exceed the monthly limit, though existing sessions remain accessible.

Source
FullStory: What features are excluded from the free plan?

Dashboards, configurable form privacy, Go-Live functionality, Streams, client-side rate hooks, mobile app analytics, and StoryAI are not available on the free tier. Email support is also unavailable; only community-based help is provided.

Source
FullStory: Can I use a personal email to sign up for FullStory's free plan?

No. FullStory requires a business email domain for signup; personal email services like Gmail cannot be used for free plan registration.

Source
FullStory: How does FullStory integrate with Slack?

FullStory's Slack integration allows individual users to send noteworthy sessions to Slack channels. Advanced and Enterprise plans can configure Alerts to receive notifications in Slack when user metrics exceed defined thresholds.

Source
FullStory: What analytics platforms does FullStory integrate with?

FullStory integrates with Segment, Mixpanel, Adobe Analytics, Google Analytics, Salesforce, HubSpot, and others. These integrations allow you to attach FullStory session URLs to events in your analytics platform for cross-platform correlation.

Source
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