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Automation Integration · head to head

Activiti vs Tealium

Activiti logo

Activiti

Automation Integration

Apache 2.0 BPMN engine under Hyland, from which Flowable and Camunda were forked

From
Free
Rated
-
Tealium logo

Tealium

Automation Integration

The customer data platform built for data-driven marketing

From
$1000/month
Rated
-

The short version

  • Only Activiti has a free tier, so it costs nothing to try first.
  • Each has a real cost: Activiti the last stable release was 8.2.0 in January 2024, and while release candidate builds continue, a two-year gap between stable versions is a real risk signal for a production dependency.; Tealium no pricing published on website; requires contacting sales or requesting demo
  • They diverge on capability: Activiti covers BPMN 2.0 engine, Tealium covers Data collection.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Activiti and Tealium actually diverge.

Attributes where Activiti and Tealium differ
AttributeActivitiTealium
Starting priceFree$1000/month
Pricing modelOpen source, no licence feesubscription
Free tierYesNo
PlatformsLinux, Windows, Docker, KubernetesWeb, Mobile
FoundedUnknown2008

Identical on both: user rating (Not yet rated), category (Automation Integration).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Activiti

  • BPMN 2.0 engine
  • Activiti Cloud
  • Modeler
  • Java and REST APIs
  • Pluggable persistence
  • Identity integration

Only in Tealium

  • Data collection
  • Tag management
  • Audience segmentation
  • Activation
  • Analytics
  • Privacy management
  • Real-time personalization
  • 1000+ integrations

What people use each for

The jobs each tool is most often brought in to do.

Activiti

  • An Alfresco or Hyland content services deployment where Activiti is already the embedded workflow enginenot Tealium
  • A Java application that needs to embed a BPMN engine as a library under a permissive licencenot Tealium
  • An organisation that has ruled out Camunda 8 on licence grounds and needs an Apache 2.0 alternativenot Tealium
  • Document-centric approval workflows where the process engine sits inside the content management stack rather than beside itnot Tealium

Tealium

  • Workflow Automationnot Activiti
  • Data Integrationnot Activiti
  • Process Automationnot Activiti
  • App Integrationnot Activiti
  • API Connectivitynot Activiti

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Activiti

  • The last stable release was 8.2.0 in January 2024, and while release candidate builds continue, a two-year gap between stable versions is a real risk signal for a production dependency.
  • Both Camunda and Flowable forked away and took large parts of the contributor base with them, so the community, tutorials and third-party tooling around Activiti are much thinner than around either fork.
  • Commercial support is only realistically available by buying Hyland Alfresco subscriptions, so there is no way to pay for Activiti support on its own.
  • Activiti Cloud imposes a distributed architecture of several Spring Boot services plus Keycloak, which is heavy for teams who simply wanted an embeddable engine.
  • Documentation is dated and partly split between old Alfresco sites and Hyland Connect, and the transition between Activiti 6, 7 and 8 architectures makes much of the older material actively misleading.

Tealium

  • No pricing published on website; requires contacting sales or requesting demo

Pricing, plan by plan

Activiti

Free
  • ActivitiFree
    • Apache 2.0 licence
    • Embeddable Java library or Activiti Cloud services
    • No usage limits

Tealium

$1000/month
  • Starter$1000/month
    • Basic CDP features
  • Professional$3000/month
    • Advanced features
    • Priority support
  • Enterprise$10000/month
    • Custom solutions
    • Dedicated support

Which should you pick?

Choose Activiti if

  • You need bpmn 2.0 engine.
  • You want to start without paying.
  • You work on Linux, Windows, Docker, Kubernetes.
  • You also want activiti cloud.

Choose Tealium if

  • You need data collection.
  • You work on Web, Mobile.
  • You also want tag management.

Questions people ask

Is Activiti or Tealium better?
Neither clearly leads. Activiti starts at Free and Tealium at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Activiti or Tealium?
Activiti has a free tier; the other does not. Paid plans start at Free for Activiti and $1000/month for Tealium.
Does Activiti or Tealium run on more platforms?
Activiti runs on Linux, Windows, Docker, Kubernetes. Tealium runs on Web, Mobile.
Can I use Activiti for free?
Yes. Activiti has a free tier, so you can try it without paying. Tealium starts at $1000/month.
What is Activiti best used for?
Activiti is most often used for an alfresco or hyland content services deployment where activiti is already the embedded workflow engine, a java application that needs to embed a bpmn engine as a library under a permissive licence, an organisation that has ruled out camunda 8 on licence grounds and needs an apache 2.0 alternative, document-centric approval workflows where the process engine sits inside the content management stack rather than beside it. Of those, an alfresco or hyland content services deployment where activiti is already the embedded workflow engine and a java application that needs to embed a bpmn engine as a library under a permissive licence are not what Tealium is typically brought in for.
What can Activiti do that Tealium cannot?
Activiti covers BPMN 2.0 engine, Activiti Cloud, Modeler, Java and REST APIs. Tealium covers Data collection, Tag management, Audience segmentation, Activation.

Answered from the vendors’ own pages

Activiti: Is Activiti still maintained?

Yes, Hyland continues to publish builds, but the last stable release was 8.2.0 in January 2024.

Tealium: How much does Tealium cost?

Tealium does not publish pricing on its website. Customers must request a demo or contact the company directly to discuss pricing.

Source
Activiti: What is its relationship to Camunda and Flowable?

Both are forks of Activiti: Camunda in 2013 and Flowable in 2016, when core developers left Alfresco.

Tealium: Is there a Tealium free trial?

Tealium does not advertise a free trial on its main website. The primary path to pricing information is requesting a demo or contacting the sales team.

Source
Activiti: What licence is it?

Apache 2.0, which distinguishes it from Camunda 8’s source-available licence.

Activiti: Should I choose Activiti for a new project?

Only if the Apache licence or an existing Alfresco deployment is decisive. Flowable and Camunda have far larger ecosystems.

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