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File Storage · head to head

Barracuda Backup vs Rubrik Cloud Data Management

Barracuda Backup logo

Barracuda Backup

File Storage

Complete backup solution with built-in ransomware protection

From
On request
Rated
-
Full reviewWebsite
Rubrik Cloud Data Management logo

Rubrik Cloud Data Management

Backup

Zero trust data security for modern enterprises

From
$100/varies
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Barracuda Backup requires subscription commitment per terabyte of data; Rubrik Cloud Data Management requires substantial upfront investment with enterprise pricing models
  • They diverge on capability: Barracuda Backup covers Unlimited cloud storage, Rubrik Cloud Data Management covers Zero trust data security.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Barracuda Backup and Rubrik Cloud Data Management actually diverge.

Attributes where Barracuda Backup and Rubrik Cloud Data Management differ
AttributeBarracuda BackupRubrik Cloud Data Management
Starting priceOn request$100/varies
Pricing modelsubscriptionUnknown
PlatformsWindows, Linux, macOS, VMware, Hyper-VCloud, On-Premises, Hybrid
CategoryFile StorageBackup
Founded20032014

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Barracuda Backup

  • Unlimited cloud storage
  • LiveBoot instant recovery
  • Instant replacement
  • Ransomware protection
  • Deduplication
  • Site-to-site replication
  • Hyper-V
  • Exchange

Only in Rubrik Cloud Data Management

  • Zero trust data security
  • Instant recovery
  • Ransomware detection
  • Data classification
  • Compliance automation
  • API-first architecture
  • AWS
  • Azure

Both cover

  • VMware
  • Microsoft 365
  • Windows support
  • Linux support
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Barracuda Backup

  • Enterprise data protection across physical and virtual environmentsnot Rubrik Cloud Data Management
  • Ransomware recovery and data resiliencenot Rubrik Cloud Data Management
  • Multi-location backup and replicationnot Rubrik Cloud Data Management
  • Compliance reporting for regulated industriesnot Rubrik Cloud Data Management

Rubrik Cloud Data Management

  • Data protectionnot Barracuda Backup
  • Disaster recoverynot Barracuda Backup
  • Business continuitynot Barracuda Backup
  • Ransomware protectionnot Barracuda Backup
  • Compliancenot Barracuda Backup

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Barracuda Backup

  • Requires subscription commitment per terabyte of data
  • Complex appliance-based architecture

Rubrik Cloud Data Management

  • Requires substantial upfront investment with enterprise pricing models
  • Complex implementation and integration with existing infrastructure
  • Complex configuration with many options for policies, bulk operations limits, and error handling
  • Limited built-in analytics compared to some competitors

Pricing, plan by plan

Barracuda Backup

On request

No published plan breakdown. See the Barracuda Backup review.

Rubrik Cloud Data Management

$100/varies

No published plan breakdown. See the Rubrik Cloud Data Management review.

Which should you pick?

Choose Barracuda Backup if

  • You need unlimited cloud storage.
  • You work on Windows, Linux, macOS, VMware, Hyper-V.
  • You also want liveboot instant recovery.
Barracuda Backup review

Choose Rubrik Cloud Data Management if

  • You need zero trust data security.
  • You work on Cloud, On-Premises, Hybrid.
  • You also want instant recovery.
Rubrik Cloud Data Management review

Questions people ask

Is Barracuda Backup or Rubrik Cloud Data Management better?
Neither clearly leads. Barracuda Backup starts at On request and Rubrik Cloud Data Management at $100/varies, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Barracuda Backup or Rubrik Cloud Data Management?
Barracuda Backup starts at On request and Rubrik Cloud Data Management at $100/varies.
Does Barracuda Backup or Rubrik Cloud Data Management run on more platforms?
Barracuda Backup runs on Windows, Linux, macOS, VMware, Hyper-V. Rubrik Cloud Data Management runs on Cloud, On-Premises, Hybrid.
What is Barracuda Backup best used for?
Barracuda Backup is most often used for enterprise data protection across physical and virtual environments, ransomware recovery and data resilience, multi-location backup and replication, compliance reporting for regulated industries. Of those, enterprise data protection across physical and virtual environments and ransomware recovery and data resilience are not what Rubrik Cloud Data Management is typically brought in for.
What can Barracuda Backup do that Rubrik Cloud Data Management cannot?
Barracuda Backup covers Unlimited cloud storage, LiveBoot instant recovery, Instant replacement, Ransomware protection. Rubrik Cloud Data Management covers Zero trust data security, Instant recovery, Ransomware detection, Data classification. Both handle VMware, Microsoft 365, Windows support, Linux support.

Answered from the vendors’ own pages

Barracuda Backup: How is Barracuda Backup licensed?

Barracuda uses a 'capacity-based, all-inclusive subscription model' based on a 'per-terabyte subscription model'. You 'pay for only what you need to protect today'.

Source
Rubrik Cloud Data Management: What ransomware protection does Rubrik offer?

Rubrik offers immutable backups that cannot be altered or deleted, providing zero trust data security. Enterprise customers receive a $10M ransomware recovery warranty for both on-premises and Rubrik managed cloud environments.

Source
Barracuda Backup: What is included in the subscription cost?

The subscription covers appliance hardware, software, support, Barracuda Cloud Storage, and Barracuda's Instant Replacement service with no hidden fees mentioned.

Source
Rubrik Cloud Data Management: How quickly can Rubrik recover from data loss?

Rubrik enables near-instantaneous recovery of virtual machines and databases, minimizing downtime. Global Real-Time Search provides Google-like search across all backups to quickly locate and restore specific files.

Source
Barracuda Backup: Can I add more storage later without replacing equipment?

Yes. You can 'easily add extra TBs as your needs expand' without replacing hardware or shipping new appliances.

Source
Rubrik Cloud Data Management: What cloud platforms does Rubrik support?

Rubrik supports cloud mobility across AWS, Azure, and Google Cloud, enabling data migration and replication to various cloud platforms.

Source
Barracuda Backup: Does Barracuda offer a free trial?

Yes, Free Trials are available. However, specific trial duration is not detailed on the pricing page. Use the Build and Price tool or contact sales for trial details.

Source
Rubrik Cloud Data Management: Does Rubrik reduce storage requirements?

Yes, Rubrik uses global deduplication to eliminate redundant data across all backups, significantly reducing storage requirements and optimizing storage efficiency.

Source
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