Technology · head to head
Attio vs Redis
The short version
- Each has a real cost: Attio the free plan stops at 3 seats and 50,000 records; Redis licensing changed from BSD to AGPL in 2025, impacting open-source usage
- They diverge on capability: Attio covers Custom data model, Redis covers In-memory data store.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Attio and Redis actually diverge.
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Technology).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Attio
- Custom data model
- Flexible views
- Email integration
- Calendar sync
- Automations
- Mobile app
- Real-time collaboration
- Templates
Only in Redis
- In-memory data store
- Data structures
- Pub/Sub messaging
- Lua scripting
- Transactions
- Persistence options
- Replication
- Clustering
What people use each for
The jobs each tool is most often brought in to do.
Attio
- Sales pipelinenot Redis
- Customer managementnot Redis
- Deal trackingnot Redis
- Investor relationsnot Redis
- Partnership managementnot Redis
Redis
- Cachingnot Attio
- Session managementnot Attio
- Real-time analyticsnot Attio
- Message queuingnot Attio
- Leaderboardsnot Attio
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Attio
- The free plan stops at 3 seats and 50,000 records
- Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
- Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
- Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
- File storage is capped at 50 GB on the free and Plus tiers
Redis
- Licensing changed from BSD to AGPL in 2025, impacting open-source usage
- All data must fit in memory, limiting scalability to available RAM
- No built-in support for multi-tenancy
- Limited transaction support compared to traditional databases
Pricing, plan by plan
Attio
Free- FreeFree
- Up to 3 seats
- 50000 records
- 3 objects
- Plus$44/month
- Up to 10 seats
- 250000 records
- 5 objects
- Pro$99/month
- Unlimited seats
- 1000000 records
- 12 objects
- EnterpriseFree
- Custom pricing
- Unlimited objects
- Custom record limits
Redis
FreeNo published plan breakdown. See the Redis review.
Which should you pick?
Choose Attio if
- You need custom data model.
- You want to start without paying.
- You work on Web, Ios, Android, Api.
- You also want flexible views.
Choose Redis if
- You need in-memory data store.
- You want to start without paying.
- You work on Linux, macOS, Windows.
- You also want data structures.
Questions people ask
- Is Attio or Redis better?
- Neither clearly leads. Attio starts at Free and Redis at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Attio or Redis?
- Attio starts at Free and Redis at Free.
- Does Attio or Redis run on more platforms?
- Attio runs on Web, Ios, Android, Api. Redis runs on Linux, macOS, Windows.
- Can I use Attio for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Attio best used for?
- Attio is most often used for sales pipeline, customer management, deal tracking, investor relations. Of those, sales pipeline and customer management are not what Redis is typically brought in for.
- What can Attio do that Redis cannot?
- Attio covers Custom data model, Flexible views, Email integration, Calendar sync. Redis covers In-memory data store, Data structures, Pub/Sub messaging, Lua scripting.
Answered from the vendors’ own pages
Attio: How much does Attio cost per user?
Attio's Plus plan is $44/user/month (or $35/month annually with 20% discount). Pro is $99/user/month (or $79/month annually). The Free plan includes up to 3 seats at no cost.
SourceRedis: Is Redis open source?
Redis was open source under the BSD license since its inception in 2009 and has remained open source. However, in 2024-2025, Redis Labs changed licensing to source-available and AGPL, prompting the creation of Valkey, a BSD-licensed open-source fork.
SourceAttio: What are Attio's seat and record limits for each plan?
Free plan includes up to 3 seats with 50,000 records. Plus supports up to 10 seats with 250,000 records. Pro offers unlimited seats with 1 million records. Enterprise has custom record limits.
SourceRedis: What is Redis used for?
Redis is an in-memory data structure store used primarily as a cache, database, and message broker. It provides high-speed data access for real-time applications, sessions, leaderboards, real-time analytics, and other use cases requiring fast data retrieval.
SourceAttio: Are there additional costs for Attio beyond the per-user subscription?
Yes, workspace credits are available as add-ons ($70-$475/month depending on volume). Annual billing provides a 20% discount on the base per-user cost.
SourceRelated pages
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