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Technology · head to head

Attio vs Postgres

Attio logo

Attio

Technology

The CRM built for the next generation of companies

From
Free
Rated
-
Postgres logo

Postgres

Technology

The world's most advanced open source database

From
Free
Rated
-

The short version

  • Each has a real cost: Attio the free plan stops at 3 seats and 50,000 records; Postgres each major version is supported for only 5 years after its initial release, after which it is end-of-life
  • They diverge on capability: Attio covers Custom data model, Postgres covers ACID compliance.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Attio and Postgres actually diverge.

Attributes where Attio and Postgres differ
AttributeAttioPostgres
Pricing modelfreemiumopen-source
PlatformsWeb, Ios, Android, ApiLinux, Windows, Macos, Docker
Founded20211996

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Technology).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attio

  • Custom data model
  • Flexible views
  • Email integration
  • Calendar sync
  • Automations
  • Mobile app
  • Real-time collaboration
  • Templates

Only in Postgres

  • ACID compliance
  • Complex queries
  • Foreign keys
  • Triggers
  • Views
  • Stored procedures
  • JSON/JSONB support
  • Full-text search

What people use each for

The jobs each tool is most often brought in to do.

Attio

  • Sales pipelinenot Postgres
  • Customer managementnot Postgres
  • Deal trackingnot Postgres
  • Investor relationsnot Postgres
  • Partnership managementnot Postgres

Postgres

  • Running a general purpose relational database for applicationsnot Attio
  • Self-hosting an open source SQL database with no licence feenot Attio
  • Workloads needing extensions, JSON and full text search in one enginenot Attio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attio

  • The free plan stops at 3 seats and 50,000 records
  • Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
  • Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
  • Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
  • File storage is capped at 50 GB on the free and Plus tiers

Postgres

  • Each major version is supported for only 5 years after its initial release, after which it is end-of-life
  • Major version upgrades break on-disk compatibility and require a full dump and reload or the pg_upgrade tool
  • New major versions ship about once a year, so staying supported means a disruptive upgrade cycle
  • Minor releases contain only frequently-encountered bug fixes, low-risk fixes, security issues and data corruption fixes, so feature gaps are not addressed within a major version
  • There is no vendor SLA; commercial support must be bought separately from third party professional services listed by the project

Pricing, plan by plan

Attio

Free
  • FreeFree
    • Up to 3 seats
    • 50000 records
    • 3 objects
  • Plus$44/month
    • Up to 10 seats
    • 250000 records
    • 5 objects
  • Pro$99/month
    • Unlimited seats
    • 1000000 records
    • 12 objects
  • EnterpriseFree
    • Custom pricing
    • Unlimited objects
    • Custom record limits

Postgres

Free
  • Community EditionFree
    • Full database features
    • No limitations
    • Community support

Which should you pick?

Choose Attio if

  • You need custom data model.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want flexible views.

Choose Postgres if

  • You need acid compliance.
  • You want to start without paying.
  • You work on Linux, Windows, Macos, Docker.
  • You also want complex queries.

Questions people ask

Is Attio or Postgres better?
Neither clearly leads. Attio starts at Free and Postgres at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attio or Postgres?
Attio starts at Free and Postgres at Free.
Does Attio or Postgres run on more platforms?
Attio runs on Web, Ios, Android, Api. Postgres runs on Linux, Windows, Macos, Docker.
Can I use Attio for free?
Both have a free tier, so you can try either at no cost before committing.
What is Attio best used for?
Attio is most often used for sales pipeline, customer management, deal tracking, investor relations. Of those, sales pipeline and customer management are not what Postgres is typically brought in for.
What can Attio do that Postgres cannot?
Attio covers Custom data model, Flexible views, Email integration, Calendar sync. Postgres covers ACID compliance, Complex queries, Foreign keys, Triggers.

Answered from the vendors’ own pages

Attio: How much does Attio cost per user?

Attio's Plus plan is $44/user/month (or $35/month annually with 20% discount). Pro is $99/user/month (or $79/month annually). The Free plan includes up to 3 seats at no cost.

Source
Postgres: How much does PostgreSQL cost to use?

PostgreSQL is completely free to download, install, and use. No licensing fees, subscription costs, or per-seat charges apply. The database is open source under the PostgreSQL License. Source: https://www.postgresql.org

Source
Attio: What are Attio's seat and record limits for each plan?

Free plan includes up to 3 seats with 50,000 records. Plus supports up to 10 seats with 250,000 records. Pro offers unlimited seats with 1 million records. Enterprise has custom record limits.

Source
Postgres: Are there commercial PostgreSQL support options available?

Official PostgreSQL (the project) is free. Commercial PostgreSQL services such as hosting, professional support, training, and managed database services are offered by third-party vendors, not the PostgreSQL project itself. Source: https://www.postgresql.org

Source
Attio: Are there additional costs for Attio beyond the per-user subscription?

Yes, workspace credits are available as add-ons ($70-$475/month depending on volume). Annual billing provides a 20% discount on the base per-user cost.

Source
Postgres: Do I need a license to use PostgreSQL commercially?

No. PostgreSQL is open source under the PostgreSQL License, which permits free commercial use without royalties, licensing fees, or support obligations. Source: https://www.postgresql.org

Source
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