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Software · head to head

Attio vs PostHog

Attio logo

Attio

Software

The CRM built for the next generation of companies

From
$29/month
Rated
-
Full reviewWebsite
PostHog logo

PostHog

Software

The single platform to analyze, test, observe, and deploy new features

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only PostHog has a free tier, so it costs nothing to try first.
  • Each has a real cost: Attio the free plan stops at 3 seats and 50,000 records; PostHog the free tier covers 1M events, 5K web session recordings and 2.5K mobile recordings per month before usage-based billing starts
  • They diverge on capability: Attio covers Custom data model, PostHog covers Product analytics.

Where they differ

Only the attributes on which Attio and PostHog actually diverge.

Attributes where Attio and PostHog differ
AttributeAttioPostHog
Starting price$29/monthFree
Pricing modelsubscriptionusage-based
Free tierNoYes
Founded20212020

Identical on both: platforms (Web, Ios, Android, Api), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attio

  • Custom data model
  • Flexible views
  • Email integration
  • Calendar sync
  • Automations
  • Mobile app
  • Real-time collaboration
  • Templates

Only in PostHog

  • Product analytics
  • Session recording
  • Feature flags
  • A/B testing
  • Heatmaps
  • SQL access
  • Data warehouse
  • Apps platform

Both cover

  • Slack
  • Zapier
  • Segment
  • SOC2
  • GDPR
  • 2FA

What people use each for

The jobs each tool is most often brought in to do.

Attio

  • Sales pipelinenot PostHog
  • Customer managementnot PostHog
  • Deal trackingnot PostHog
  • Investor relationsnot PostHog
  • Partnership managementnot PostHog

PostHog

  • Product analyticsnot Attio
  • Feature experimentationnot Attio
  • User behavior trackingnot Attio
  • A/B testingnot Attio
  • Debug production issuesnot Attio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attio

  • The free plan stops at 3 seats and 50,000 records
  • Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
  • Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
  • Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
  • File storage is capped at 50 GB on the free and Plus tiers

PostHog

  • The free tier covers 1M events, 5K web session recordings and 2.5K mobile recordings per month before usage-based billing starts
  • Accounts without a card on file are limited to 1 project; adding one raises it to 6
  • Data retention is 1 year until a card is added, which extends it to 7 years
  • Support is community-only until the account is on a paid plan
  • Error tracking is capped at 100K exceptions and surveys at 1500 responses per month on the free tier

Pricing, plan by plan

Attio

$29/month
  • Starter$29/month
    • Unlimited contacts
    • Custom objects
    • Email sync
  • Plus$59/month
    • Everything in Starter
    • Automations
    • Custom attributes
  • Pro$119/month
    • Everything in Plus
    • Advanced automations
    • Custom branding
  • Enterprise$undefined/month
    • Custom contracts
    • SSO
    • Dedicated support

PostHog

Free
  • FreeFree
    • 1M events/month
    • 5K sessions/month
    • Unlimited users
  • Paid$undefined/month
    • $0.00031/event
    • $0.005/session
    • Advanced permissions
  • Enterprise$undefined/month
    • SAML SSO
    • Advanced security
    • Dedicated support

Which should you pick?

Choose Attio if

  • You need custom data model.
  • You work on Web, Ios, Android, Api.
  • You also want flexible views.
Attio review

Choose PostHog if

  • You need product analytics.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want session recording.
PostHog review

Questions people ask

Is Attio or PostHog better?
Neither clearly leads. Attio starts at $29/month and PostHog at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attio or PostHog?
PostHog has a free tier; the other does not. Paid plans start at $29/month for Attio and Free for PostHog.
Does Attio or PostHog run on more platforms?
Both run on Web, Ios, Android, Api, so platform support will not decide this one for you.
Can I use PostHog for free?
Yes. PostHog has a free tier, so you can try it without paying. Attio starts at $29/month.
What is Attio best used for?
Attio is most often used for sales pipeline, customer management, deal tracking, investor relations. Of those, sales pipeline and customer management are not what PostHog is typically brought in for.
What can Attio do that PostHog cannot?
Attio covers Custom data model, Flexible views, Email integration, Calendar sync. PostHog covers Product analytics, Session recording, Feature flags, A/B testing. Both handle Slack, Zapier, Segment, SOC2.
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