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Surveys · head to head

Alchemer vs Metabase

Alchemer logo

Alchemer

Surveys

Survey and feedback platform for research teams

From
On request
Rated
-
Metabase logo

Metabase

Spreadsheets

Fast analytics with the friendly UX

From
Free
Rated
-

The short version

  • Only Metabase has a free tier, so it costs nothing to try first.
  • Each has a real cost: Alchemer more expensive than the simple form builders, which is the fair comparison for a short survey; Metabase aI Service charges $3.75 per 1 million tokens (after 1M free tokens included)
  • They diverge on capability: Alchemer covers Deep question logic, Metabase covers No-code Query Builder.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Alchemer and Metabase actually diverge.

Attributes where Alchemer and Metabase differ
AttributeAlchemerMetabase
Starting priceOn requestFree
Pricing modelTiered annual subscription published on the vendor sitefreemium
Free tierNoYes
PlatformsWeb, CloudWeb, Self-hosted cloud
CategorySurveysSpreadsheets
FoundedUnknown2014

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Alchemer

  • Deep question logic
  • Wide question types
  • Workflow automation
  • Integrations
  • Panel and distribution
  • Reporting

Only in Metabase

  • No-code Query Builder
  • SQL Editor
  • Interactive Dashboards
  • Alerts
  • Embedding
  • PostgreSQL
  • MySQL
  • MongoDB

What people use each for

The jobs each tool is most often brought in to do.

Alchemer

  • Research questionnaires too conditional for a simple form buildernot Metabase
  • Teams needing survey data routed into Salesforce or a warehousenot Metabase
  • Organisations wanting research depth without enterprise experience-platform pricingnot Metabase

Metabase

  • Business intelligence and data exploration for non-technical usersnot Alchemer
  • Embedded analytics for SaaS applicationsnot Alchemer
  • Self-service reporting and dashboard creationnot Alchemer
  • Integration with 40+ data sources including cloud warehousesnot Alchemer

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Alchemer

  • More expensive than the simple form builders, which is the fair comparison for a short survey
  • The interface carries a long product history and is less immediately friendly than newer tools
  • Advanced logic is powerful and correspondingly easy to misconfigure, and testing a complex survey is real work
  • Named Alchemer since 2020, so much of the searchable material still says SurveyGizmo

Metabase

  • AI Service charges $3.75 per 1 million tokens (after 1M free tokens included)
  • Transforms cost $0.01 per run after 1,000 included runs per month
  • Advanced Transforms cost $0.02 per run after included allocation
  • Storage overages start at $2 per 1M rows (1M rows free)
  • All yearly plans offer 10% discount versus monthly, incentivizing annual commitment

Pricing, plan by plan

Alchemer

On request

No published plan breakdown. See the Alchemer review.

Metabase

Free
  • Open SourceFree
    • Unlimited users
    • Unlimited questions and dashboards
    • AI-powered query generation
  • Starter$90/month
    • Email and chat support
    • $100/month standard monthly billing
    • 20+ data connectors
  • Pro$517.5/month
    • $575/month standard monthly
    • Row/column-level permissions
    • SSO
  • Enterprise$20000/year
    • Dedicated success engineer
    • 1-day support response SLA
    • Air-gapped deployment

Which should you pick?

Choose Alchemer if

  • You need deep question logic.
  • You work on Web, Cloud.
  • You also want wide question types.

Choose Metabase if

  • You need no-code query builder.
  • You want to start without paying.
  • You work on Web, Self-hosted cloud.
  • You also want sql editor.

Questions people ask

Is Alchemer or Metabase better?
Neither clearly leads. Alchemer starts at On request and Metabase at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Alchemer or Metabase?
Metabase has a free tier; the other does not. Paid plans start at On request for Alchemer and Free for Metabase.
Does Alchemer or Metabase run on more platforms?
Alchemer runs on Web, Cloud. Metabase runs on Web, Self-hosted cloud.
Can I use Metabase for free?
Yes. Metabase has a free tier, so you can try it without paying. Alchemer starts at On request.
What is Alchemer best used for?
Alchemer is most often used for research questionnaires too conditional for a simple form builder, teams needing survey data routed into salesforce or a warehouse, organisations wanting research depth without enterprise experience-platform pricing. Of those, research questionnaires too conditional for a simple form builder and teams needing survey data routed into salesforce or a warehouse are not what Metabase is typically brought in for.
What can Alchemer do that Metabase cannot?
Alchemer covers Deep question logic, Wide question types, Workflow automation, Integrations. Metabase covers No-code Query Builder, SQL Editor, Interactive Dashboards, Alerts.

Answered from the vendors’ own pages

Alchemer: What does Alchemer cost?

Tiered annual subscriptions published on the vendor site. Check current rates there.

Metabase: How much does Metabase cost?

Metabase Open Source is free for self-hosted deployments with unlimited users and dashboards. Cloud-hosted Starter tier costs $90/month annually ($100/month monthly) with Pro at $517.50/month annually ($575/month monthly). Enterprise plans start at $20,000 per year.

Source
Alchemer: Is Alchemer the same as SurveyGizmo?

Yes. SurveyGizmo was renamed Alchemer in 2020, which is why older reviews and documentation use the former name.

Metabase: Does Metabase charge for additional users?

Yes, Metabase charges per-user fees beyond included users. Starter includes 5 users at $6 per additional user per month. Pro includes 10 users at $12 per additional user per month. Enterprise pricing is custom.

Source
Alchemer: When is it worth more than a simple form builder?

When the questionnaire has real conditional logic, or when responses need to route into Salesforce or a data warehouse.

Metabase: What usage-based fees does Metabase charge?

Metabase charges $3.75 per 1 million tokens for AI services (after 1M free tokens), $0.01 per transform run after 1,000 included per month, $0.02 for advanced transforms, and storage overages at $2 per 1M rows beyond the included 1M rows.

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